Cookie policy: This site uses cookies (small files stored on your computer) to simplify and improve your experience of this website. Cookies are small text files stored on the device you are using to access this website. For more information on how we use and manage cookies please take a look at our privacy and cookie policies. Some parts of the site may not work properly if you choose not to accept cookies.

sections
Home > Gold Lasso > Finding Value in an Email Marketing Service Provider
 

Finding Value in an Email Marketing Service Provider

White Paper Published By: Gold Lasso
Gold Lasso
Published:  Oct 02, 2007
Type:  White Paper
Length:  4 pages

Many email marketers look for the lowest price point and equate that to the best value, but the lowest cost may not be the best value. Understanding how Email Service Providers determine price and what features you're paying for is an important part of being a successful email marketer.



Tags : 
marketing, email marketing, vendors, esp, esps, marketing solutions, vendor selection, gold lasso