Free shipping, undoubtedly, is necessary to compete in the critical holiday season. But, is it really a competitive advantage? Does it drive short-term sales and long-term loyalty? And, are free shipping offers equally effective for repeat customers as for those that buy from a retail site for the first time? ForeSee Results found some interesting answers to these questions.
The move towards self-service is clearly about mitigating costs. But self-service models can also deliver significant benefits to users when they combine the best of online convenience with the insight and personal touch of an experienced sales or service rep.
If you think you know sales, you likely are bringing to this topic a history and track record that has served you well. This paper attempts to offer the cautionary warning that what has worked in your past may not serve your current sales reps as well today, and could actually hurt their performance. Sales 1.0 was about lone wolves, product superiority, proven skills and making the number.
Companies that purchase fuels, chemicals, solvents and other products often have to make a choice: either reduce costs by keeping inventory levels low, risking run-outs and lost sales, or keep enough surplus inventories on hand to be prepared for unforeseen spikes in product demand, which tends to drive up inventory costs and market price risks.
Wholesale sales representatives sell TaylorMade golf clubs, clothing and accessories to more than 10,000 retail outlets. TaylorMade executives concluded that if the company could automate these value-added sales force services, which were requiring more than 60% of the company's 100+ wholesale representatives' in-outlet time, the overhead savings and increase in sales revenue could be significant. Read how TaylorMade addressed this challenge in this case study.
A leader in its industry, adidas America recognized that it could increase its sales potential by automating many components of the sales process. Tim Oligmueller, sales force automation manager for adidas America, wanted to reduce the number of calls from sales representatives in the field to check on product availability, enabling them to capture "at-once" business and show customers that the company is on the cutting edge not only in footwear and apparel design, but also in customer service.
Published By: Godfrey
Published Date: Oct 02, 2008
A key difference between consumer and business-to-business branding is the influence of selling channels, including sales reps, dealers and distributors. While many consumer products are also sold through a channel, the marketer generally reaches past the channel with branding messages, relegating the channel to the status of a local point of sale. By contrast, in many B-to-B markets, the local dealer or distributor really “owns” the end customer and can control access and communications to and from the customer.
In good economic times, success simply means keeping pace. After all, the market is demanding your company’s products and services, and your responsibility is simple: keep up with the demand no matter what it takes. Most managers, whether they are business managers or technology managers respond to this situation the same way. They hire more people to shoulder the increased load. Sales managers seek out more sales reps. Foremen bring more assembly workers online. Customer service beefs up the call center. And IT managers hire more administrators to maintain the constant flux of demands from users, applications, systems, and networks.
A great customer relationship management (CRM) solution can enable a significant return on investment and revenue when its user experience is designed around the natural workflows of its users, such as sales representatives and their managers.
Published By: OneSource
Published Date: Sep 14, 2010
As we enter into the final months of 2010, our hopes that the economy would be a major factor in improving sales results this year are fading. "Uncertainty" is still the word of the day, and this is reflected in sales performance. Our research this year has seen win rates drop below 45% for the first time in the 16 years of our studies, and the percentage of reps making quota is below 50%, for only the second time.
Measuring SEO results can be challenging. Are you struggling with understanding how your organic traffic comes to your site? Are you curious whether your organic visitors are converting into leads or sales? These three reports will help you better understand how Google Analytics can be used to analyze your search engine optimization efforts.
Published By: VeriSign
Published Date: Feb 10, 2011
What companies can do to maximize online sales by increasing customer trust and confidence.
This report looks into the need for trust in ecommerce and the ways in which companies are building it (and, in some cases, undermining it).
Download this white paper to learn how to track inbound phone leads back to specific ads, web pages, and SEO and PPC terms. See exactly which ads are working and which should be stopped. Get credit for every lead and dollar your campaigns generate.
Whether the number is a minority or a majority of total sales order volume, fax often represents the bulk of a company’s order management expenses. Fax orders typically require a separate processing environment made up of fax machines or, preferably, fax server software to capture orders and distribute them among CSRs who enter the information into ERP applications.
The 2013 holiday shopping season blew by at a record pace. With six fewer days between Thanksgiving and Christmas than 2012, Adobe Digital Index speculated that retailers may lose up to $1.5 billion in potential revenue if marketing programs failed to capture even greater daily sales than the Digital Index model predicted. Now that the season is complete, Digital Index has just released its 2013 eCommerce Benchmark and Holiday Shopping Report which offers more than 25 eCommerce benchmarks — and points to some holiday shopping surprises.
Work.com is the Sales Performance Management solution from Salesforce.com. Work.com helps sales organizations drive sales performance with real-time feedback, coaching, and shared goal setting. Salesforce Work.com drives constancy and reinforces winning behaviors on sales teams. Reps are more motivated. Onboarding time is reduced, and forecasting is more consistent. Sales output from each rep is increased through real-time coaching. Salesforce Work.com compliments the world class capabilities of Salesforce's Sales Cloud CRM solution.
In this Forrester Wave evaluation of customer relationship management (CRM) suites for enterprise organizations, we identified the nine most significant CRM suites solutions — Infor CRM (formerly known as SalesLogix), Microsoft Dynamics CRM, NetSuite, Oracle Siebel CRM, Pegasystems, Salesforce, SAP CRM, SAP Cloud for Customer, and SugarCRM — and researched, analyzed, and scored them. This report details our findings in order to help application development and delivery (AD&D) professionals supporting CRM operations select the right partner for their customer engagement initiatives.
Published By: LeanData
Published Date: Nov 07, 2016
In a modern B2B sales process, it’s not easy connecting a lead to the right rep. It’s no secret that the traditional way of managing leads within Salesforce is rigid and labor-intensive. This eBook dives into best practices about lead routing and converting. Learn how a well-designed, automated lead management process maximizes the impact of every lead coming into your organization.
Published By: Progress
Published Date: Mar 26, 2018
In our 37-criteria evaluation of enterprise health
cloud providers, we identified the 10 most
significant ones — ClearDATA, CloudMine,
IBM, Kinvey, Medable, Microsoft, MphRx, NTT
DATA, Salesforce, and SAS — and researched,
analyzed, and scored them. This report shows
how each provider measures up and helps
healthcare CIOs make the right choice.
With smartphones and tablets now standard-issue office gear,workers fully expect to have mobile access to critical data and business applications wherever and whenever the need arises.And it’s not just the average field worker or sales rep who stands to benefit from remote access. An IDG survey found that 61% of the executive managers saw value in accessing critical business data while offline via their mobile devices. This IDG whitepaper proves that offline access is the key to unlocking mobility’s promise.
At Bridge, we know that a big problem facing sales leaders is not being able to onboard or train reps quickly enough to reach targets. In fact, it takes 50% of new reps 6 to 10 months to contribute to quotas. This guide is for sales leaders looking to elevate their teams and realise faster, more effective onboarding from 'Day One'. It helps at every step in the onboarding process, from hiring to providing reps with continuous learning.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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