Email marketing is continually evolving with the introduction of new technologies, regulations and consumer behavior. As an email marketer, you're charged with keeping track of these changes and making the appropriate adjustments to maximize the ROI of your email programs.
This new whitepaper provides 22 practical and actionable tips that can be implemented today to help you generate better results. From email strategy to content, testing, creative design, optimization and regulatory compliance, learn the latest best practices for improving opens, clicks, conversions and customer satisfaction.
Key things you will learn are:
•Strategies for developing and optimizing an email program
•Proven tactics for increasing engagement
•How to leverage social media to increase your reach
•Content and testing refinements to improve opens and clicks
•Factors that influence email reputation and deliverability
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
Data Centre Dynamics Ltd.
102-108 Clifton Street
London EC2A 4HW