Let’s face it, everybody’s on social media these days.
Providing excellent targeting opportunities, social
media channels are great channels for advertising
jobs. Most of us are present on at least one social
media channel, which makes them great places
to search and find information about prospective
candidates. Long story short, social recruiting is about
leveraging social platforms in recruiting.
Quest Workspacetm Privilege Manager lets IT administrators grant selected privileges to users so they can update their own PCs, reducing help desk calls while maintaining a secure network. Elevate and manage user rights quickly and precisely with our Validation Logic targeting technology. Use privilege elevation rules from the Privilege Authority Community Edition, or create your own rules and allow administrator-level access to only the applications, Windows processes and ActiveX controls you deem safe.
An effective mobile website experience is essential to your brand's success. In this report, learn insights on how to extend your brand image effectively across mobile devices and tips for targeting multiple mobile platforms
Each season, the Movable Ink team looks back at recent campaigns and honors five brands for creating engaging agile email marketing experiences that stood out in the inbox. Download the Spring 2014 edition of The Inkredible Five to see standout emails from brands like Lilly Pulitzer, The Wall Street Journal, and 7 For All Mankind.
Today's dynamic marketplace requires companies not only to maintain a consistent, effective message across marketing channels but to execute that messaging economically, maximizing the investment and consistently improving ROI. Download this white paper today to discover what tools you need to improve omni-channel marketing and increase marketing performance.
McCormick Canada teamed up with Offerpop to launch their highly successful “McCormick Online Cook Off” contest, which invited users to share their best recipes with the brand for a chance to win some really great prizes. Instead of targeting a user base that is already highly saturated with direct competitors, McCormick Canada decided to target an entirely new, untapped market — second generation Filipino-Canadians with a highly customized campaign. By coupling an extremely easy and fun to enter contest with their in-depth customer analysis, McCormick Canada was able to create a wildly successful experience that greatly increased their unit sales year-over-year.
To most marketers, 'retargeting' means placing display ads in front of people who have visited a website. This is a limited view: retargeting can be used for acquisition and prospecting, not just winning back lost visitors.
The Digital Trends 2019 survey closed with more than 12,500 responses worldwide!
The results are in for 2019 and once again, businesses have their sights set on improving customer experience. Data continues to dominate, with an understanding that smarter use will lead to greater rewards. Data ownership and compliance are top-of-mind. And technological advances are an exciting prospect for many. But some need more guidance to understand the benefits for their business. Discover what your top digital priorities for 2019 should be with the 2019 Digital Trends report by Econsultancy in association with Adobe.
Key topics that you’ll read more about in this year’s report:
• Optimising customer experience and delivering personalised experiences in real time.
• Using data better for smarter audience segmentation and targeting.
• Be wary of walled gardens. Control and own the data, and always be compliant.
• Automation is the future. Understand the benefits, learn how to u
Discover how using predictive analytics can help your company convert prospects and cross-sell to existing customers. The campaign optimization capabilities provided with predictive analytics offer an unprecedented level of targeting and coordination across all channels - quickly resulting in decreased costs and increased revenue.
With the advanced analytics capabilities in Adobe Analytics and the testing and targeting capacity of Adobe Target, it’s easier than ever to realise the potential of data-driven marketing. From creating a complete view of each customer across touchpoints and along their journey, to using predictive analytics, advanced anomaly detection and machine learning to understand behaviours and needs, you can use data to plan, create and optimise the experiences that matter to you and your customers.
To understand the state of email marketing, we examined the sophistication of organizations internal processes for email marketing, and how effectively and efficiently do those programs deliver relevant email.
When it comes to application infrastructure, some of the burning questions that organizations are asking themselves include:
If I host some of my application functionality in the could, how do I integrate that with my existing on-premises applications?
How do I integrate my on-premises application with external business partners?
Everyone is talking about platform as a service (PaaS). Should I use it? If so, when and when not?
In this research, we address these questions by introducing the concept of iPaaS, a specific form of PaaS targeting integration and governance requirements, and how it can be used to address cloud-to-on-premises and other related requirements.
Published By: Intercom
Published Date: Oct 08, 2015
An effective messaging strategy means targeting the right users with the right message at the right time and place. Failing to do so leads to customers mentally, or literally, unsubscribing from you.
From the makers of Intercom, a customer communications platform, this book teaches you how to increase customer engagement in three ways:
1. Define the audience for your message by segmenting users according to behavior and action.
2. Craft a message for maximum impact; what voice, tone, format, and language to use.
3. Discern the right way and the right time for a message and know what you can do to ensure it is received in the most appropriate setting and in the most appropriate context.
NSS Labs performed rigorous testing of McAfee Endpoint Security v10.5 across a multitude of attack threat vectors targeting a very dynamic enterprise class endpoint attack surface. In addition, McAfee Endpoint Security v10.5 was evaluated for it's resistance against several evasion categories and false positive testing. This test was conducted free of charge and NSS did not receive any compensation in return for McAfee's participation. Download a complimentary copy ($750 value) of this NSS Labs individual test report that provides detailed information not available elsewhere.
Use this guide as a checklist to compare your current email marketing technology against four core areas where marketing automation extends the power of email - audience targeting, automating marketing tactics, enabling sales and measuring results.
Published By: Skillsoft
Published Date: Mar 03, 2015
This paper offers a set of best practices for identifying learning needs that support business priorities, align a solution and measure results. It is a consolidated set of ideas, tips and techniques collected from the experiences of Skillsoft customers.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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