As more people continue to travel all over the world for business and pleasure, so the battle for hotel guests has become more and more intense, and unsurprisingly hotels are deploying a full range of loyalty programs and incentives to try and hook in guests, build up brand loyalty and reap the rewards of return business. Points programs, privileges such as free access to spas or executive lounges and exclusive offers are popular rewards. But are guests engaged? Given the choice to revoke their personal information from hotel brands, more than 80% of respondents said they would. Yet loyalty programs are at the heart of hoteliers’ commercial strategy. So what is going on?
For many companies, language barriers increase as business
globalization becomes the norm rather than the exception.
Perhaps a call center agent cannot handle customer contact
in an unfamiliar language. Or a manager travels to a face-toface
meeting only to sit across a conference table from clients
wanting to speak in their own native language. Even within
your organization, teams across global geographies must
collaborate to achieve collective goals, but language barriers
often stand in their way.
Meanwhile, HR leaders are tasked with recruiting and
retaining top talent and L&D managers must align programs
with business goals. Each of these scenarios and areas of
responsibility have something in common: A clear need for
company-sponsored training to develop employees’ language
proficiency so they can engage successfully with colleagues
and customers anywhere.
Thousands of learners were surveyed about the impact of
language training with Rosetta Stone® business solutions.1
Published By: Egencia
Published Date: Jul 25, 2014
Just six months after signing on with Egencia for their corporate travel management, NASDAQ OMX Group, Inc. (“NASDAQ OMX”), has realized savings of $500,000 (a 32% reduction), increased online adoption from 30% to 61% and reduced the number of hours needed to manage the travel program by 50 hours per week. In addition, 90% of surveyed travelers indicated they would recommend Egencia to a colleague.
Published By: Egencia
Published Date: Aug 04, 2014
Over the past decade, procurement fundamentals have redefined travel management. As the industry refreshes its position on traveler satisfaction, however, travel management and procurement concepts find a new balance in best-in-class programs.
Business travelers in the U.S. will take close to 500 million trips in 2016. That means, every day, nearly 40,000 people are booking ground transportation¹. Meanwhile, a stream of devices and applications are emerging to help travelers get to their destinations in more efficient, safe, and affordable ways. This constantly-changing landscape can leave your team lost, fighting other business travelers for space and trying to keep up with the best apps. And lost is the last place your team should be, especially when they’re traveling for work.
Published By: Egencia
Published Date: May 08, 2015
In this white paper we will review the four essential features your travel management program needs:
• Balancing cost savings and customer service
• Implementing intelligent, high-level technology
• Maximizing supply relationships
• Getting the most from account management
Are you looking for some inspiration to make your next digital experience an overwhelming success? There are plenty of brands doing great things in digital, but there are a few standouts that deserve recognition for their outstanding marketing programs, including STA Travel's unique use of data, L'Oreal's product launch strategy, and BuildDirect's highly successful 'Shop by Inspiration' programs.
The brands identified in this ebook represent some of the best in digital and social marketing, and their lessons will serve as a great foundation as you build out your future marketing campaigns.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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