Traditionally, sales and marketing haven't always seen eye-to-eye. Our 2015 Sales and Marketing Alignment Survey clearly shows that in order to exceed revenue goals, outdated traditions need to change. In the eBook, we will show you the direct relationship between alignment and revenue performance and how the use of the right technologies will support business success.
As professionals in a world that is now driven by self-improvement, weíve become very skilled at setting goals. There is a plethora of mobile apps that exist solely to help us track goals and keep ourselves accountable. Goals are what keep us engaged, looking ahead and striving to be better. Thatís the same reason organizations spend hours, weeks, months and years planning and trying to execute them. But what good is all that motivation, strategy and planning if organizations canít execute those goals properly? Well, none really.
Published By: Marketo
Published Date: Aug 02, 2016
Download this ebook to learn more about sales and marketing alignment, including:
What is sales and marketing alignment
- The benefits of sales and marketing alignment and why it is important
- How the two departments can define common terms, set common goals, and utilize lead scoring to their advantage
- How to structure your organization to promote alignment
- How to create service-level agreements
Published By: MuleSoft
Published Date: Jun 18, 2019
Digital transformation is something that everybody wants to achieve, but not everyone can define. In this webinar, Accenture managing director Davinder Gautam and MuleSoft founder Ross Mason will discuss the problems CIOs are facing in planning and executing their digital transformation strategies as well as solutions to closing the IT delivery gap and achieving their goals.
Attendees will learn:
What are the obstacles getting in the way of achieving digital transformation?
Strategies to end the misalignment of business and IT on digital initiatives
A roadmap to closing the IT delivery gap
Davinder Gautam, Managing Director, Accenture
Ross Mason, Founder and VP Product Strategy, MuleSoft
Learn how to get your entire organization working on the critical tasks that will move your business forward. Download the complimentary eGuide, "Driving Success: The Incredible Power of Company-wide Goal Alignment" today.
Let's face it - EVERYBODY hates performance reviews. For HR, it's just the beginning of the annual paper chase. Executives don't see value in typical reviews because they don't tie back to the organization's overall success. And, most employees see the whole process as busy work, without much real value.
More successful small and mid-sized companies are beginning to tie compensation directly to employee performance to drive incredible business results.
Written with input from leading HR professionals, this guide provides valuable, real-world insight into how to build a successful pay-for-performance culture that can literally transform your business.
To survive in today's marketplace, small to mid-sized businesses are increasingly using the power of company-wide goal alignment to generate strong financial performance, increase productivity and create a more cohesive culture than their larger competitors.
Get your complimentary copy now! The Importance of Alignment in Employee Performance Management white paper examines the critical relationship between goal alignment and employee performance and their impact on business initiatives and the company's talent management strategies.
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