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optimization strategy

Results 1 - 25 of 49Sort Results By: Published Date | Title | Company Name
Published By: Adobe     Published Date: Apr 20, 2016
To improve your customer engagement, you need to test and learn from every possible interaction. Forrester provides helpful steps and insights in their report, Optimize Customer Experiences with Online Testing and Continuous Optimization. Read the report to learn: • How to establish an online testing strategy based on continuous optimization • How to elevate your testing by achieving four crucial optimization objectives • Recommendations from Forrester on practical next steps in your optimization journey
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adobe, marketing, data driven marketing, continuous optimization, customer experience, customer engagement
    
Adobe
Published By: Adobe     Published Date: Mar 03, 2017
Like the renowned Sydney Opera House, your brand has the potential to become an icon. Read our guide, Vision from the Harbor, to find out how. You’ll discover strategies for standing together with customers. So your business can stand out from the crowd. Read our guide now to learn how you can: • Create unforgettable experiences across the entire customer journey • Test those experiences and improve them to lift conversion • Overcome organizational barriers to create a true culture of optimization
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customer experience, optimization, branding, brand strategy
    
Adobe
Published By: Amadesa     Published Date: Apr 19, 2011
The e-tailing group and Amadesa conducted research on website conversion rate optimization through which insight was gained from 160 online merchants. Download the whitepaper now and learn the 7 secrets to successful website testing & targeting.
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lauren freedman, e-tailing group, amadesa, conversion rate optimization, ecommerce marketing strategy, website optimization, a/b testing, multivariate testing
    
Amadesa
Published By: Avaya     Published Date: Mar 04, 2016
Break the business speed barrier Business has realized the strategic importance of the network, but it is almost impossible for today’s networks to run at business speed. Find out why — and how to do the impossible — in this paper >
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business optimization, business strategy, network management, network performance, network performance management
    
Avaya
Published By: Castlight Health     Published Date: Aug 02, 2016
"You’re charged with much more than “benefits management.” You deliver programs that enable both your organization and your employees to successfully navigate the healthcare experience. Not easy, right? This short guide explores the six highly effective strategies we’ve identified to help benefits leaders lower costs, improve outcomes and increase benefit satisfaction. "
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best practices, business optimization, business management, productivity, strategy, effective, organization
    
Castlight Health
Published By: CDW     Published Date: Nov 12, 2012
This reference guide is designed to provide you with an in-depth look at data center optimization, what's driving it and why organizations need to plan for it.
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data center, data center optimization, data center convergence, workload mobility, data center strategy
    
CDW
Published By: CDW     Published Date: Feb 27, 2015
In a perfect world, managing the discovery of software assets, the capture of license entitlements and optimization of an organization’s software usage and compliance situation would be a single-click operation. Unfortunately, the world is not perfect and those charged with managing an organization’s software compliance, availability and expenditure face a number of challenges that can easily derail a Software Asset Management (SAM) program. This paper from the SAM experts at Snow Software investigates some of the major challenges facing SAM managers and IT executives and highlights how to build a successful strategy to overcome them, ensuring the SAM program delivers true value to the business.
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software management, sam, software security, cloud computing, enterprise content management, business intelligence, office productivity apps, network security
    
CDW
Published By: Cisco     Published Date: May 15, 2015
En matière de stratégie, le débat actuel entre directeurs et responsables IT porte sur l'agilité de l'entreprise et la réactivité du data center. Les entreprises remplacent peu à peu les architectures informatiques cloisonnées par des infrastructures convergentes au sein desquelles les composants de traitement, de réseau et de stockage sont préintégrés. Cette approche est à même de réduire les coûts tout en améliorant la flexibilité et l'agilité des services IT.
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data center, software, networking, ucs, optimization, strategy, cisco, infrastructure
    
Cisco
Published By: Cisco     Published Date: Feb 23, 2016
Your organization likely uses more cloud services than anyone knows about. Find out what you can do about it.
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business optimization, business strategy, cloud services
    
Cisco
Published By: Clicktale     Published Date: Jul 06, 2015
Learn how to choose the best format for your content that will best meet your target audience's needs. Discover why and when visitors tend to prefer video over text and vice versa. Leverage these insights to increase engagement.
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text, video, content, engagement, website, content optimization, content delivery, content marketing
    
Clicktale
Published By: CloudHealth by VMware     Published Date: Feb 26, 2019
This Forrester Wave report is the result of a rigorous vendor evaluation conducted over several months by the Forrester Research team. In this report, Forrester covers: -Their criteria and scoring method -The top nine vendors in the cloud cost monitoring and optimization space -How vendors are evaluated in current offering, strategy, and market presence To build out your short list, dive into Forrester's detailed analysis and make an informed decision on your future cloud cost monitoring and optimization solution.
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CloudHealth by VMware
Published By: Dell     Published Date: Nov 12, 2018
Today, IT leaders address the PC lifecycle across a continuum from control to transformation. Control is geared to optimization, while transformation focuses on the business impact of technology. Though the two approaches differ, they are not in opposition. They strive for the same goals and face similar challenges. As IT leaders provide their workforce with the tools to carry out the corporate mission, they should develop a PC lifecycle strategy that encompasses the key organizational needs of systems management, end-user productivity, business innovation and data-centric security. Read this Dell whitepaper to learn more about the findings of a recent Forrester Consulting study, “Digital Transformers Innovate, Digital Controllers Optimize”. This paper will help clarify the PC lifecycle continuum, from the basics of control to the advanced levels of transformation, so you will be better equipped to determine the needs of your organization on that spectrum.
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Dell
Published By: Demand Frontier     Published Date: Mar 03, 2016
Before launching your first email nurture, webinar or social media campaign take a moment to make sure you’ve got these five things in order.
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business optimization, business strategy, campaign
    
Demand Frontier
Published By: Esker     Published Date: Jan 08, 2019
Order management inefficiencies can cause a lot of headaches for today’s supply chain leaders — particularly those focused on customer fulfillment. This guidebook explores why digital optimization is an effective strategy for navigating these challenges, and examines the benefits that an AI-driven automated order management solution can bring, including: • Increased order processing speed & accuracy • Enhanced visibility, mobility & collaboration • Improved customer satisfaction & future business opportunities
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Esker
Published By: G/O Digital     Published Date: Sep 08, 2016
In this comprehensive research study, we break down the different aspects of social media advertising during the holiday season, so your business can shine bright during the holidays and beyond!
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holiday shopping, social media, holiday revenue, social media optimization, brand identity, marketing strategy, holiday marketing campaign
    
G/O Digital
Published By: HP Data Center     Published Date: Mar 25, 2009
Data centers are large, important investments that, when properly designed, built, and operated, are an integral part of the business strategy driving the success of any enterprise. Yet the central focus of organizations is often the acquisition and deployment of the IT architecture equipment and systems with little thought given to the structure and space in which it is to be housed, serviced, and maintained.
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hp data center, data center, optimization, business strategy, hot spots, mission critical loads”, the it infrastructure, the availability
    
HP Data Center
Published By: IBM     Published Date: Apr 07, 2015
Using data to reinvent one’s business has reached the mainstream. Data and analytics allow us to change the world around us: it gives us insights into what is happening, allowing us to optimize our strategy, create new business opportunities, and make more accurate predictions.
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ibm, data management, analytics, insights, optimization strategy, predictions
    
IBM
Published By: IBM     Published Date: Jul 29, 2015
This white paper explores how you can use the best practices of continuous engineering to harness the power of the IoT and increase the pace of innovation to obtain a strategic advantage.
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internet of things, product development, continuous engineering, innovation, optimization, development, strategy, consumer expectations
    
IBM
Published By: Interactive Intelligence     Published Date: Feb 27, 2013
Improve your customer strategy with workforce optimization by reading this white paper -- learn through 10 key questions in which you can find all the answers you need on improving your customer strategy.
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improving customer strategy, interactive intelligence, optimization, 10 key questions, benefits, customer strategy
    
Interactive Intelligence
Published By: Marketo     Published Date: May 18, 2017
While ABM is not a new way to strategically market to target accounts, now it is a scalable, achievable strategy that organizations of all sizes can implement to focus on whole lifecycle marketing for key accounts. Marketing, selling to, and supporting your customers at an account-level is not only critical to your success, it’s what your customers expect. Competitive organizations that are focused on engaging their customers across the entire lifecycle, and throughout their buyer journey, need to sell at an account level, understand the influence of the different contacts and speak directly to them. The ABM we practice today is entirely different than the manual processes of days past. Implementing an ABM strategy no longer means an astronomical investment but it does mean increased revenue, focus, and partnership within your organization.
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organization management, target accounts, engaging content, channel optimization, analytics, technology management, abm strategy, communication management
    
Marketo
Published By: Mary Schnack & Associates     Published Date: Sep 08, 2010
Significance of code-to-text ratio in your optimization strategy
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search engine optimization, seo, code to text ratio
    
Mary Schnack & Associates
Published By: Monetate     Published Date: Jul 05, 2018
According to The Forrester Wave™: Experience Optimization Platforms, Q2 2018 report, as enterprises continue to consolidate online testing, behavioral targeting and recommendations practices, Experience Optimization Platform (EOP) Providers have been differentiating their services in two key areas: the ability to execute tests across digital channels, and sophistication of behavioral targeting and recommendation techniques. This report assesses the current offering, strategy, and market presence of eight EOP providers, including Monetate. In the report you’ll learn: • Three core capabilities Forrester considers requirements for savvy optimization. • EOP evaluation strategies you can use to evaluate your current vendor (or select a new one) • Criteria that Forrester used to determine Monetate as a “Strong Performer”
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Monetate
Published By: Neustar     Published Date: Aug 20, 2012
Viewers will learn how to utilize customer data combined with next generation marketing analytics to create granular consumer segmentation that can be put to action in real-time on their Websites.
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web analytics, site optimization, segmentation, customize messaging, custom offers, marketing strategy, personalized website, custom landing page
    
Neustar
Published By: Optimizely     Published Date: Sep 28, 2015
Figuring out the right experiences to deliver customers is one of the most valuable questions online businesses need to answer and this guide will help you do just that. We’ll explore real challenges you are facing and arm you with the single most powerful strategy to overcome them: Experience Optimization.
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digital marketers, optimization, customer experiences, optimization strategy
    
Optimizely
Published By: Optimizely     Published Date: Nov 05, 2015
Optimization is an essential strategy for any marketer or product developer in the digital space. Since we’re just getting started with this nascent industry, sometimes best practices can be hard to come by. Fortunately, we were able to pick the brains of over 30 experienced optimization experts with decades of cumulative experience running A/B testing and optimization campaigns.
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optimization, website, survival, campaigns, strategy, marketer, product developer
    
Optimizely
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