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Published By: gyro     Published Date: Sep 11, 2018
Although humor is featured in many of the most memorable ads of all time, it is still seldom seen in the world of business-to-business. Why? B-to-B professionals are afraid humorous ads may fall flat or — worse — damage brand image. In the first study of its kind, gyro and Research Now SSI have discovered that humor can be a powerful tactic for capturing attention and even prompting purchase consideration.
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gyro
Published By: Anaplan     Published Date: Sep 07, 2018
For many years, large corporations have employed financial planning and analysis professionals to oversee budgeting, planning, forecasting and analysis. But the sea-change in technology, data and the competitive landscape is having a sustained impact on the FP&A function as it transforms from a predominately budgeting function to a forward-focussed strategic contributor. Now, as new cloud technology makes implementing modern FP&A quicker and cheaper, the function has become more accessible to medium-sized, or even smaller, organisations. There is a nascent but growing realisation that this corner of the finance function should be demanding more of an organisation’s attention, large or small, because having accurate and timely visibility, further into the future, could mean the difference between success and failure in today’s highly uncertain and volatile business environment.
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Anaplan
Published By: Anaplan     Published Date: Sep 07, 2018
For many years, large corporations have employed financial planning and analysis professionals to oversee budgeting, planning, forecasting and analysis. But the sea-change in technology, data and the competitive landscape is having a sustained impact on the FP&A function as it transforms from a predominately budgeting function to a forward-focussed strategic contributor. Now, as new cloud technology makes implementing modern FP&A quicker and cheaper, the function has become more accessible to medium-sized, or even smaller, organisations. There is a nascent but growing realisation that this corner of the finance function should be demanding more of an organisation’s attention, large or small, because having accurate and timely visibility, further into the future, could mean the difference between success and failure in today’s highly uncertain and volatile business environment.
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Anaplan
Published By: Anaplan     Published Date: Aug 28, 2018
For many years, large corporations have employed financial planning and analysis professionals to oversee budgeting, planning, forecasting and analysis. But the sea-change in technology, data and the competitive landscape is having a sustained impact on the FP&A function as it transforms from a predominately budgeting function to a forward-focussed strategic contributor. Now, as new cloud technology makes implementing modern FP&A quicker and cheaper, the function has become more accessible to medium-sized, or even smaller, organisations. There is a nascent but growing realisation that this corner of the finance function should be demanding more of an organisation’s attention, large or small, because having accurate and timely visibility, further into the future, could mean the difference between success and failure in today’s highly uncertain and volatile business environment.
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rise, fp&a, corporation, professional, landscape, technology
    
Anaplan
Published By: Datastax     Published Date: Aug 27, 2018
Applications designed for the public sector rarely get the treatment and attention they need or deserve. That’s about to change. A new climate of data speed and readiness, spawned by the Right-Now Economy and the Right-Now Customer, has made unlocking the full potential of all data a key aspect to delivering powerful, mission-critical applications that enrich lives as much as they save them. Read this white paper to learn how it happens
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Datastax
Published By: Datastax     Published Date: Aug 07, 2018
Applications designed for the public sector rarely get the treatment and attention they need or deserve. That’s about to change. A new climate of data speed and readiness, spawned by the Right-Now Economy and the Right-Now Customer, has made unlocking the full potential of all data a key aspect to delivering powerful, mission-critical applications that enrich lives as much as they save them. Read this white paper to learn how it happens
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Datastax
Published By: Workday Italy     Published Date: Aug 07, 2018
The role of the CIO is currently experiencing vast change and increased attention from the executive team as a leader who can guide a strategic path for how technology can improve business growth. The CIO’s responsibilities once focused almost entirely on selecting and managing technology solutions, but over the past several years the role of IT has shifted to broadly supporting enterprise strategy through technology, including the creation of new digital businesses. CIOs must now be immersed in both business and technology, and ensure that the organisation overall has the right platforms in place to thrive and grow
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Workday Italy
Published By: Workday Spain     Published Date: Aug 07, 2018
The role of the CIO is currently experiencing vast change and increased attention from the executive team as a leader who can guide a strategic path for how technology can improve business growth. The CIO’s responsibilities once focused almost entirely on selecting and managing technology solutions, but over the past several years the role of IT has shifted to broadly supporting enterprise strategy through technology, including the creation of new digital businesses. CIOs must now be immersed in both business and technology, and ensure that the organisation overall has the right platforms in place to thrive and grow.
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Workday Spain
Published By: BlackLine     Published Date: Aug 06, 2018
BlackLine Account Reconciliations drives financial close accuracy by automating and standardising the reconciliation process. Quickly import transactions and balances from any ERP and compare it to source data to ensure completeness and accuracy. Automatically identify differences and focus your attention on discrepancy research and resolution. Consolidate all comments and supporting documents in one centralised repository, and gain visibility into your reconciliation process. Eliminate the manual financial close process and work smarter with BlackLine’s automated account reconciliation system.
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BlackLine
Published By: AWS     Published Date: Aug 06, 2018
Learn more Salesforce and Amazon Web Services at http://amzn.to/2zhcn1v. Building and releasing cutting-edge applications quickly can be difficult when you lack proper tooling and integrated customer data. Salesforce Heroku delivers a cloud-native, developer-friendly platform that streamlines application development by integrating formerly siloed customer data and removing the burden of infrastructure management, allowing developers to focus their attention solely on creating customer-centric applications. Join the upcoming webinar to hear how the Financial Times builds customer-driven applications with faster cycle times with Heroku and AWS.
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AWS
Published By: Amazon Web Services     Published Date: Jul 25, 2018
IDC’s research has shown the movement of most IT workloads to the cloud in the coming years. Yet, with all the talk about enterprises moving to the cloud, some of them still wonder if such a move is really cost effective and what business benefits may result. While the answers to such questions vary from workload to workload, one area attracting particular attention is that of the data warehouse. Many enterprises have substantial investments in data warehousing, with an ongoing cost to managing that resource in terms of software licensing, maintenance fees, operational costs, and hardware. Can it make sense to move to a cloud-based alternative? What are the costs and benefits? How soon can such a move pay itself off? Download now to find out more.
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Amazon Web Services
Published By: Esker     Published Date: Jul 17, 2018
What's in the white paper? Great customer service hinges on efficient order fulfillment — especially the initial processing of a customer’s order. With thousands of sales orders coming into most large organizations monthly, this mission-critical process can demand a significant portion of customer service representatives’ (CSRs') time and attention in the quest for near-perfect input accuracy and order fulfillment. But such intensive personnel support isn’t necessary for effective order processing. Great customer service doesn’t have to be cumbersome. Sales order automation can transform customer service and operations which provide quantifiable benefits to the organization. Automation provides an opportunity to improve order management by: • Reducing error rates and decreasing costs per order • Improving process transparency from receipt to archival • Reducing reshipping and inventory problems
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Esker
Published By: KPMG     Published Date: Jul 11, 2018
In the consumer packaged goods sector, consumer expectations are becoming harder to satisfy profitably. But, with the right focus, it is possible. Read this report to find out: • how top performers are transforming to become customer-centric businesses • how the best brands keep pace with consumers’ changing preferences • how leading organisations are accessing the capabilities they need for growth • what they are doing to win the battle for consumers’ attention. Download the report now
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KPMG
Published By: dinCloud     Published Date: Jun 19, 2018
Too often, the debate about IT is dominated by a narrow focus on near-term objectives: shrill cries claim that the business will stop (or fail) if a feature isn’t added to the ecommerce site, if the mobility platform isn’t improved, if the network and compute back end aren’t upgraded, if storage and database performance isn’t accelerated. Often, these changes are truly essential, and demand immediate attention. However, midmarket firms can’t assemble a meaningful strategy from point responses to near-term issues. Increasingly, midmarket enterprises are finding that continued operational success requires an “agile-cloud” – an agility-oriented, cloud-based IT strategy that addresses the three core changes faced by midmarket firms: the changing nature of business infrastructure, the accelerating pace of change in business, and the expanding scope of IT.
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virtual, data, centers, services
    
dinCloud
Published By: dinCloud     Published Date: Jun 19, 2018
Too often, the debate about IT is dominated by a narrow focus on near-term objectives: shrill cries claim that the business will stop (or fail) if a feature isn’t added to the ecommerce site, if the mobility platform isn’t improved, if the network and compute back end aren’t upgraded, if storage and database performance isn’t accelerated. Often, these changes are truly essential, and demand immediate attention. However, midmarket firms can’t assemble a meaningful strategy from point responses to near-term issues. Increasingly, midmarket enterprises are finding that continued operational success requires an “agile-cloud” – an agility-oriented, cloud-based IT strategy that addresses the three core changes faced by midmarket firms: the changing nature of business infrastructure, the accelerating pace of change in business, and the expanding scope of IT.
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empowered, it< tech, ecommerce
    
dinCloud
Published By: Adverity     Published Date: Jun 15, 2018
A Beginner's Guide to Marketing Data Analytics Marketing Data is big & highly fragmented Big data is messy. It’s scattered across platforms, it’s diverse, and in its raw form, it’s practically unusable. We know, it’s a painful truth. The fact of the matter is that having a lot of data doesn’t necessarily mean that you have the answers to your most pressing questions. Looking for the most relevant bits in your pile of big data is like looking for a needle in a haystack. But don't you worry - we are here to help. This handy e-book will give you a short overview what quality matters, why data is so important and what you need to pay attention to. Best thing is: getting this ebook is super easy. Just fill out the form to the right and voilá - your download is ready. Enjoy this read!
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marketing business intelligence, saas marketing optimization, measuring marketing performance, roi analytics, automated report generator, performance based marketing, online marketing data, roi metrics
    
Adverity
Published By: Jebbit     Published Date: Jun 12, 2018
In the retail and eCommerce world, data can be your differentiator...or your downfall. To stand out, marketers are increasingly turning to first-party declared data to fuel their strategies. Learn how retailers are using mobile attention to collect and activate declared data for: Qualified lead acquisition and direct response Relevant remarketing with custom audiences and retargeting 1-to-1 email personalization Audience building and profiling
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data, jebbit, remarketing, audiences, omnichannel
    
Jebbit
Published By: SAS     Published Date: May 24, 2018
Information on artificial intelligence (AI) is flooding the market, media and social channels. Without doubt, it’s certainly a topic worth the attention. But, it can be difficult to sift through market hype and grandiose promises to understand exactly how AI can be applied in practical and reliable solutions. Like most technological advances, incorporating new technology into business processes requires significant leadership and effective direction that all stakeholders can easily understand. Great leaders become great by balancing strategy with tactics, future vision with current reality and strengths with weaknesses – all with the goal of accomplishing a clearly defined objective. Great leaders also understand that people are the most valuable resources within their organization. To drive and inspire their success, you must optimize strengths while recognizing inherent weaknesses. Many of our daily human experiences and interactions involve machines or devices of some sort. Technolo
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SAS
Published By: CA Technologies EMEA     Published Date: May 24, 2018
Aujourd’hui, le numérique est omniprésent : Cloud, appareils mobiles, réseaux sociaux et Internet des objets modifient notre manière de travailler et de nous divertir. Ce monde numérique en évolution rapide redéfinit également la relation entre l’entreprise et ses clients, ces derniers exigeant désormais de leurs marques préférées toute la commodité d’une expérience interactive. La sécurité est également au cœur des préoccupations. Les risques croissent à mesure qu’augmente le volume de données sensibles échangées entre les entreprises et leurs clients.Cette transformation a aussi pour effet d’amplifier la concurrence. Comme le remarque l’analyste Mark Raskino, « L’une des conséquences est que tous les acteurs se mettent à réévaluer leurs stratégies à peu près au même moment ; tous réalisent en même temps la formidable puissance du numérique. La concurrence est donc inévitable. »
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CA Technologies EMEA
Published By: Infosys     Published Date: May 21, 2018
Customers buy products in return for money. But at the heart of our client's vision was another exchange, which was perhaps even more fundamental. Customers would give their time and attention - and in return they wanted an experience that meets their needs, what is often referred to as 'return on engagement' But how can you offer a suitable experience when you don't know enough about the customer? Our client had gathered data, but it was siloed - and there was a big disconnect between the physical and digital operations of the business. The two were not integrated, making it difficult to build a picture of the customers' widely varying needs. This was also a global business with different approaches for different markets, leading to further inefficiencies and silos. It was time to consolidate, standardize, and to really get to know the customer.
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crm, product, exchange, customers, engagement
    
Infosys
Published By: Dell EMC     Published Date: May 16, 2018
IT transformation is a strategic focus for IT executives as they seek to free up time, money and resources to invest in digital innovation. The most successful organizations are paying more attention to data protection as a critical element to transform and modernize the entire IT stack and deliver greater business value.
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Dell EMC
Published By: Tripp Lite     Published Date: May 15, 2018
As organizations pursue improvements in reliability and energy efficiency, power design in data centers gets substantial attention—particularly from facilities and engineering personnel. At the same time, however, many IT professionals tend to spend little time or energy on the specific products they use to deliver and distribute electrical power. In?rack power is often considered less strategically important than which servers or databases to deploy, and it is often one of the last decisions to be made in the overall design of the data center. But choosing the right in-rack power solutions can save organizations from potentially crippling downtime and deliver significant up-front and ongoing savings through improved IT efficiency and data center infrastructure management.
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Tripp Lite
Published By: Oracle     Published Date: May 07, 2018
2017 was a momentous year in security, even though the DDoS landscape appeared to plateau. Maybe it was because Mirai hit so hard at the end of 2016 and the owners of other botnets were retooling to catch up. Maybe it was because news of large data breaches captured so many headlines, drawing the attention of both criminals and the public. Or maybe it is simply due to the cyclical nature of attack popularity that we have seen in the past. No matter the cause, our prediction is that the trend won’t continue in 2018, and it is not time to be complacent. The Mirai botnet is far from played out, as botnet creators are continuing to modify the source code for their individual needs and, with more connected platforms devices than ever, the Internet will continue to offer fertile ground for largescale attacks.
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internet, security, cryptocurrency, data, breaches, botnet
    
Oracle
Published By: Akamai Technologies     Published Date: May 07, 2018
2017 was a momentous year in security, even though the DDoS landscape appeared to plateau. Maybe it was because Mirai hit so hard at the end of 2016 and the owners of other botnets were retooling to catch up. Maybe it was because news of large data breaches captured so many headlines, drawing the attention of both criminals and the public. Or maybe it is simply due to the cyclical nature of attack popularity that we have seen in the past. No matter the cause, our prediction is that the trend won’t continue in 2018, and it is not time to be complacent. The Mirai botnet is far from played out, as botnet creators are continuing to modify the source code for their individual needs and, with more connected platforms devices than ever, the Internet will continue to offer fertile ground for largescale attacks.
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internet, security, cryptocurrency, data, breaches, botnet
    
Akamai Technologies
Published By: Trend Micro     Published Date: May 03, 2018
Since the early days of the Gartner Magic Quadrant for this category, there have been successive waves of innovation. Back in 2002, integrated firewalls captured the market’s (and Gartner’s) attention. Over the years, we’ve seen technologies, such as full disk encryption, data loss prevention (DLP), behavioral detection, application control, and more recently, machine learning, as effective new ways to protect endpoints, detect threats and give security teams peace of mind. Trend Micro has consistently been part of these innovation waves. It’s clear that the market is excited about Endpoint Detection & Response (EDR). There are two drivers for this, and we are committed to delivering effective solutions in both areas.
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Trend Micro
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