Cookie policy: This site uses cookies (small files stored on your computer) to simplify and improve your experience of this website. Cookies are small text files stored on the device you are using to access this website. For more information on how we use and manage cookies please take a look at our privacy and cookie policies. Some parts of the site may not work properly if you choose not to accept cookies.

sections
Home > TRUSTe > The ROI of Trust: Building Business Success in an Era of Privacy and Trust Concerns
 

The ROI of Trust: Building Business Success in an Era of Privacy and Trust Concerns

White Paper Published By: TRUSTe
TRUSTe
Published:  May 06, 2010
Type:  White Paper
Length:  6 pages

As people move more of their lives online, we are entering an era where trust becomes perhaps the most critical component of a company's brand. Can I trust they will safeguard my identity and private information? Can I trust they are who and what they say they are? This whitepaper will explore how business leaders like yourself can align trust, credibility and privacy processes in your organization-and your company's broader ecosystem-into a Business Integrity Strategy.



Tags : 
truste, roi, privacy, trust, credibility, business integrity strategy, identity