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whitepaper marketing

Results 51 - 57 of 57Sort Results By: Published Date | Title | Company Name
Published By: Webtrends     Published Date: Jun 13, 2011
Awareness, conversion, retention. As a marketer, your job hasn't changed, but the digital ecosystem changes fast. In this whitepaper from the CMO Council, top marketing execs discuss digital challenges and the resulting opportunities. Sponsored by Webtrends.
Tags : 
webtrends, cmo, international, digital marketing, process, partnerships, go-to-market, customer experience, multi-channel marketing, optimization, data-driven marketing, web analytics, business intelligence, customer intelligence, crm, facebook, social media, mobile apps, lead generation, advertising
    
Webtrends
Published By: SAS     Published Date: Mar 21, 2013
Optimization is the key to delivering ever-increasing ROI, with flat or declining marketing budgets. In this whitepaper, learn best practices for optimizing your marketing activities, and do more with less.
Tags : 
optimization, marketing, data, best practices
    
SAS
Published By: Geary Interactive     Published Date: Jan 06, 2011
This whitepaper looks at how digital marketers can fine tune their web analytics implementations to ensure their digital marketing strategies are successful.
Tags : 
digital marketing, web analytics, interactive marketing, digital analytics strategies, web analytics agency
    
Geary Interactive
Published By: VitbergLLC     Published Date: Feb 13, 2011
This whitepaper provides an overview of how professional serices firms can generate more leads and get more ROI from their investment in marketing and business development
Tags : 
niche marketing, cpa firm marketing, law firm marketing, consulting firm marketing, professional services marketing, growth strategies, roi from marketing
    
VitbergLLC
Published By: Howse Jackson Marketing     Published Date: Feb 15, 2011
This whitepaper outlines the do's and don'ts of affinity and partnership marketing
Tags : 
affinity marketing, partnership marketing, how to guide
    
Howse Jackson Marketing
Published By: Eloqua     Published Date: Mar 16, 2011
This whitepaper demonstrates how the fastest-growing companies are using Revenue Performance Management, or RPM, to break down silos between sales and marketing and drive explosive revenue growth.
Tags : 
benchmarking, forecasting, joe payne, lead management, lead scoring, marketing automation, predictive analytics, revenue, revenue performance, revenue performance management, rpm
    
Eloqua
Published By: Limelight Networks     Published Date: May 03, 2011
In this whitepaper you will learn about the three major trends re-shaping the ecommerce landscape: Video as a way to enhance the shopping experience; Mobile as a channel for expanding marketing reach; and Personalization informed by advanced analytics.
Tags : 
limelight networks, rich-media strategies, ecommerce, online retail, consumer behavior, video, mobile, personalization, analytics
    
Limelight Networks
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