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strategically

Results 1 - 25 of 83Sort Results By: Published Date | Title | Company Name
Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
Both are fueled by a drive for progress, for pushing boundaries and advancing the status quo. In these fields, new trends are like a currency. Keeping ahead of the next big trend means being aware of the next big seller and allocating all the right resources – fashion design, manufacturing, and marketing – for maximum impact. Miss the hype and the next fashion season is bound to hurt the bottom line. New trends are also important to marketers because owning a new trend is a way to differentiate in today’s fast-moving digital landscape. It’s a way to stand out from the pack by investing strategically in the right approaches and technologies at the right time, then reaping the benefits organically by leading where others follow. Naturally, making these decisions requires a bit of trial and error. Nobody has a magic crystal ball that guarantees success. But as a rule of thumb, the companies winning in digital marketing are the ones willing to adopt new technologies while keeping an sharp.
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2018, marketing trends, omnichannel, multichannel, automation, loyalty, crm, marketing, personlisation, campaign management, customer marketing, retention marketing, marketing cloud, marketing solution, marketing platform, artificial intelligence, prediction learning, product recommendation
    
Selligent Marketing Cloud
Published By: Appcelerator     Published Date: Jun 20, 2012
Make sure you know how to stand out among the growing number of available apps by thinking strategically before you join the mobile revolution. Download the white paper to learn the 4 keys to success today.
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appcelerator, mobile app, strategy, mobile, revolution, wireless
    
Appcelerator
Published By: IBM     Published Date: May 08, 2018
Internally developed software applications support the most sensitive and strategically important business processes of most enterprises. Yet application security is one of the most neglected fields of cybersecurity.
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application security, software applications, cybersecurity
    
IBM
Published By: Mintigo     Published Date: Nov 20, 2017
What is ABM and why is it so cool? Rarely do new trends catch the attention of marketers with the velocity and intensity of Account Based Marketing (ABM). So what is ABM and how should marketing and sales executives strategically evaluate an ABM program for their organization? The definition of ABM is: The systematic process to use data and intelligence to discover, identify, segment, target, engage and win business.
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Mintigo
Published By: SAS     Published Date: Jan 17, 2018
Competitive advantage from analytics is changing, and for the better. For the first time in four years, MIT Sloan Management Review found an increasing ability to strategically innovate with analytics based on interviews with more than 2,600 practitioners and scholars globally. Learn more about key findings, including: Wider use of analytics, better knowledge of its benefits and greater focus on applications have reversed a trend on the benefits of analytics. Return on investment for analytics stems from the governing and sharing of data throughout the organization. Machine learning enables organizations to discover more insight from their data, allowing employees to focus on other critical responsibilities.
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SAS
Published By: The Mx Group     Published Date: Jul 12, 2017
As the number of tactics available to marketers has multiplied, it has become harder and harder for many to determine where they should focus their resources. Digital marketing, in particular, is becoming increasingly sophisticated and offers opportunities for highly targeted and effective campaigns. But as B2B marketers are designing integrated programs, many overlook a tactic that has successfully generated leads and closed sales for decades: telemarketing. Strategically deploying telemarketing to enhance engagement, nurture prospects and improve your data can make the difference between revenue that goes to your bottom line and revenue that goes out the door. This kind of direct, one-to-one communication has a natural connection with the B2B world, a field built around relationships and tightly targeted audiences.
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digital marketing, telemarketing, lead generation, sales, engagement
    
The Mx Group
Published By: Aimia     Published Date: May 09, 2014
Learn about the best practices for retaining customer loyalty and see what measures your organization should take to strategically improve of customer loyalty programs.
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aimia, customer loyalty, customer loyalty programs, marketing, branding, customer engagement, customer interaction
    
Aimia
Published By: KPMG     Published Date: Oct 19, 2018
A framework for business-IT collaboration Despite often massive investment, many digital transformation efforts fail. Why? One of the biggest culprits is business and IT leaders viewing digital transformation as a pure technology play—e.g. the flawed mindset that you can just plug in a new app, solution or system and let it run. KPMG’s approach to Technology Strategy and Selection (TSS) helps companies take full advantage of emerging technologies by aligning the technology strategy with the future aspirations of the business. Learn how KPMG helps business and IT leaders join together to strategically choose, implement and leverage technology to enjoy their full benefits.
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KPMG
Published By: Equinix     Published Date: Oct 20, 2015
The cloud is impacting WAN architectures. IT leaders looking to use a cloud-based infrastructure and/or application services, especially high-bandwidth, real-time voice and video over Internet Protocol applications, should strategically locate communications hubs outside the enterprise data center.
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communication hubs, wan architectures, cloud-based infrastructure, application services, high-bandwith, networking, enterprise applications
    
Equinix
Published By: IBM     Published Date: Oct 03, 2012
This white paper from IBM showcases five organizations that are strategically integrating emerging social software and tools with their existing investments and seeing measurable results in return on investment.
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social business, ibm social software, global workforce, collaboration, social technology, online experience, web experience
    
IBM
Published By: IBM     Published Date: Jan 10, 2014
This white paper from IBM, showcases five organizations that are strategically integrating emerging social software and tools with their existing investments and seeing measurable results in return on investment.
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social business, ibm connections, workforce, talent, social software, knowledge management, productivity, ibm, collaboration tools, knowledge sharing, learning
    
IBM
Published By: CA Technologies EMEA     Published Date: Sep 30, 2018
If you’re relying on manual processes for testing applications, artificial and automated intelligence (AI) and machine learning (ML) can help you build more efficient continuous frameworks for quality delivery. In this on-demand webinar, “Continuous Intelligent Testing: Applying AI and ML to Your Testing Practices,” you’ll learn how to: Use AI and ML as the new, necessary approach for testing intelligent applications. Strategically apply AI and ML to your testing practices. Identify the tangible benefits of continuous intelligent testing. Reduce risk while driving test efficiency and improvement. This webinar offers practical steps to applying AI and ML to your app testing. The speaker, Jeff Scheaffer, is senior vice president and general manager of the Continuous Delivery Business Unit at CA Technologies. His specialties include DevOps, Mobility, Software as a Service (SaaS) and Continuous Delivery (CDCI).
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continuous delivery, application delivery, testing, test data management
    
CA Technologies EMEA
Published By: Bluewater Learning     Published Date: May 17, 2018
The right content, strategically positioned and delivered with the right strategy, will help your Cornerstone LMS — and your other content channels — drive employee engagement and fuel greater business results.
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Bluewater Learning
Published By: NAVEX Global     Published Date: Jul 17, 2017
Download your Definitive Guide to Policy Management for real-world examples of companies avoiding litigation and penalties by having a well thought out compliance programme. Organisations that approach policy management strategically and exercise ruthless discipline with respect to their policies yield massive returns in organisational alignment, corporate culture, and ultimately their bottom-line results. And when incidents occur or regulators come knocking, you'll be prepared.
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policies, enforcement, perception, culture, templates, meta-policy, properties, links
    
NAVEX Global
Published By: Kronos     Published Date: Jul 26, 2017
It’s time to think more strategically about your entire workforce. Learn the benefits of a unified approach to HCM and workforce management. In today’s competitive and rapidly changing business environment, sustained success requires a total HCM strategy that focuses on managing, engaging, and retaining your entire workforce — both hourly and salaried employees alike. It also requires a single, unified technology platform that enables managers to successfully execute on that holistic strategy for improved operational efficiency, higher employee engagement, and better business outcomes.
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workforce, unified technology, operational efficiency, employee engagement, better business outcomes
    
Kronos
Published By: MessageLabs     Published Date: Oct 15, 2008
Failure to strategically manage email can be costly for any businesses. Learn about the risks of poor email management, and how to implement a comprehensive, best practices-based email retention policy.  Enforce your policy by implementing MessageLabs Managed Email Archiving Service to minimize email risks and maximize compliance with organizational, legal, and regulatory rules.  
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messagelabs, email retention, archiving, risk, compliance
    
MessageLabs
Published By: Equinix     Published Date: Mar 26, 2015
A leading U.S.-based financial services firm was faced with the growing challenge of providing consistent application performance to a vast employee base and nationwide network of partners. The company turned to Equinix to help redesign its network, both to improve performance and prepare for a move to a cloud-enabled environment. Equinix worked with the firm to deploy bi-coastal Equinix Performance Hubs, extension nodes of the company’s existing network placed in strategically located Equinix International Business Exchange (IBX) data centers. A Performance Hub moves services closer to end users and provides direct access to networks and cloud providers. By deploying Performance Hubs, the customer created a high-performance services platform for its business. The result was a dramatic decrease in network latency, improvements in application performance and an enhanced user experience.
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financial services, cloud-enabled environment, cloud providers, network latency, application performance, enhanced user experience, it management, enterprise applications
    
Equinix
Published By: NetApp     Published Date: Aug 26, 2016
For customers looking to implement flash for primary data center storage, NetApp's All Flash FAS systems offer some significant advantages over competitive offerings. Customer can deploy All Flash FAS arrays for specific applications now and later extend them to private and hybrid cloud-based applications as enterprise IT's longer term strategy dictates. Read this technology insight paper on investing strategically in all flash arrays.
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netapp, database performance, flash storage, data management, cost challenges
    
NetApp
Published By: Workday     Published Date: Mar 01, 2018
A cloud-based system for finance frees your finance team to do more than manage controls and transactions. But choosing one that supports your goals today and into the future, while helping your finance team act strategically, can be difficult. Read this whitepaper for guidance in selecting a system.
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cloud-based system, strategically, finance
    
Workday
Published By: Workday     Published Date: May 09, 2018
A cloud-based system for finance frees your finance team to do more than manage controls and transactions. But choosing one that supports your goals today and into the future, while helping your finance team act strategically, can be difficult. Read this whitepaper for guidance in selecting a system.
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Workday
Published By: Group M_IBM Q1'18     Published Date: Jan 16, 2018
Internally developed software applications support the most sensitive and strategically important business processes of most enterprises. Yet application security is one of the most neglected fields of cybersecurity.
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risk-based application security, security management, application security, software applications
    
Group M_IBM Q1'18
Published By: Adobe     Published Date: Aug 22, 2013
Web Content Management is becoming the focal point for companies who wish to deliver a truly seamless multichannel customer experience. The strategic importance of WCM is increasingly referenced in analysts' reports such as Forrester, which stress the importance for companies to move beyond using a CMS as a means to simply manage content and strategically utilise it to create digital experiences. With that said, it is concerning that just 38% of this survey's respondents agree that their CMS facilitates a 'brand enhancing digital presence.' Download this report to learn more.
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content management, customer experience management, web content management
    
Adobe
Published By: Zendesk     Published Date: Jan 19, 2018
The future is unknown and the unknown can be both exciting and frightening. Thankfully, we believe Gartner’s new report, “Predicts 2018: CRM and Customer Experience”, can help prepare your business for the evolving world of CRM and the customer experience. According to Gartner, “By 2020, the CRM application software market will overtake the data management market, thus becoming the largest of all software markets.” With this in mind, it’s important for application leaders to take action to avoid losing out. Learn how you can plan your customer service organization more strategically and maximize your business' efforts.
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customer support software, customer service tool, customer relationship, multichannel support tool, customer support vendor evaluation, knowledge base management, help desk software, help desk portal, help center, ticketing system, support ticketing, customer support agent
    
Zendesk
Published By: Bluewater Learning     Published Date: Aug 29, 2018
The focus on employee engagement as a driver of better business results has gotten so much traction it’s spawned an entire category of solutions within the HCM universe. But if you’re a SumTotal client, you already own a tool that has incredible — but often-overlooked — potential for creating an environment in which engagement can not only flourish, but actually be sustained. It’s all about having content that strategically positions your company, is easy to find, and truly engages your employees to seek opportunities to make a difference and to grow professionally. To really shape your SumTotal LMS into the effective piece of technology you know it can be — to see it achieve the results you and your leadership team expect it to deliver — you need to be a content architect and have a great content strategy. Now you can learn the process Bluewater has developed through years of experience helping clients worldwide maximize their SumTotal LMS to drive higher engagement and better business results: • Mapping out a plan for engagement success • Understanding the negative effects when you don’t have a content strategy that makes strategic sense for your organization — on employees, leaders, LMS owners, and learning practitioners • Architecting content for engagement today — and for the road ahead • Building the framework for a rich content ecosystem where learners feel at home • Focusing on people, processes, and technology: an approach to content strategy that supports a culture of engagement It’s all about being ridiculously happy with your SumTotal LMS.
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Bluewater Learning
Published By: Oracle HCM Cloud     Published Date: Jun 07, 2016
HR organizations at colleges and universities are increasingly viewed as agents of change. A modern HR organization strategically aligns the right technology with needs of faculty and staff to deliver great student and employee experiences. Find out how.
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Oracle HCM Cloud
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