Cookie policy: This site uses cookies (small files stored on your computer) to simplify and improve your experience of this website. Cookies are small text files stored on the device you are using to access this website. For more information on how we use and manage cookies please take a look at our privacy and cookie policies. Some parts of the site may not work properly if you choose not to accept cookies.

sections
Home > Aprimo, Inc. > Using Technology to Manage the Marketing Spend
 

Using Technology to Manage the Marketing Spend

White Paper Published By: Aprimo, Inc.
Aprimo, Inc.
Published:  Dec 23, 2008
Type:  White Paper
Length:  2 pages

Planning & Financial Management addresses this broad business issue. Planning & Financial Management is one component within the Aprimo Suite. The entire suite is based on our Enterprise Marketing Backbone that reduces total cost of ownership and connects your marketing technology with the rest of the enterprise.



Tags : 
aprimo, financial management, financial planning, marketing technology, marketing spend, it management