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social strategies

Results 26 - 50 of 96Sort Results By: Published Date | Title | Company Name
Published By: Group M_IBM Q418     Published Date: Dec 18, 2018
Digital transformation is not a buzzword. IT has moved from the back office to the front office in nearly every aspect of business operations, driven by what IDC calls the 3rd Platform of compute with mobile, social business, cloud, and big data analytics as the pillars. In this new environment, business leaders are facing the challenge of lifting their organization to new levels of competitive capability, that of digital transformation — leveraging digital technologies together with organizational, operational, and business model innovation to develop new growth strategies. One such challenge is helping the business efficiently reap value from big data and avoid being taken out by a competitor or disruptor that figures out new opportunities from big data analytics before the business does.
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Group M_IBM Q418
Published By: Iterable     Published Date: Sep 07, 2018
Email marketing continues to be the best digital channel for ROI, so delivering dynamic, personalized messaging to the inboxes of your customers is of the utmost importance. In fact, for 77 percent of consumers, email is the preferred messaging channel, dwarfing demand for SMS, push notifications and social media communications. When you are determining the right email marketing strategy for your business, it’s natural to wonder how the industry leaders are conducting their campaigns. A¬er all, if they’re on top, then they must be doing everything right...right? To glean best practices, we analyzed the email marketing strategies adopted by the top 100 e-retailers in the United States to study how they engage with their customers. These companies represent industries ranging from apparel and electronics, to auto parts and pet supplies, but all have the single goal of getting their users to go from inbox to checkout. We note what companies are doing across the board, as well as what spec
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Iterable
Published By: Group M_IBM Q119     Published Date: Dec 18, 2018
Digital transformation is not a buzzword. IT has moved from the back office to the front office in nearly every aspect of business operations, driven by what IDC calls the 3rd Platform of compute with mobile, social business, cloud, and big data analytics as the pillars. In this new environment, business leaders are facing the challenge of lifting their organization to new levels of competitive capability, that of digital transformation — leveraging digital technologies together with organizational, operational, and business model innovation to develop new growth strategies. One such challenge is helping the business efficiently reap value from big data and avoid being taken out by a competitor or disruptor that figures out new opportunities from big data analytics before the business does.
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Group M_IBM Q119
Published By: LogMeIn     Published Date: Jul 17, 2012
The way in which consumers communicate is evolving; they are rapidly adopting communities, web self-service and social media for both personal and business interactions. Customer support organizations must adapt their strategies in order to provide effective online tools to engage with the customer on the customer's terms.
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logmein, white paper, technology, customer satisfaction, customer service, customer experience
    
LogMeIn
Published By: Spredfast, Inc.     Published Date: Jun 30, 2014
The Big 6 social networks offer tremendous marketing opportunites—and each one is very different. That’s why Spredfast has assembled our 6 Blueprints for Social Network Success. In this quick-read collection, you’ll discover more than 50 constructive, actionable marketing tips and real-world examples from major brands like Hyatt, British Airways, Target, and General Mills. Let’s start building!
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spredfast, social media strategies, branding, social network, marketing opportunities
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Jun 30, 2014
We live in a digital world, surrounded by the most powerful innovations in human communication since the invention of the printing press. We document our daily lives on a global scale. With Twitter, Facebook, Instagram, and other social media sites, we are always plugged in, consuming and producing content every minute of every day. Understanding the power of social integration is half the battle; finding the right tools and strategies to help you do this easily and effectively is equally important. Knowing what to look for and what to get out of a social experience platform is extremely important in creating a successful campaign, product launch, or dynamic brand experience.
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spredfast, social media, sponsorship, content, social integration
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Jun 30, 2014
The old adage, "you get what you pay for" may no longer be true when it comes to traditional paid media investments. Effectiveness of traditional advertising and paid media - TV, newspaper, print - is on the decline, so marketers are choosing to push their dollars to social advertisements. In fact, 62% of marketers expect to increase their spending on Facebook marketing, along with other social media sites, over the next year. Marketers now must focus their attention on getting more from their advertising efforts by making sure that their media strategies work together. This means their paid media must work with their owned media to get more consumers to engage and participate - thus driving more earned media and amplification for their brand. Download here to learn more!
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spredfast, converged media, social media, social advertisements, earned media, consumer engagement
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Jun 30, 2014
In the world of social sponsorships today the key to success is not just awareness but recognition. The path to recognition – which drives important outcomes like brand recall, consideration, and ultimately sales – requires new thinking and strategies in how to create inventive, relevant consumer experiences. Download now to learn the 5 ways to get your social brand noticed!
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spredfast, social, social brand, sponsorship, recognition, consideration, consumer experience
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Oct 22, 2014
Here at Spredfast, we were as caught up in the World Cup as the rest of the planet. As much as we enjoyed watching the strategy on the field, we were also really excited about the social strategies implemented during the tournament by savvy brands and media properties.
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spredfast, marketing, campaign tips, world cup, media properties, social content, technologies, integrations, facebook, instagram, twitter
    
Spredfast, Inc.
Published By: CA Technologies EMEA     Published Date: May 23, 2018
Today, digital is everywhere—cloud, mobile, social and the Internet of Things are changing the way we all work and play. This rapidly evolving digital world is also redefining the relationship between your business and your customers, who now expect a convenient, interactive experience from their preferred brands. Security is also a concern. Risk is rising, as both the enterprise and its customers exchange a growing amount of sensitive data. This transformation is also amplifying competition. As analyst Mark Raskino notes, “As a consequence, all players rebuilt their strategies around the same time, and all have awakened to the power of digital business at the same time. Contention is therefore inevitable.” To find out more download this whitepaper today!
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CA Technologies EMEA
Published By: Sprinklr     Published Date: Mar 13, 2018
"Retail depends on social. Social depends on you. Learn best practices for building a better retail experience through social. To help kick-start your planning, we've gathered our most popular retail content in ""Social Strategies for Retail."""
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Sprinklr
Published By: Jive Software     Published Date: Oct 08, 2009
Learn best-practices for implementing a social software strategy, as leaders from Nike, Cisco, and Forrester share advice and anecdotes in a Social Business Software Roundtable discussion.
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cisco, jive, social software strategy, social media tools, online communities, internal social network, social business software
    
Jive Software
Published By: ChannelAdvisor     Published Date: Nov 29, 2017
"Social advertising has become one of the best ways to connect with e-commerce customers and grow sales channels. Retailers and brands are clearly aware of this shift, as evidenced by the explosion of social-focused digital marketing strategies. Two of the world’s most-frequented social platforms, Facebook and subsidiary Instagram, have proven to be the most profitable. But with more than 5 million businesses advertising each month, competition is fierce. In this eBook, you’ll learn: - Why Facebook and Instagram are essential to e-commerce success - Which advertising options should be on every seller’s radar - How to maximize your presence on these top-performing social networks"
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ecommerce, retail, advertising, selling online, online shopping, online advertising, social commerce, social media, social advertising, social media advertising, facebook, instagram, paid social, marketing, digital marketing
    
ChannelAdvisor
Published By: ChannelAdvisor     Published Date: Jul 20, 2018
"Social advertising has become one of the best ways to connect with e-commerce customers and grow sales channels. Retailers and brands are clearly aware of this shift, as evidenced by the explosion of social-focused digital marketing strategies. Two of the world’s most-frequented social platforms, Facebook and subsidiary Instagram, have proven to be the most profitable. But with more than 5 million businesses advertising each month, competition is fierce. In this eBook, you’ll learn: - Why Facebook and Instagram are essential to e-commerce success - Which advertising options should be on every seller’s radar - How to maximize your presence on these top-performing social networks"
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ChannelAdvisor
Published By: Success Factors     Published Date: Feb 06, 2014
Effective onboarding is the key to getting new employees up and running both quickly and smoothly. Organizations able to ramp up new employee role clarity and confidence during onboarding by specifically identifying answers to the who, what, when, and where for getting things done enjoy higher new employee performance, higher job attitudes such as satisfaction and commitment, and decreased turnover. The use of technology to accomplish these twin goals of clarity and confidence is critical in today’s competitive landscape.
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recruiting, human resources, talent management, recruiting strategies, social media, social media recruiting, engaging talent employee performance, performance reviews, human resources, talent management strategies, candidate sourcing, human resource technology
    
Success Factors
Published By: BMC Software     Published Date: Jan 31, 2014
Today’s mature cloud-based ITSM solutions can give you the flexibility and agility you need—without sacrificing security, stability or performance. In this THINKstrategies, Inc. white paper, you’ll learn why businesses are moving to cloud-based ITSM and the advantages they’ve achieved. Explore how this innovative approach to IT management might be right for your organization. Please download the whitepaper to learn more.
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bmc, cosumerized technology, cloud technology, mobile technology, social technology, customer-first, modernized work processes, social-enabled enterprise applications, internal customers, gartner, itssm, saas, itrpm, it service support management tools, cloud-based, thinkstrategies, it management, enterprise applications, cloud computing, content management
    
BMC Software
Published By: Crimson Hexagon     Published Date: Aug 26, 2014
In this paper, we introduce the essential components of online opinion monitoring. By incorporating them into your analysis, you can take full advantage of the opportunities that social media offers to you. Opinion monitoring will help you to develop informed advertising and marketing strategies that promote your brand’s market success.
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crimson hexagon, social media, branding, measuring brand impact, brand impact, social media marketing, online opinion monitoring, opinion monitoring, marketing strategy
    
Crimson Hexagon
Published By: Jobvite     Published Date: Oct 02, 2013
Download this resource to learn: how to get more from your employee referral and social media strategies, discover which metrics matter when tying sourcing to performance and what's missing from the traditional ATS.
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aberdeen, sourcing, ats, recruiting, talent pool
    
Jobvite
Published By: TD.Org     Published Date: Nov 06, 2017
Talent development leaders recognize that a key element in keeping learning relevant and engaging involves seizing opportunities to creatively embed social media in their organizations’ talent development portfolios. ATD’s Social Learning: Developing Talent Through Connection, Contribution, and Collaboration whitepaper reports on the use of social media for learning and the approaches that are driving organizational success. Download this whitepaper to better understand the strategies and practices talent development leaders are using to leverage social learning effectively.
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TD.Org
Published By: Skillsoft     Published Date: Mar 03, 2015
In this report, we provide an overview of the learning management systems (LMSs) market, along with a guide to help you in selecting this type of system for your company.
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learning management systems, lms, e-learning, development strategies, social strategies, virtual classroom, mobile learning
    
Skillsoft
Published By: Citrix Online     Published Date: Jun 09, 2010
This new eGuide explores the latest uses and trends in social media and provides strategies for leveraging social media to improve the online training experience for both trainers and students.
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citrix gototraining, social media, online training
    
Citrix Online
Published By: SocialChorus     Published Date: Jan 06, 2015
The numbers are in – your workforce is swiftly becoming a social workforce – whether you’re ready to support it or not. According to research from Weber Shandwick, 50% of employees are sharing about their brand on social media – most without training. But instead of stifling employees on social media, savvy organizations are embracing it and finding ways to engage their employees to advocate for their company online. According to National Business Research Institute, just a 12% increase in employee advocacy can generate a 2X increase in revenue growth. How can brands get started with training employee advocates? Download this ebook to learn proven strategies from leading brands on how to train over 100 employees in 30 days.
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employee advocacy, employee training, revenue growth, social workforce
    
SocialChorus
Published By: Oracle Social Cloud     Published Date: May 02, 2014
The Olympics provided clear examples of how media companies and brands can magnify their marketing efforts using social media. These strategies and tactics are not just reserved for events of this magnitude and can be applied to any major campaign.
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oracle, srm, social marketing, tv social marketing, broadcast network social marketing
    
Oracle Social Cloud
Published By: Gigya     Published Date: Jun 20, 2014
As marketers the world over share conflicting stories of social triumph and trial in the pages of leading industry pubs, rumors run rampant across this largely uncharted marketing territory. We’re busting 5 major social marketing myths that have made their way into mainstream marketing lore, and revealing proven facts and strategies to help guide your social efforts and execution.
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social login, gamification, social plugin, rating and review software, user management tool, social user management software, social customer tool, social consumer data, increase social engagement, consumer data management, permission based identity, single sign on, social consumer insights, big data marketing, data driven marketing , social marketing, social widget, social network plugin vendors, janrain, social annex
    
Gigya
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