Cookie policy: This site uses cookies (small files stored on your computer) to simplify and improve your experience of this website. Cookies are small text files stored on the device you are using to access this website. For more information on how we use and manage cookies please take a look at our privacy and cookie policies. Some parts of the site may not work properly if you choose not to accept cookies.

sections
 

consumer mobile

Results 201 - 225 of 246Sort Results By: Published Date | Title | Company Name
Published By: SocialChorus     Published Date: Jul 17, 2013
In this webinar, Bonin Bough, Vice President of Global Media and Consumer Engagement at Mondelez International, energetically discusses how Mondelez is challenging marketers to “think like a startup,” and leverage social media and mobile to drive impulse purchasing and brand preference. Bonin shares how Mondelez achieved recent success in social engagement including the Trident, Wheat Thins and Oreo’s “dunk in the dark” campaigns.
Tags : 
consumer advocate, consumer advocacy, intent to purchase, social engagement
    
SocialChorus
Published By: Sophos     Published Date: Jul 01, 2013
Gone is the day of the corporate-issued BlackBerry device. With its finely ingrained policies, BlackBerry was once the go-to mobile device for security-savvy enterprises. Research from IDC shows that iPhone and Android now hold over 80% of market share, with Windows Phone 8 and BlackBerry completing for the third spot. The rising trend of mobility consumerization has reached a point where it is increasingly difficult for IT organizations to settle on a standard mobile device. This whitepaper will help you identify each device platform’s security features—and choose the right platform for your business.
Tags : 
mobile device, security
    
Sophos
Published By: HP - Enterprise     Published Date: Jun 05, 2013
Mobile applications have swept across geographic boundaries, cultures, and enterprises faster than any previous technology innovation. Consumers around the world use them to find their way when they travel by car and verify flight details when they travel by air. They check bank balances and sports scores, reserve theater tickets and dining reservations, shop online, pay bills, download entertainment, and participate in dozens of other everyday activities—using convenient portable devices like smart phones and tablets. The demand for this kind of convenience has spilled over into the world of work as well, and employees today expect to use their mobile devices to check email, participate in meetings, access files—even use enterprise applications, like ERP and CRM, that drive business processes.
Tags : 
mobile application, mobile convenience, business opportunities, travel
    
HP - Enterprise
Published By: HP - Enterprise     Published Date: Jun 04, 2013
Using mobile applications is much more than a trend these days—it’s a way of life. Whether you want to map directions, find a restaurant, look up your flight details, see where your next meeting is, or just check your email, chances are you do it on your smartphone. Consumer applications and games were the first to hit the market on mobile phones, and soon after enterprise applications followed suit. Banking is going mobile, retail is going mobile, and even HP Application Lifecycle Management (HP ALM) software has a mobile version—HP ALM Mobile.
Tags : 
performance testing, mobile applications, alm mobile, consumer applications, smartphones, hp application lifecycle management
    
HP - Enterprise
Published By: Aruba Networks     Published Date: May 21, 2013
The increase in enterprise WLANs is being driven largely by the rapid growth of mobile devices in the enterprise — what many are calling the "consumerization of IT" — and the resultant increase in enterprise mobility applications.
Tags : 
aruba, aruba networks, consumerization of it, wireless lans, mobile enterprise, enterprise mobility, wireless
    
Aruba Networks
Published By: Polycom     Published Date: Apr 30, 2013
This research note identifies the key trends, the video-enabled business applications that enterprises need to implement now, and describes how to develop a video strategy. Knowing how video is currently being used will help managers identify use cases, understand what users need to get their jobs done, and choose the right solutions for their enterprises.
Tags : 
enterprise, video collaboration, research, consumerization, mobile, cloud, video conferencing
    
Polycom
Published By: Good Technology Corporation     Published Date: Apr 29, 2013
You can’t slow down technology. But you can get ahead of it. Learn how in this mobile trend report from Gartner. Learn the latest in devices, app stores, and cloud services. You’ll even get operational tips to manage mobile costs, risk, and support.
Tags : 
consumerization, mobile technology, infrastructure and operations, mobile management, mobile security, enterprise mobility, mobile application management
    
Good Technology Corporation
Published By: Salesforce.com     Published Date: Apr 16, 2013
By 2014, smartphones and tablets will put power in the pockets of a billion global consumers, including your employees and partners and customers. However, mobile is not simply another device for IT to support with a shrunken website or a screen-scraped application. Rather, mobile is the visible manifestation of a much broader shift to systems of engagement that marry physical context and digital intelligence to deliver service directly into a person's hands. This shift will add value and take cost out of every business service, workflow process, and business application. But mobile engagement will also require wholesale changes to your app design, service delivery, IT skills, technology assets, and even your business model. This report lays out a vision for mobile engagement and introduces the strategic elements developed further in The CIO's Mobile Engagement playbook.
Tags : 
mobile, smartphones, tablets, engagement, experience, applications
    
Salesforce.com
Published By: Brainshark     Published Date: Mar 22, 2013
With unprecedented adoption among businesses and consumers, the iPad is quickly becoming the preferred device for mobile sales professionals. Find out how enterprise adoption of iPads gives organizations an advantage when in sales and marketing.
Tags : 
ipads, enterprise, powerpoint, sales, marketing, iphone, apple, smartphone, tablets, mobile, mobility, presentations, mobile sales professionals, mobile presentations, powerpoint presentations, ipad presentations, slideshark, brainshark, enterprise sales, sales enablement
    
Brainshark
Published By: CDW     Published Date: Nov 12, 2012
Preparing for the influx of mobile computing devices in schools.
Tags : 
cdw, consumerization of technology, mobile computing devices, influx of byod
    
CDW
Published By: sweetiQ     Published Date: Oct 29, 2012
Smartphones and the social, local, mobile ecosystem are the future of retail. Where once there was the yellow pages, today's mobile consumer has much more access to information. Read on to learn how to presence on the social local and mobile web.
Tags : 
local listing management, google+ local, google places, location-based marketing, local search, local search optimization, business listings, solomo, social local mobile, local search analytics, local marketing, local marketing analytics, local listing presence, local search optimization analytics, local search optimization software, local search optimization tools, local venue listings, local marketing recommendation, local search analytics, local seo analytics
    
sweetiQ
Published By: BlackBerry     Published Date: Oct 03, 2012
An evaluation of today's four leading mobile operating systems - BlackBerry OS, Apple iOS, Windows Phone, and Google Android - revealing how they compare to each other based upon twelve categories of security and management criteria.
Tags : 
consumer mobile platforms, blackberry, mobile os, mobile operating systems, mobile security, mobile device management, wireless
    
BlackBerry
Published By: Blackberry     Published Date: Oct 03, 2012
An evaluation of today's four leading mobile operating systems - BlackBerry OS, Apple iOS, Windows Phone, and Google Android - revealing how they compare to each other based upon twelve categories of security and management criteria.
Tags : 
consumer mobile platforms, blackberry, mobile os, mobile operating systems, mobile security, mobile device management
    
Blackberry
Published By: FunMobility     Published Date: Aug 21, 2012
Going mobile can be challenging. "Beyond Check-ins, Mobile Strategies for the Future of Retail" will give insight on how marketers can capture consumers' attention and loyalty using mobile engagement. Over 40% of shoppers carry a smartphone in retail environments, which offers brands the opportunity to interact with customers beyond their brick and mortar stores. Find out how brands, CPGs and retailers can add real value to their customers' retail shopping experience.
Tags : 
crm, customer engagement, mobile, mobile strategy, webinar
    
FunMobility
Published By: Gleanster     Published Date: Jul 26, 2012
This Deep Dive analyst report looks at the experiences of more than 75 retailers and consumer brands that have outperformed their industry peers with respect to their mobile marketing initiatives. It explains that much of this improvement can be attributed to the notion of Mobile Relationship Management.
Tags : 
marketing, mobile marketing, gleanster, mobile relationship, emerging marketing
    
Gleanster
Published By: Reevoo     Published Date: Jul 09, 2012
Almost 80% of consumers now use their phones to help them shop. Download Reevoo's best practice guide to combining mobile and social to find out how to maximise your m-commerce results.
Tags : 
marketing, reevoo, social content, m-commerce, marketing campaigns, mobile, social media, emerging marketing
    
Reevoo
Published By: Adobe     Published Date: Jun 29, 2012
Where should you be advertising in 2012? How will consumer behavior change the way you interact with your audience? What mobile trends will impact you most this year? Marketers, retailer, content owners and technology firms are more focused than ever on obtaining results from investments in digital marketing. If past years were about amassing data from the touch points between companies, 2012 will be about curating, filtering and measuring that information to drive outcomes.
Tags : 
adobe, marketing, emarketer, digital trends, digital marketing, advertising
    
Adobe
Published By: Yammer     Published Date: May 23, 2012
The enterprise social software market is exploding thanks to converging trends of consumerization, cloud, and mobile. In this must-read report, "The Forrester Wave: Activities Streams, Q2 2012", Forrester Research Inc. evaluated five social software vendors with core strengths in the stream based on the overall strength of vendors' current offerings, a clear product strategy, and vendor market presence. In a detailed look at the space, Forrester named Yammer as a leader.
Tags : 
yammer, enterprise social, integration, cloud, adoption
    
Yammer
Published By: Oracle     Published Date: May 22, 2012
With the growing number of channels for consumers to connect with your products from store kiosks to mobile devices and social networks, it is increasingly important that they are experiencing the the same consistent brand experience regardless of the channels they choose. This whitepaper describes 3 customer experience features to help guide your decisions about technology, organizational structure, and internal process.
Tags : 
oracle, multichannel integration, marketing, customer experience
    
Oracle
Published By: Forrester     Published Date: May 10, 2012
More people own smartphones than ever before and they're using them more often too. This makes a mobile marketing strategy crucial for any interactive marketer. Yet today we find that although mobile budgets are beginning to increase, the majority of interactive marketers are just starting to experiment, and many still treat mobile phones as mini-PCs. This report explains how marketers at each phase of mobile marketing evolution should craft successful mobile campaigns by hewing to three key principles: immediacy, simplicity, and context.
Tags : 
emerging methods, brand tactics, mobile channel for consumers, ecommerce, consumer mobile activities, mobile marketing, media mix, emerging media, consumer mobile devices, mobile advertising
    
Forrester
Published By: Palo Alto Networks     Published Date: May 09, 2012
In this on-demand video broadcast, hear Nir Zuk, CTO and co-founder of Palo Alto Networks and Rich Mogull, Analyst and CEO of Securosis, provide insights and recommendations on how to handle consumerization and the proliferation of devices.
Tags : 
palo alto, palo alto networks, consumerization, proliferations, applications, mobile, mobile devices, controls, risks, solutions, endpoint, endpoint management, network security, contorls, requirements, best practices, convergence, distributed computing, grid computing, infrastructure
    
Palo Alto Networks
Published By: Bronto     Published Date: Mar 30, 2012
With consumers practically attached to mobile devices and beginning to accept marketing messages on Facebook and Twitter, marketing efforts are less about driving to a specific channel and more about having a promotional presence in all of them and keeping the person engaged throughout the customer lifecycle. The reasons for disengaging from a purchase decision are nearly infinite, and the means to disengage are just a few taps away on a smartphone.
Tags : 
bronto, marketing, emerging marketing, digital marketing, online, digital, e-commerce
    
Bronto
Published By: Schneider Electric     Published Date: Dec 29, 2011
The rapid growth of consumer smartphones and tablets is having a dramatic impact on the enterprise. For employees, it's all about choice and convenience, but for organizations, it introduces new challenges and risks. Companies of all sizes are struggling with an ever-growing array of IT management and security concerns, as more and more business data moves to mobile devices. In this program, we address these concerns and reveal the secrets to unlock the power of mobility with two of the leading experts in the industry.
Tags : 
    
Schneider Electric
Published By: Dell Mobility     Published Date: Oct 12, 2011
Download this report and learn how to build your mobile consumerization strategy
Tags : 
dell, mobility, solutions, servers, storage, datacenter, client refresh, wireless, mobility, workstation productivity, mobile phones, smartphones, smart phones, touch screen phones, pda phones, infrastructure, consumerization, strategy
    
Dell Mobility
Published By: Limelight Networks     Published Date: Aug 08, 2011
Learn how to use mobile to generate the highest consumer engagement and conversion rates by customizing the mobile experience, scaling for delivery across mobile devices, and connecting the online and offline worlds.
Tags : 
limielight networks, mobile commerce, mobile marketing, mobile shopping, mobile strategy, mobile retail
    
Limelight Networks
Start   Previous    1 2 3 4 5 6 7 8 9 10    Next    End
Search      

Related Topics

Add Research

Get your company's research in the hands of targeted business professionals.