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Results 1 - 25 of 524Sort Results By: Published Date | Title | Company Name
Published By: AdAgility     Published Date: Feb 08, 2016
The once spammy marketing tactic known as cross-selling has been revitalized and is now smarter, slicker and most user-pleasing than ever before. Use cross-sells to increase revenue and boost customer engagement, ultimately leading to higher customer lifetime value.
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b2b, retail, online marketing, marketing software, affiliate marketing, monetization, native advertising, lead generation
    
AdAgility
Published By: Adecco     Published Date: May 14, 2015
In this white paper, we examine how smarter and more connected personal devices are spreading connectivity outward, eventually marrying personal data and services with information from the wider world.
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personal devices, connectivity, personal data, information, internet of things, networking, it management
    
Adecco
Published By: Adobe     Published Date: Aug 09, 2016
Read the infobrief for insights on: • What digital transformation is and how other businesses are doing it • How you can save time, money, and improve your customer experience with digitally transformed document workflows • Best practices and first steps in transforming document workflows in your own company
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adobe, document cloud, cloud, workflows, digital transformation, idc, digital documents, digital
    
Adobe
Published By: Adobe     Published Date: Oct 10, 2016
Read the infobrief for insights on: - What digital transformation is and how other businesses are doing it - How you can save time, money, and improve your customer experience with digitally transformed document workflows - Best practices and first steps in transforming document workflows in your own company
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adobe, document cloud, document workflows, acrobat, adobe acrobat, idc, enterprise applications
    
Adobe
Published By: Adobe     Published Date: Jun 22, 2017
The world of advertising is more demanding than ever. Luckily, programmatic makes meeting those demands simple. Read The Programmatic Revolution: How Technology Is Transforming Marketing and the Daily Lives of Marketers to learn how quality data, transparency, and automation can turn programmatic advertising into your greatest tool for success. Read our guide to learn how programmatic advertising helps you: • Keep your data clean • Create better strategic planning and analysis • Make smarter decisions
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programming, technology, transparency, automation, advertising
    
Adobe
Published By: Adobe     Published Date: Jun 26, 2019
The Digital Trends 2019 survey closed with more than 12,500 responses worldwide! The results are in for 2019 and once again, businesses have their sights set on improving customer experience. Data continues to dominate, with an understanding that smarter use will lead to greater rewards. Data ownership and compliance are top-of-mind. And technological advances are an exciting prospect for many. But some need more guidance to understand the benefits for their business. Discover what your top digital priorities for 2019 should be with the 2019 Digital Trends report by Econsultancy in association with Adobe. Key topics that you’ll read more about in this year’s report: • Optimising customer experience and delivering personalised experiences in real time. • Using data better for smarter audience segmentation and targeting. • Be wary of walled gardens. Control and own the data, and always be compliant. • Automation is the future. Understand the benefits, learn how to use it.
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Adobe
Published By: Adobe     Published Date: Sep 23, 2019
The Digital Trends 2019 survey closed with more than 12,500 responses worldwide! The results are in for 2019 and once again, businesses have their sights set on improving customer experience. Data continues to dominate, with an understanding that smarter use will lead to greater rewards. Data ownership and compliance are top-of-mind. And technological advances are an exciting prospect for many. But some need more guidance to understand the benefits for their business. Discover what your top digital priorities for 2019 should be with the 2019 Digital Trends report by Econsultancy in association with Adobe. 4 KEYPOINTS Key topics that you’ll read more about in this year’s report: • Optimising customer experience and delivering personalised experiences in real time. • Using data better for smarter audience segmentation and targeting. • Be wary of walled gardens. Control and own the data, and always be compliant. • Automation is the future. Understand the benefits, learn how to u
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Adobe
Published By: Adobe     Published Date: Mar 26, 2018
If you’re wondering whether you should really prioritize email in your marketing—especially when new channels continually emerge—consider this: 91 percent of marketing executives agree that email is their most effective channel.1 Clearly, email isn’t just here to stay, it’s the mainstay. And with the ability to personalize and contextualize messages, upgrade mobile campaigns, and better understand customer needs, email marketing has evolved into a stronger and smarter version of its former self.
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Adobe
Published By: Akamai Technologies Australia     Published Date: Feb 08, 2018
Credential stuffing is on the rise. Bots are getting smarter and malicious actors are getting more confident. Unfortunately, these advanced cyberattacks are also becoming more difficult to detect with standard security controls. Learn more about credential stuffing and how you can protect your business, your brand, and your customers from bots that commit fraudulent activity.
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credential, bots, business, risk, management, security, cyberattacks
    
Akamai Technologies Australia
Published By: Alcatel-Lucent     Published Date: Dec 02, 2013
The question that businesses need to ask themselves is, “Is my data center designed for yesterday’s technology, or tomorrow’s?”. This whitepaper will help you find the answer.
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data center, data centre, data center optimization, alcatel lucent, alcatel, lucent, qos, server farm
    
Alcatel-Lucent
Published By: AlienVault     Published Date: Oct 21, 2014
As cyber attacks grow more sophisticated, many organizations are investing more into incident detection and response capabilities. Event monitoring and correlation technologies and security operations are often tied to incident handling responsibilities, but the number of attack variations is staggering, and many organizations are struggling to develop incident detection and response processes that work for different situations. In this webcast, we'll outline the most common types of events and indicators of compromise (IOCs) that naturally feed intelligent correlation rules, and walk through a number of different incident types based on these. We'll also outline the differences in response strategies that make the most sense depending on what types of incidents may be occurring. By building a smarter incident response playbook, you'll be better equipped to detect and respond more effectively in a number of scenarios.
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vulnerability, management, risk, prioritize, profile, environment, data, asset value
    
AlienVault
Published By: Amazon Web Services EMEA     Published Date: Sep 09, 2019
Local and regional governments around the world are using the cloud to transform services, improve their operations, and reach new horizons for citizen services. The Amazon Web Services (AWS) cloud enables data collection, analysis, and decision making for smarter cities. This whitepaper provides strategic considerations for local and regional governments to consider as they identify which IT systems and applications to move to the cloud. Real examples that show how cities can stop wasting money, move faster, and innovate.
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Amazon Web Services EMEA
Published By: Anaplan     Published Date: Sep 10, 2019
Faced with an increasingly crowded market, forward-thinking sales leaders are coming up with new ways to sell, and new strategies for pushing past the competition. Anaplan for Sales is designed to empower your organization’s go-to-market strategy and help sales leaders make great decisions. In this paper, you’ll learn how: Managing a go-to-market strategy on a single platform keeps your organization powerful and nimble. A go-to-market strategy is a single entity, not just a collection of disparate parts. Advanced technology helps sales leaders make smarter, more impactful decisions.
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Anaplan
Published By: Anaplan     Published Date: Sep 11, 2019
Faced with an increasingly crowded market, forward-thinking sales leaders are coming up with new ways to sell, and new strategies for pushing past the competition. Anaplan for Sales is designed to empower your organization’s go-to-market strategy and help sales leaders make great decisions. In this paper, you’ll learn how: Managing a go-to-market strategy on a single platform keeps your organization powerful and nimble. A go-to-market strategy is a single entity, not just a collection of disparate parts. Advanced technology helps sales leaders make smarter, more impactful decisions.
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Anaplan
Published By: BlackLine     Published Date: Aug 06, 2018
BlackLine Account Reconciliations drives financial close accuracy by automating and standardising the reconciliation process. Quickly import transactions and balances from any ERP and compare it to source data to ensure completeness and accuracy. Automatically identify differences and focus your attention on discrepancy research and resolution. Consolidate all comments and supporting documents in one centralised repository, and gain visibility into your reconciliation process. Eliminate the manual financial close process and work smarter with BlackLine’s automated account reconciliation system.
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BlackLine
Published By: BlueCat     Published Date: Aug 20, 2013
To enable always-on application access and business connectivity, you need a rock-solid network foundation. The increasingly complex, dynamic and fluid relationship between networks and devices requires a new approach to IP Address Management (IPAM) – one that unifies mobile security, address management, automation and self-service to provide actionable network intelligence and a broad span of control. This paper discusses the critical role of IPAM in providing a smarter way to connect mobile devices, applications, virtual environments and clouds.
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device management, ipam, ip address management, ip management, dns management, dhcp management, network security, network management
    
BlueCat
Published By: Bluecore     Published Date: Apr 03, 2019
If the very purpose of technology is to make our lives easier and allow us to work smarter, why do most email marketers use technologies that do the exact opposite? It’s time to break out of the Email Death Spiral and advance your marketing program with the next generation of email marketing technology. This guide explores exactly what your team needs to know to prepare for a successful change and how to best evaluate this next generation of email marketing technology, including: Understanding the next generation of email marketing technology Determining when it’s time for a change Prioritizing value with a proof of concept Approaching the ESP selection process Securing buy-in for the change Building a successful retail marketing program around your new ESP Creating a foundation for long term success
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retail marketing, esp, email marketing, marketing technology
    
Bluecore
Published By: Bluecore     Published Date: May 07, 2019
If the very purpose of technology is to make our lives easier and allow us to work smarter, why do most retail marketers use email technologies that do the exact opposite? It’s time to break out of the Email Death Spiral and advance your retail marketing program with the next generation of email marketing technology. This guide explores how to identify when it's time for a change, exactly what your team needs to know to prepare for a successful change and how to best evaluate modern email marketing technology for retail.
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Bluecore
Published By: Bluekai     Published Date: Aug 10, 2012
Hewlett-Packard, a leading technology provider with a global footprint, saw an opportunity to significantly improve its digital marketing efforts by creating a universal framework for user-level data collection and usage.
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data management platform, bluekai, supply-side platforms, audience engagement, audience extension, audience analytics, hewlett-packard, omnicom
    
Bluekai
Published By: BMC ASEAN     Published Date: Dec 18, 2018
The world runs on IT operations. When new digital experiences delight customers, innovative business models disrupt industries, and big data makes organizations smarter than ever, it’s because of your success in supporting the complex, dynamic infrastructure and apps that power them.
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BMC ASEAN
Published By: BMC ASEAN     Published Date: Dec 18, 2018
From the impact of disruptive technologies to the imperative of digital transformation, businesses today must find new ways to innovate or risk being left behind. While data flowing rapidly between the Internet of Things and multi-cloud computing environments brings tremendous opportunity, there’s also a great deal of complexity. Artificial intelligence (AI) and machine learning (ML) are part of the new wave of solutions capturing the minds of enterprise leaders to respond to these new opportunities and complexities. Digitally literate leaders who are highly cognizant of this wave, are jumping in headfirst and applying AI and ML to solve real business challenges—making enterprise goals of enabling cost savings via smarter operations and decision making come to fruition. BMC Cognitive Service Management (CSM) addresses the complexities of multi-cloud computing by applying intelligence, automation, and predictive capabilities. CSM employs a differentiated approach with a more holistic
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BMC ASEAN
Published By: Brainshark     Published Date: Dec 08, 2015
Download this free eBook to get smarter about sales productivity. Whether you’re just getting started with sales enablement or already have a program underway, "Sales Enablement for Dummies" can help.
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sales enablement, what is sales enablement, sales enablement strategies, sales force enablement, sales enablement research, sales enablement solutions
    
Brainshark
Published By: Brandwatch     Published Date: Jun 20, 2013
In this report, we examined the online conversations around Fashion Week in New York, London, Paris and Milan to find out exactly what makes fashion enthusiasts and buyers tick—and reveal trends and insights to help make fashion brands smarter.
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social media monitoring, social media analytics, social media intelligence, social listening, social media strategy, social media insights, brand monitoring, twitter tracking
    
Brandwatch
Published By: Bronto     Published Date: Aug 14, 2014
Much like running a marathon, building a successful marketing program takes dedication, patience, training and a lot of stamina. These things don’t happen overnight, especially if your current email program is a tad out of shape. So how do you get your current email program to “feel the burn” and transform into the polished, strong performer you want it to be? This 4-part white paper series will take you through each step in the process, acting as the personal trainer that will whip your triggered email program back into shape, through smarter customer engagement and use of automation.
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marketing automation, triggered emails, customer engagement, email marketing program
    
Bronto
Published By: CA Technologies     Published Date: Aug 19, 2014
To help organizations plan their DCIM roadmap, this paper explores five essential DCIM use cases and outcomes. From better asset utilization and faster provisioning to maintaining availability, greater efficiency and smarter capacity planning, we look at how DCIM can close the operational and optimization gap for both IT and facilities.
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ca technologies, it operations, dcim, data center management, data center capacity, performance management, data center design and management
    
CA Technologies
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