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Results 176 - 200 of 812Sort Results By: Published Date | Title | Company Name
Published By: HERE Technologies     Published Date: Jan 08, 2019
Every day we use location apps on smartphone devices to get us where we need to go, and to find services and products we’re looking for. However, smartphone location apps aren’t just helping individuals navigate their way around. Forward-thinking businesses are using these apps to help them get their messages straight to the right audience, at the right time, too. It’s why the connected car and in-map location marketing is a growing area of opportunity—helping companies to meet KPIs whilst transforming the landscape of marketing at the same time. This on-demand webinar with experts from HERE and eMarketer discusses how to improve location-based audience segmentation and build a more accurate consumer profiles, as well as how real-time location targeting enables hyper-targeted marketing campaigns.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: Genesys     Published Date: Dec 20, 2018
If you are considering the right deployment model for your contact center, economic guidelines can help you choose the solution that is best for your company. Cloud, on-premises or hybrid. Just a few years ago, businesses were still unsure of the viability of moving their contact centers and other critical enterprise systems to the cloud. Since then, with the decrease of cloud costs, and the corresponding increase in security and, the viability and total cost of ownership of cloud deployments are attracting more and more companies. This eBook will cover how different criteria can affect a choice between a cloud or on-premises contact center, including: • The size of your contact center, and business requirements such as customer journey management • The location and quantity of contact centers being managed • The need for scalability, speed of deployment, and maintenance requirements
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Genesys
Published By: HERE Technologies     Published Date: Dec 18, 2018
Are automakers re-inventing the wheel with every new navigation program without creating user value? Users movement towards free mobile apps that mirror to in-dash screens may be the symptom of a negative cost-benefit perception. But the automotive industry has an opportunity to change these market dynamics. By delivering compelling experiences that leverage their core advantages, OEMs can create touchpoints for recurring revenue streams from the IVI. This white paper from ABI Research discusses the state of the connected navigation market, the challenges OEMs face, the industry paradigms blocking OEMs from creating customer value, and the advantages OEMs could leverage.
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location data, navigation, automotive
    
HERE Technologies
Published By: Intel     Published Date: Dec 13, 2018
Technology plays a key role in online shopping, where online retailers gain a greater understanding of their customers through data from their browsing and purchasing habits. Today, when consumers shop in brick-and-mortar stores, they expect the same personalized and responsive service. To help retailers achieve this level of service, a combination of hardware and software—Intel® Vision Accelerator Design products, cameras, AI deep learning video analysis technology— do the work for you. Uncover how Advantech system uses the Intel Vision Accelerator Design with Intel Movidius VPU to drive • Overall store performance such as the number of visitors and transactions, point-of-sale data, sales per shopper and the store’s ranking, and can distinguish traffic patterns by weather and time of day • Traffic and sales analysis for better staff allocation and marketing-event planning • Store heatmap analysis for more precise merchandise placement and product promotion
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Intel
Published By: Cisco     Published Date: Dec 11, 2018
The most significant IT transformation of this century is the rapid adoption of cloud-based applications. Most organizations are now dependent on a number of SaaS and IaaS platforms to deliver customer satisfaction and empower employee productivity. IT teams are responsible for delivering a high quality user experience for cloud applications while they struggle to manage a secure environment with advanced persistent threats. The WAN is the fabric to connect and control access between remote users and cloud-based applications. The WAN fabric needs to identify application type, location, apply prioritization and route traffic across the appropriate (multiple) WAN links to deliver on user experience. Different types of users/devices connecting to the cloud (via the Internet) means security policies must be enforced at branch, data center and in the cloud.
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Cisco
Published By: Cisco     Published Date: Dec 11, 2018
The Cisco SD-WAN solution is a cloud-delivered overlay WAN architecture that enables digital and cloud transformation at enterprises. It significantly reduces WAN costs and time to deploy new services, and, builds a robust security architecture crucial for hybrid networks. Enterprises today face major user experience problems for SaaS applications on account of networking problems. The centralized Internet exit architecture is inefficient and results in poor SaaS performance. And branch sites are running out of capacity to handle Internet traffic which is a concern because more than 50% of branch traffic is destined to the cloud. More importantly there are many dynamic changes in Internet gateways and the SaaS hosting servers that lead to unpredictability in performance. The Cisco SD-WAN solution solves these problems by creating multiple Internet exit points, adding high bandwidth at branch locations, and dynamically steering around problems in real-time, resulting is an optimal SaaS
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Cisco
Published By: HERE Technologies     Published Date: Dec 10, 2018
How does over-the-air technology (OTA) enable innovative solutions for carmakers? How do OTA software and firmware updates work? This whitepaper looks at the benefits of OTA updates to drivers and manufacturers. It also examines how design challenges are overcome, how updates are secured and how OTA technology could be deployed across a fleet of vehicles. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE is supporting auto manufacturers to develop the navigation services for the future and guide drivers safely and efficiently to their destinations.
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ota, ota technology, location data
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 06, 2018
Advertisers are beginning to invest in location insights which give them data on how and why transactions are made in specific places. U.S. marketers are poised to double their spend on location-targeted mobile ads between 2017 and 2021 to $32 billion, according to research firm BIA/Kelsey. Understanding location is key to gaining insights and making change. HERE offers data sets and services that advertisers can use to contextualize consumer movements and habits in the world around them. This gives them well-timed and relevant advertising.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 06, 2018
Advertisers have made great strides in understanding consumers’ digital journeys. But in order to truly map the steps of the consumer – including bridging the journeys between digital and physical worlds – you need advanced location-enabled intelligence. Find out how precise real-world geometry gives you the context you require to create personalized consumer experiences with the HERE and Location-Based Marketing Association (LBMA) white paper. HERE Technologies gives you the location context you need to make sense of your dynamic user data. Mapping consumer movements to real-world elements such as points of interest, retailers and their building shapes allows you to observe consumer journeys to within meters, and deliver more timely, accurate campaign messages.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 06, 2018
As map providers move to a highly modular, platform-centric approach, get an understanding of the value being delivered and how you can harness the benefits and apply them to advertisement campaigns to attain more granular segmentation, precise targeting and a better audience experience. In this report by Counterpoint Technology Market Research, learn why the HERE Open Location Platform – described as super-rich, always up-to-date, and a neutral offering – is a leader in the location data arena.
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HERE Technologies
Published By: HERE Technologies     Published Date: Dec 06, 2018
adsquare offers brands insights into customer behaviors and footfall to underpin digital marketing campaigns. Using a detailed brief of the audience the brand wishes to reach, adsquare gathers data from a range of mobile, online and offline sources. This rich data gives a brand a stronger opportunity to create relevant campaigns for their audiences. It is critical to adsquare’s success that its data sources are reliable. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE is building and sharing real-time location intelligence with adsquare which reveals patterns to show how and why customers make transactions in specific places.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 06, 2018
How can brands make the most of the growing opportunities offered by location data? Understanding location and its connection to customer behavior is key to gaining full and reliable insights and making efficient change. HERE is building and sharing real-time location intelligence which reveals why customers make transactions in specific places. HERE’s Open Location Platform contextualizes consumer motivations in the world around them. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE also shares its own insights into the future of reaching customers on their mobile devices as they travel, including in-car advertising.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 05, 2018
Car data consumption is critically important to auto manufacturers. As more vehicles are produced with built-in infotainment systems, the cost of supplying them with live information and real-time updates via a data connection grows ever greater. Auto manufacturers need to be able to enhance the driving experience with smart traffic, navigation, and entertainment services, while reducing costs and data volumes. HERE is the world’s leading provider of traffic data to the automotive industry. This eBook shows how HERE optimizes traffic solutions and it outlines how data use modelling, standardization, and good data management can help reduce usage.
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traffic data, auto, location data
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 05, 2018
As map providers move to a highly modular, platform-centric approach, get an understanding of the value being delivered and find out how governments can harness the benefits and apply them across regions to enhance mobility, experiences and safety. In this report by Counterpoint Technology Market Research, learn why the HERE Open Location Platform – described as super-rich and always up-to-date, is a leader in the location data arena.
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public sector, urbanization, traffic management
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 05, 2018
HERE was named the world’s leading location platform in 2018 (Source: Ovum), overtaking Google for the first time. Ovum’s Index assesses and ranks the major vendors in the location platform market. According to Ovum: ‘HERE has always scored well on the completeness of its offering, leading on this front for some time. Where it traditionally lagged Google was on the reach of its platform, but this has been steadily improving thanks to the wide range of verticals its platform addresses. An important factor in HERE topping the leader board has been its strong focus on the developer community.’
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public sector, urbanization, traffic management
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 05, 2018
The United Nations predicts that by 2050 an additional 2.5 billion people will live in towns and cities, with 90% of this increase happening in Africa and Asia. With congestion already a challenge on many city roads how will we keep our megacities moving and quality of life high for their populations? As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE shares location data, insights, tools and services which keep people and traffic flowing through cities and states around the world. This eBook explains how it can help megacities of today and the future.
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public sector, urbanization, traffic management
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 05, 2018
Get higher quality, more accurate location data – and a safer, more profitable fleet – by choosing the right location services provider. The true value of a location platform comes from bringing together multiple data sources and presenting them in a meaningful way. Using a platform approach, you can help customers differentiate their service, increase margins and increase safety. So, in this guide, we cover the four key considerations for choosing a mapping and location service platform to ensure a high quality, accurate mapping service for you and your customers. Download the eBook
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location data, transport & logistics, location services
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 05, 2018
Discover the four big trends in fleet management being powered by location services. Trends to help you differentiate your solutions and enable transportation companies to overcome their logistical challenges and increase asset utilization. Discover what’s making the biggest impact, together with how, by integrating some of these trends into your solutions, you can position yourself as the service provider of choice in fleet and transportation management solutions. And find out how HERE is delivering features, from comprehensive mapping capabilities and real-time location data, to truck-specific attributes, to help you do just that. Download the eBook now
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location data, transport & logistics, location services
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 05, 2018
HERE was named the world’s leading location platform in 2018 (Source: Ovum), overtaking Google for the first time. Ovum’s Index assesses and ranks the major vendors in the location platform market. According to Ovum: ‘HERE has always scored well on the completeness of its offering, leading on this front for some time. Where it traditionally lagged Google was on the reach of its platform, but this has been steadily improving thanks to the wide range of verticals its platform addresses. An important factor in HERE topping the leader board has been its strong focus on the developer community.’
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location data, transport & logistics, location services
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 05, 2018
As map providers move to a highly modular, platform-centric approach, get an understanding of how fleet and logistics software providers can deliver more value in their solutions to enhance efficiency, productivity, and safety. In this report by Counterpoint Technology Market Research, learn why the HERE Open Location Platform – described as super-rich, always up-to-date, and a neutral offering – is a leader in the location data arena.
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location data, transport & logistics, location services
    
HERE Technologies
Published By: BetterUp     Published Date: Dec 05, 2018
BetterUp has been one of the most impactful learning and development solutions Logitech has implemented. By working one-on-one with BetterUp coaches, Logitech managers were equipped to better manage their mindsets and ultimately, have developed into stronger leaders. BetterUp can individually touch employees across your entire organization, regardless of their function, team, and location. Senior Director of Learning & Development at Logitech, Jessica Amortegui says, “If you want to significantly increase the impact of your learning and development programs, BetterUp coaching is the way to do it.”
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BetterUp
Published By: ALE     Published Date: Dec 05, 2018
A hospital’s network is the foundation for the critical applications that run on it, where most of those applications are related to the hospitals core businesses. The return on the investments made in EMR (electronic medical records), PACS (picture archiving and communication system), clinical imaging systems and workstations on wheels, can only be truly realized if those assets are always available to the people in need in a reliable, secure and highly optimized way, at a fixed location, or while mobile. Find out how to simplify network management and enhance application and service visibility with Smart Analytics and PALM by downloading this whitepaper today.
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ALE
Published By: Comcast Business     Published Date: Dec 04, 2018
The quick-service restaurant industry continues to be a favorite among consumers who look to the sector for a wide variety of food served quickly and at a low price. The speed and efficiency of QSRs, which include the emergent “fast casual” restaurants, match today’s on-the-go lifestyle of consumers across all ages who often are too busy to cook at home. That said, consumers expect their dining experience at a QSR to be comfortable with conveniences ranging from WiFi connectivity to ordering kiosks and dining area entertainment on large screens or even tableside tablets. They expect the information on menu boards to be accurate and up-to-date and their meal orders to be fulfilled quickly and accurately. Technology is a major enabler in meeting consumers’ expectations while simultaneously helping QSR locations increase operational efficiencies and quality of service.
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Comcast Business
Published By: KPMG     Published Date: Dec 04, 2018
Zero-basing is re-emerging as a bold approach to optimising company costs and spend allocation. Putting people at the heart of the change is key to creating the conditions for success. Read this paper to discover: how to plan key people interventions to achieve sustainable change what role leaders have to play in determining zero-basing success the emotional impact of zero-basing programmes – and how to manage this.
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KPMG
Published By: HERE Technologies     Published Date: Dec 04, 2018
How does over-the-air technology (OTA) enable innovative solutions for carmakers? How do OTA software and firmware updates work? This whitepaper looks at the benefits of OTA updates to drivers and manufacturers. It also examines how design challenges are overcome, how updates are secured and how OTA technology could be deployed across a fleet of vehicles. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE is supporting auto manufacturers to develop the navigation services for the future and guide drivers safely and efficiently to their destinations.
Tags : 
ota, ota technology, location data
    
HERE Technologies
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