Advertisers have made great strides in understanding consumers’ digital journeys. But in order to truly map the steps of the consumer – including bridging the journeys between digital and physical worlds – you need advanced location-enabled intelligence. Find out how precise real-world geometry gives you the context you require to create personalized consumer experiences with the HERE and Location-Based Marketing Association (LBMA) white paper.
HERE Technologies gives you the location context you need to make sense of your dynamic user data. Mapping consumer movements to real-world elements such as points of interest, retailers and their building shapes allows you to observe consumer journeys to within meters, and deliver more timely, accurate campaign messages.
Every day we use location apps on smartphone devices to get us where we need to go, and to find services and products we’re looking for.
However, smartphone location apps aren’t just helping individuals navigate their way around. Forward-thinking businesses are using these apps to help them get their messages straight to the right audience, at the right time, too.
It’s why the connected car and in-map location marketing is a growing area of opportunity—helping companies to meet KPIs whilst transforming the landscape of marketing at the same time.
This on-demand webinar with experts from HERE and eMarketer discusses how to improve location-based audience segmentation and build a more accurate consumer profiles, as well as how real-time location targeting enables hyper-targeted marketing campaigns.
We are in the midst of a global productivity crisis. The IMF estimates that if productivity growth had followed its pre-2008 financial crisis trend, overall GDP in advanced economies would be about 5% higher today. However, to blame everything on the financial crisis is misleading. The overall trend in productivity growth is stagnant and has been on a downward trend for the last several years.
This is costing the U.S. a staggering $450–$550 billion a year. In the U.K., concern is such that there have been calls for the government to set new targets and create an independent watchdog to monitor progress to improve national productivity.
There is also a workforce engagement crisis. Most people are simply not engaged at work, with industry research showing that typically 66% of people are either partly or not engaged at all at work. This means that only 1 in 3 people at work are fully motivated and productive.
Yet most companies are oblivious to this fact. Some run annual emplo
Do you know your people as well as you know your customers?
Your people’s expectations and the way they work is changing. Employees are more diverse, mobile and technologically-savvy than ever before. HR processes are changing from focusing on transactions to knowing and engaging people.
Just as sales and marketing teams use data to develop actionable and informed insights about their customers, you need to do the same in HR to know your people.
Everything, from attracting and keeping the best talent, to creating better workplace experiences and increasing employee engagement and productivity, depends on smarter decisions. These in turn rely on more actionable insights.
These are only possible through accurate HR data and analytics. They are vital to address the people challenges you face, so you can make smarter decisions.
Discover in this guide how to improve visibility of your workforce with data-driven and actionable insights. Ultimately, it will help you know your people
The General Data Protection Regulation (GDPR) is the new legal framework that will come into effect on the 25th of May 2018 in the European Union. EU regulations have direct effect in all EU member states, meaning the GDPR replaces the current Data Protection Directive and applies to all EU member states.
The GDPR’s focus is the protection of personal data. In fact, GDPR is one of the biggest shakeups ever seen affecting how data relating to an individual should be handled—and it affects not just companies but any individual, corporation, public authority, agency or other body that processes the personal data of individuals based in the EU.
As gatekeepers and processors of personal data, HR and People teams have a crucial role to play in preparing for this step change. The rules on how data is kept and used will become much more stringent, and it’s vital that HR and People teams become more transparent, communicating to employees exactly how their data is processed.
In a world wh
Published By: Zendesk
Published Date: Jan 03, 2019
To successfully meet customer demands for more immediate, personalized attention, companies are leveraging new technologies that go beyond traditional voice and email. By implementing such channels as live chat, social media, mobile apps, SMS/text messages, self-help solutions, and more, companies can now be ready wherever and however the customer wants.
The following report, sponsored by Zendesk, is based on an online survey of 1,044 U.S. consumers who have received online or phone customer service. The research goal was to better understand present customer expectations and to quantify the impact of customer service on business results. Questions were asked about past experiences with customer service, as well as preferences and opinions. Certain questions were repeated from a similar 2013 survey to enable trend analysis.
Have you outgrown your accounting solution? 88% of spreadsheets have errors in them, while 50% of spreadsheets used by large companies have material defects. Today, 73% of organisations would consider a cloud ERP. Read our new whiteppaer, to find out they key benefits your company can achieve with a cloud business management solution.
As a food and beverage processor or distributor, can you manage your suppliers from anywhere? Can you meet compliance regulations? Can you track all your operations? Can you solve unexpected demands? Read our eBook to discover all the right ingredients for your success.
Published By: Spredfast
Published Date: Aug 24, 2018
Learn how to better connect with your audiences on each social channel. Our 2018 Social Audience Guide breaks down everything you need to know to from demographics, device usage and even site behavior. Start engaging in a more meaningful way, today. Download your guide.
This paper is for IT development executives looking to gain control of open source software as part of a multi-source development process. You can gain significant management control over open source software use in your development organization. Today, many IT executives, enterprise architects, and development managers in leading companies have gained management control over the externally-sourced software used by their application development groups. Download this free paper to discover how.
Ensuring the reliability and efficiency of your data center operations requires a strategic partner that is qualified to minimize energy usage, reduce costs, and optimize space utilization, helping you meet critical business initiatives.
All those employees who access email, financial systems, human resources, and other core corporate applications; Replay for Exchange continuously protects and monitors the health of your Exchange data stores and allows administrators to quickly search, recover, and analyze mailbox content. With Replay for Exchange you can restore individual email messages, folders, or mailboxes to a live Exchange server or directly to a PST, thereby solving some of your most costly and time consuming challenges. Take advantage of these Free Trial Offer!!
Saint Joseph Abbey and Seminary College in Louisiana was using several separate products to help protect their network, filter content and monitor Internet usage. After installing the Astaro Security Gateway home use version, the solution quickly impressed with its usability and power.
Published By: StoryDesk
Published Date: Jan 04, 2013
What makes for a winning iPad presentation app for sales teams? How can interactivity keep prospects' attention focused? How can you use technology to make your message more memorable? Learn the answers to these questions and more.
Knowledge workers today have a rich portfolio of team collaboration tools to help them get their jobs done, starting with email and encompassing texting, file sharing, online chat and message boards, social media and video conferencing. Yet collaboration across these tools can be a frustrating experience, due to the complexity of the technology and lack of integration. The good news: the application of emerging technologies and artificial intelligence (AI) enables more people to connect when and how they need to. And that makes for more productive teams.
Microsoft® Office 365™ continues to lengthen its lead as the world’s top enterprise cloud service. Nearly one-in-four employees in Fortune 500 companies are active on Office 365 — and more than 90% of those large enterprises currently have more than 100 active users. Users are clearly becoming more reliant on Office 365, as usage grew at a rate of more than 300% in 2016.
Published By: Cisco EMEA
Published Date: May 15, 2018
Your employees, customers, and partners need the ability to connect and collaborate, at any time, from any location—across time zones or simply across the conference table.
And those workplaces are expanding faster than ever, powered by mobile and cloud usage that makes virtual meetings essential. With scalable and secure voice, video, and content sharing, real-time collaboration can happen anywhere. Staying connected can lead to improved productivity and faster decision-making, as well as better customer service. But only if the technology offers a seamless experience and is intuitive enough to drive user adoption. While the need for better meetings is universal, not all conferencing tools are the same.
Choosing the wrong tool could actually decrease productivity by wasting valuable meeting time troubleshooting the technology, or by providing a negative experience that will deter users from embracing it. This is especially true in situations where poor meeting quality could impact
Stratecast regularly examines the monetization processes and functions within the communications service provider (CSP) sector. This week’s SPIE looks at how other industries are now benefiting from monetization concepts first developed within telecom; and how taking advantage of the details within the monetization process itself enables innovation in surprising new ways. This report also assesses how one company—goTransverse—is enabling a variety of customers across various industries to change how they do business; applying monetization principles in somewhat unconventional ways.
La sécurité est une préoccupation permanente pour les entreprises Le paysage des menaces ne cesse de se développer et les attaques sont de plus en plus complexes. Si les technologies émergentes telles que l'Internet des objets (IoT), la mobilité et les environnements informatiques hybrides font apparaître de nouvelles opportunités commerciales, elles introduisent également de nouveaux types de risques. Protéger les serveurs au niveau logiciel n'est plus suffisant ; pour garder un temps d'avance sur les menaces, les entreprises doivent se protéger au niveau des systèmes physiques. Avec la multiplication des contraintes réglementaires, la conformité joue un rôle de plus en plus critique à la fois sur l'augmentation de la sécurité et sur la réduction du coût des non-conformités. Ces différents aspects étant extrêmement critiques, il est très important de définir des niveaux de protection matérielle et d'appliquer les mesures de sécurité jusqu'à la chaîne d’approvisionnement. À cet effet,
You’re looking at flash storage because you see it’s taking the storage world by storm. You’re interested in accelerating business-critical applications, consolidating a virtual server or desktop deployment, trying to get ahead of your company’s data onslaught, or some combination of the above. This easy-to-read guide was developed to help arm you with key considerations and questions to ask before investing in a flash storage array for your business today, and for the future.
If you’re a small-to-midsized business (SMB), you know that you’re operating in a fast-paced, ever-changing business environment. Customers want their demands met instantly, and increasing competition multiplies the pressure you’re under. If you can’t deliver, you can be sure somebody else will.
Fortunately, the technology landscape is changing the way you do business. Mobility, social media, and Big Data are leveling the playing field and making it possible for companies like yours to access more sophisticated technology, reach bigger audiences, target their messages, and innovate in their offerings. Yet nothing has changed the landscape so much as the cloud.
In midsize and large organizations, critical business processing continues to depend on relational databases including Microsoft® SQL Server. While new tools like Hadoop help businesses analyze oceans of Big Data, conventional relational-database management systems (RDBMS) remain the backbone for online transaction processing (OLTP), online analytic processing (OLAP), and mixed OLTP/OLAP workloads.
In our latest survey report, we explore the growth challenges facing businesses and HR leaders in a rapidly changing landscape.
We surveyed over 500 HR leaders in leading organizations to explore their views around these challenges, and to find out how they are supporting people and leveraging people data to help them achieve their growth goals.
Read our report to learn more and discover what you can do to become a People Company.
Do you know your people as well as you know your customers? Your people’s expectations and the way they work are changing. Employees are more diverse, mobile and technologically savvy than ever before. HR processes are changing from focusing on transactions to knowing and engaging people. Just as sales and marketing teams use data to develop actionable and informed insights about their customers, you need to do the same in HR to know your people. Everything from attracting and keeping the best talent to creating better workplace experiences and increasing employee engagement and productivity, depends on smarter decisions. These in turn rely on more actionable insights. These are only possible through accurate HR data and analytics. They are vital to address the people challenges you face, so you can make smarter decisions. Discover in this guide how to improve visibility of your workforce with data-driven and actionable insights. Ultimately, it will help you know your people better and
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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