In the age of information, staying on top of emerging threats requires IT teams to leverage existing tools in innovative ways, such as applying deep packet inspection and analysis from performance monitoring solutions for advanced security forensics. Based on recent insight gathered from 322 network engineers, IT directors and CIOs around the world, 85 percent of enterprise network teams are now involved with security investigations, indicating a major shift in the role of those teams within enterprises. Large-scale and high-profile security breaches have become more common as company data establishes itself as a valuable commodity on the black market. As such, enterprises are now dedicating more IT resources than ever before to protect data integrity.
IT today is more complex than ever. Public cloud, networks, storage systems, servers, and applications all combine to deliver today’s IT services. But how do you manage such a diverse and complex infrastructure? Can legacy tools help after this seismic shift? This document answers these questions and provides 20 tools you need to deliver services in this new hybrid IT world.
Published By: Symantec
Published Date: Apr 02, 2015
The online world can be a scary place as the integration of the Internet into everyone’s lives has also brought with it an ever-increasing trend towards malicious activity.
Learn how online businesses can instill trust and confidence in their web sites, protect valuable brands, and safeguard customers’ sensitive information. It is critical to choose e-commerce security solutions that continually evolve and extend to address a range of ever-changing needs. SSL-based security platforms with solid track records of meeting new challenges are the best way to defend, and future proof, e-commerce environments against a growing and dynamic Internet threat environment.
Short Message Service (SMS) marketing, or text messaging, has become one of the most widely used and effective media for both inbound and outbound marketing communications. This represents a tremendous opportunity for e-commerce marketers to use SMS marketing as an extension of their email marketing program to increase customer engagement and drive more revenue.
With a growing number of marketing application available, marketing terms are struggling to see differences among them. Meanwhile, IT teams are bogged down with development and maintenance requests to migrate or manage the use of multiple platforms already in use.
Choosing a marketing technology partner is a total-revenue-performance decision. Ask questions about integration and scalability. Find partners whose marketing automation is built to scale with your business, and select vendors whose teams provide the critical support and services you'll need along the way.
With a growing number of marketing applications available, marketing teams are struggling to see differences among them. Meanwhile, IT teams are bogged down with development and maintenance requests to migrate or manage the use of multiple platforms already in use.
Gartner’s 2016-2017 CMO Spend Survey found that marketing departments are spending 38% of their tech budgets on external development services and cross-charges from internal IT teams. Strategic marketing and IT leaders are looking for ways to streamline technology and eliminate solutions that limit integrations and scalability. It’s important to look at the resources required to maintain the marketing applications you use and compare them to other options available in the marketplace.
Choosing a marketing technology partner is a total-revenue-performance decision. Ask questions about integration and scalability. Find partners whose marketing automation is built to scale with your business, and select vendors whose teams pro
Published By: Symantec
Published Date: Nov 30, 2015
Que vous soyez un particulier ou une entreprise, vous devez envisager la sécurité des communications en ligne de la même manière que la sécurité physique de votre domicile ou de vos locaux. Non seulement vous vous sentirez plus en sécurité, mais vous protégerez les personnes qui visitent votre domicile, vos locaux, ou votre site Web. Il est essentiel que vous compreniez bien les risques potentiels, puis que vous vous assuriez que vous êtes intégralement protégé contre ceux-ci. Dans le monde en évolution rapide des technologies informatiques, il n'est pas toujours facile de se tenir au courant des toutes dernières avancées. Pour cette raison, il peut être sage de s'associer à une société de solutions de sécurité Internet possédant une solide réputation.
This white paper describes software as the invisible thread that links product parts into an intelligent whole. It examines software delivery for smart products and strategies for evolving software development into a business process.
Requirements definition and management is recognized as a necessary step for the successful delivery of systems and software projects; the discipline is also required by standards, regulations and quality improvement initiatives like Capability Maturity Model Integration (CMMI).
This case study examines the adoption of agile processes within a European embedded technology provider, focusing on the challenges encountered in deploying agile beyond beyond software development activities.
IBM Rational solutions for the oil and gas industry combine process, requirements, architecture, models and test tools with an underlying platform that supports requirements management, risk analysis, conformance assessments and more.
CMOs face a major dilemma: While 75% of CEOs want marketing to become more ROI-focused and attribute revenue to efforts, they’re also being tasked to innovate and lead their companies into the digital age. Read how the Oracle Marketing Cloud provides marketing leaders with data-driven solutions to unify marketing resources and empower Modern Marketing teams to deliver personalized customer experiences across each channel."
Published By: Marketo
Published Date: Jun 03, 2014
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue.
Published By: Marketo
Published Date: Jun 03, 2014
The marketing automation platform (MAP) market is rapidly changing, and businesses that "get it" know that marketing automation is essential to their long-term success. In fact, in the 2014 update to the SiriusView for Marketing Automation Platforms report, SiriusDecisions suggests that marketers who do not use and understand marketing automation are quickly becoming a dying breed. In essence, marketing automation is here!
Download B2B search marketing tips from over 140 top B2B search marketing agencies and the experts at Business.com. This whitepaper offers key insights and tips to help B2B marketing professionals quickly deliver better search marketing ROI.
At a time when most businesses are facing lengthening sales cycles, reduced budgets and staff cut-backs, its imperative to keep leads flowing into the business and at a lower cost. In this study of over 27,000 B2B web sites, Business.com found 93% of B2B companies are in danger of having their best intentions come back to haunt them. Learn more today!
Published By: GeoTrust
Published Date: Aug 09, 2013
Cloud computing is rapidly transforming the IT landscape and the conversation around adopting cloud technology has progressed from “if” to “when”. Although cloud services offer enormous economic benefits, they also pose significant potential risks for enterprises that must safeguard corporate information assets while also complying with industry and government regulations. Download this paper to better understand where and when to use cloud solutions and the ways in which SSL can help you conduct business in the cloud with confidence.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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