Cookie policy: This site uses cookies (small files stored on your computer) to simplify and improve your experience of this website. Cookies are small text files stored on the device you are using to access this website. For more information on how we use and manage cookies please take a look at our privacy and cookie policies. Some parts of the site may not work properly if you choose not to accept cookies.

sections
 

critical it

Results 26 - 50 of 1867Sort Results By: Published Date | Title | Company Name
Published By: Adobe     Published Date: Mar 26, 2018
Marketing leaders rely on analytics teams to deliver better measurement, insights and optimization. Use this research to evaluate your organization's current analytics tools and identify new solutions aligned to your goals.
Tags : 
    
Adobe
Published By: Adobe     Published Date: Mar 27, 2018
Web content management now constitutes mission-critical software to help drive successful communications with customers. Application leaders focused on enabling effective digital experiences should use this document to help them in selecting the most appropriate vendor and solution.
Tags : 
    
Adobe
Published By: Adobe     Published Date: Apr 23, 2018
The experience is your product. In a world of infinite choices, customer experience is the last true differentiator. The optimal shopping experience happens when the right content is presented to a customer at precisely the right time, no matter where they choose to engage. Read 'The Path of Experience' to learn the critical capabilities needed to drive seamless commerce experiences that keep customers coming back for more. Read the guide to learn: – The role of dynamic merchandising in engaging customers – Steps to create compelling customer experiences using audience segmentation and personalization – Ways to scale customer experiences to create powerful connections, no matter the device or channel
Tags : 
    
Adobe
Published By: AdRoll     Published Date: Oct 05, 2016
Over the past few years attribution has become one of the most-discussed concepts in marketing and sales. Everyone agrees it’s critically important to get right, but there’s no such thing as a “one size fits all” model. Meanwhile countless whitepapers have been written, all with the goal of providing a brief precis of the best way to measure it, but the reality is there’s no universally correct answer...
Tags : 
attribution, marketing, sales, attribution model
    
AdRoll
Published By: AdRoll     Published Date: Jul 11, 2017
Nothing is more top of mind for marketers than attribution. It’s a complex topic, and there are lots of questions. Should you measure only the first click, or the last click? Should you also measure views? Should you combine view measurement with click measurement? How long should you wait to give credit to user activity? In this whitepaper, we examine the history of attribution models and dive deep into AdRoll platform data, third-party research, and advertiser survey data to make the case for marketers to adopt a blended attribution model, one that combines both ad views and clicks. Attribution is critical to marketing success because nothing has a bigger influence on evaluating results than how you measure the impact of your advertising. And in the digital paradigm, almost everything is measurable. When we surveyed our customers, we heard this point loud and clear. Of the 1,050 marketers we spoke to in our 2016 State of the Industry Report, 84% believe attribution is critical or ver
Tags : 
attribution, adroll, performance marketing, advertising
    
AdRoll
Published By: AdRoll     Published Date: Aug 22, 2017
For most retailers, the holidays are a frenzied rush of juggling multiple campaigns, meeting revenue goals, and hitting lofty numbers before the year is up. It’s far from a relaxing time of year. The holiday season has become critically important to online retailers. With the rise of Black Friday, Small Business Saturday, Cyber Monday, Green Monday, Super Saturday, and Boxing Day, the definition of “the holidays” has expanded substantially. While these retail days have helped distribute the holiday rush across a wider range, they’ve also made holiday campaign planning far more complex. Expanding digital channels, such as mobile and social media, have added to the immense opportunities that the holidays provide. Just last year, mobile accounted for 50.3% of all e-commerce traffic, surpassed desktop traffic for the first time ever. Knowing this, it shouldn’t be a surprise that 38% of shoppers now say they will not return to a retailer’s website if it’s not mobile optimized.
Tags : 
holiday planning, retail, black friday, social media, mobile
    
AdRoll
Published By: AdRoll     Published Date: Aug 22, 2017
Account-based marketing (ABM) is a combination of people, processes, and technology that, if deployed intelligently, will complement existing marketing programs to close bigger deals more efficiently. Account-Based Marketing: A Practical Guide is your manual to achieving that alignment and running efficient ABM. We’ll provide practical, actionable advice and tips on all aspects of ABM, with a bottom-up approach that asks and answers the question: “How?” How to set goals and objectives? How to select target accounts and specific roles? How to create a compelling buyer journey and, in turn, align content around it? We’ll then show you, step by step, how to roll out ABM campaigns and, critically, how to structure your CRM and marketing platforms around them. As a performance marketing platform that allows you to collect, analyze, and act on your data at scale, AdRoll is uniquely positioned to demonstrate how you can achieve this. So, if your company depends on closing long-cycle, mu
Tags : 
account based marketing, marketing programs, adroll. crm
    
AdRoll
Published By: Aerohive     Published Date: Feb 06, 2008
Yesterday’s fat access points and legacy wireless LANs typically can’t handle mission-critical, real-time applications, nor do they have a migration path to 802.11n. Aerohive Networks has developed a new controller-less architecture that provides an innovative way to handle tomorrow’s wireless challenges – like voice over WLAN and migrating to 802.11n – without costing you a fortune. This paper discusses the benefits of this approach and the key underlying technologies of cooperative control, including best path forwarding and policy enforcement at the edge.
Tags : 
business, roi, tco, wireless lan, enterprise wireless, economics, cooperative control, aerohive, aerohive networks, networking, wireless, local area networking
    
Aerohive
Published By: Aerohive     Published Date: Feb 06, 2008
Are you looking to reduce the operational cost of your existing wireless LAN, and to make it support mission-critical, real-time applications and 802.11n? At the same time, are you challenged with the cost and complexity associated with most next-generation wireless LAN architectures? Check out the enterprise-class, cost-effective new cooperative control architecture from Aerohive Networks. In this real-world case study, you’ll see how Aerohive Networks' cooperative control architecture combines the linear cost modeling of autonomous APs and the operational advantages of controller-based approaches.
Tags : 
business, roi, tco, wireless lan, enterprise wireless, economics, cooperative control, aerohive, aerohive networks, wireless, local area networking
    
Aerohive
Published By: Akamai     Published Date: May 30, 2017
Keeping your data safe requires forward-thinking approaches to cybersecurity. Learn how you can augment your existing on-premises infrastructure with security measures in the cloud for a more robust web security posture.
Tags : 
cybersecurity, cyber security, cloud security, cloud, csp, cloud security provider, infrastructure
    
Akamai
Published By: Akamai Technologies     Published Date: Mar 15, 2016
Cybercriminals continue to evolve their tactics with ever-growing cyberattack sizes and new attack methods, which has spiked a demand for DDoS mitigation services. However, it is often difficult for companies to assess, evaluate, and differentiate DDoS mitigation service providers from one another. Read the four critical criteria you should use to evaluate providers before selecting one.
Tags : 
web security, best practices, mitigation services, network management, automotive, security
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Mar 15, 2016
HIMSS Analytics, in partnership with Akamai, recently conducted a survey of U.S. hospitals to understand the current state of web security in healthcare as well as what plans are in place to improve preparedness. The results raise some concerns that despite greater consciousness of the increased risk to healthcare data security, many hospitals are still vulnerable to a wide range of cyberattacks. Read this survey to learn about critical weaknesses in hospital web security.
Tags : 
web security, healthcare, network management, security, cyberattack prevention, best practices, network architecture, network performance, network performance management, network provisioning, network security
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: May 08, 2017
Video quality can be measured in multiple ways, but the primary metrics – playback reliability and image quality – are the most critical. Get these right, and content providers are on their way to winning the loyalty of online audiences and driving monetization. Get them wrong, and viewers will defect in a heartbeat. For live-streaming events, such as sports, where there’s can’t-miss fast action, the ante is raised even higher. In this white paper, we’ll explore why online video quality matters and the specifics of how it should be measured. Get a peek “under the hood” to understand the core elements of video delivery that contribute to high-quality viewing experiences. Most importantly, see why the choice of a content delivery partner is essential to your online video success.
Tags : 
video quality, playback, video reliability, high quality viewing, online video success
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Aug 17, 2017
More often than not, performance and security are thought of as two separate issues that require two separate solutions. This is mainly due to the implications posed behind various performance and security products. We typically have either security solutions or performance solutions, but rarely solutions that offer both. As technology has advanced, so have our attackers, finding newer and better ways to impact both the performance and security of a site. With this in mind, it has become even more critical to come up with solutions that bridge the gap between security and performance. But how do we do that? We need to shift the focus to what we can do at the browser by leveraging various frontend techniques, such as web linking and obfuscation, versus solely relying upon the capabilities of a content delivery network (CDN) or the origin. We can take advantage of all the new and emerging frontend technologies to help provide a secure and optimal experience for users—all starting at the
Tags : 
frontend performance, security, technology, content delivery, web linking
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Aug 17, 2017
The cloud is a network of servers housing data, software, and services. Cloud services are commonly accessed via the Internet, instead of locally in a data center. Businesses are increasingly relying on the cloud for cybersecurity for two key reasons: 1. Due to a changing threat landscape, there’s a need for more scale, accuracy, experience, and collective intelligence. These resources are out of reach internally for most organizations. 2. There are fundamental limits with on-premises hardware mitigation appliances and enterprise data centers for Distributed Denial of Service (DDoS) and web attack protection.
Tags : 
cloud security, scale, data center, ddos
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Apr 13, 2018
In September 2017, Akamai commissioned Forrester Consulting to examine how companies approach digital experience and digital security. A survey of over 350 IT executives around the world found that: Customer trust is at an all-time low and it’s hurting growth Executives are aware that customer trust is becoming critical to success Companies struggle to balance security with digital experience Failure to deliver on security impacts brand reputation, customer trust, and revenues This report, Drop A Pin At The Intersection Of Digital Experience And Security, shares insights into these findings and what sets top digital businesses apart.
Tags : 
digital, experience, security, executives, customer
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Apr 13, 2018
Keeping your data safe requires forward-thinking approaches to cybersecurity. Learn how you can augment your existing on-premise infrastructure with security measures in the cloud for a more robust web security posture. Download this guide to learn: Why the cloud is critical for web security How real-world DDoS attacks are testing the limits of on-site solutions Discover the questions some vendors don’t want you to ask
Tags : 
cloud, security, cyber, cloud, web, ddos
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Apr 25, 2018
In September 2017, Akamai commissioned Forrester Consulting to examine how companies approach digital experience and digital security. A survey of over 350 IT executives around the world found that: Customer trust is at an all-time low and it’s hurting growth Executives are aware that customer trust is becoming critical to success Companies struggle to balance security with digital experience Failure to deliver on security impacts brand reputation, customer trust, and revenues This report, Drop A Pin At The Intersection Of Digital Experience And Security, shares insights into these findings and what sets top digital businesses apart.
Tags : 
digital, experience, security, executives, customer
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Apr 25, 2018
In September 2017, Akamai commissioned Forrester Consulting to examine how companies approach digital experience and digital security. A survey of over 350 IT executives around the world found that: Customer trust is at an all-time low and it’s hurting growth Executives are aware that customer trust is becoming critical to success Companies struggle to balance security with digital experience Failure to deliver on security impacts brand reputation, customer trust, and revenues This report, Drop A Pin At The Intersection Of Digital Experience And Security, shares insights into these findings and what sets top digital businesses apart.
Tags : 
digital, experience, security, executives, customer
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Apr 25, 2018
Keeping your data safe requires forward-thinking approaches to cybersecurity. Learn how you can augment your existing on-premise infrastructure with security measures in the cloud for a more robust web security posture. Download this guide to learn: Why the cloud is critical for web security How real-world DDoS attacks are testing the limits of on-site solutions Discover the questions some vendors don’t want you to ask
Tags : 
cloud, security, cyber, cloud, web, ddos
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Apr 25, 2018
In September 2017, Akamai commissioned Forrester Consulting to examine how companies approach digital experience and digital security. A survey of over 350 IT executives around the world found that: Customer trust is at an all-time low and it’s hurting growth Executives are aware that customer trust is becoming critical to success Companies struggle to balance security with digital experience Failure to deliver on security impacts brand reputation, customer trust, and revenues This report, Drop A Pin At The Intersection Of Digital Experience And Security, shares insights into these findings and what sets top digital businesses apart.
Tags : 
digital, experience, security, executives, customer
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Apr 25, 2018
Keeping your data safe requires forward-thinking approaches to cybersecurity. Learn how you can augment your existing on-premise infrastructure with security measures in the cloud for a more robust web security posture. Download this guide to learn: Why the cloud is critical for web security How real-world DDoS attacks are testing the limits of on-site solutions Discover the questions some vendors don’t want you to ask
Tags : 
cloud, security, cyber, cloud, web, ddos
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Apr 25, 2018
Keeping your data safe requires forward-thinking approaches to cybersecurity. Learn how you can augment your existing on-premise infrastructure with security measures in the cloud for a more robust web security posture. Download this guide to learn: Why the cloud is critical for web security How real-world DDoS attacks are testing the limits of on-site solutions Discover the questions some vendors don’t want you to ask
Tags : 
cloud, security, cyber, cloud, web, ddos
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Apr 25, 2018
In September 2017, Akamai commissioned Forrester Consulting to examine how companies approach digital experience and digital security. A survey of over 350 IT executives around the world found that: Customer trust is at an all-time low and it’s hurting growth Executives are aware that customer trust is becoming critical to success Companies struggle to balance security with digital experience Failure to deliver on security impacts brand reputation, customer trust, and revenues This report, Drop A Pin At The Intersection Of Digital Experience And Security, shares insights into these findings and what sets top digital businesses apart.
Tags : 
digital, experience, security, executives, customer
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Apr 25, 2018
Keeping your data safe requires forward-thinking approaches to cybersecurity. Learn how you can augment your existing on-premise infrastructure with security measures in the cloud for a more robust web security posture. Download this guide to learn: Why the cloud is critical for web security How real-world DDoS attacks are testing the limits of on-site solutions Discover the questions some vendors don’t want you to ask
Tags : 
cloud, security, cyber, cloud, web, ddos
    
Akamai Technologies
Start   Previous    1 2 3 4 5 6 7 8 9 10 11 12 13 14 15    Next    End
Search      

Related Topics

Add Research

Get your company's research in the hands of targeted business professionals.