Published By: ZoomInfo
Published Date: Sep 07, 2010
Find and connect quickly with the right people, prospects, and opportunities to grow your sales pipeline and boost conversion rates. The ZoomInfo™ Database is the only source of business information combining the business web, community contributors, and professionals who post their own profiles-updated 24 hours a day, 7 days a week. Unlock the power of this data with our next-generation prospecting tool, ZoomInfo™ Pro, featuring rich segmentation, export capabilities, and list building. Add custom appends and lists to streamline revenue generation and maximize ROI. Start your free trial today.
Published By: InsideView
Published Date: Aug 17, 2015
Creating alignment between sales and marketing can be a challenge—competing priorities, differing success measures, and even separate terminology.
We had the pleasure of hosting Forrester’s Laura Ramos, Vice President and Principal Analyst Serving B2B Marketing Professionals.
Laura charted the path to successful sales and marketing alignment and share critical steps to strengthen the partnership and increase revenue success. You will learn how sales and marketing can:
· Make revenue generation more efficient and predictable.
· Move from a relationship of open hostility to one of smooth collaboration—ultimately becoming high-performance partners.
· Work together to create lifelong customer engagement—the lifeblood of every successful company.
Published By: Dell EMC
Published Date: May 09, 2019
Choosing the right priorities optimizes transformation journeys for the year ahead. Embrace IT and business innovation despite finite resources, enabling new opportunities for revenue generation while continuing to drive new efficiencies.
Access this brief to learn more.
Cloud has become a crucial foundation for digital transformation (DX) initiatives and is shaping the IT strategy of enterprises today. Companies are extending their IT infrastructure into the cloud for running business-critical applications, developing new applications, and delivering new cloud-based services. Applications are the lifeblood of modern enterprises. They are the foundation on which businesses maintain their existing revenue streams while examining ways to create new ones. A sound application strategy is a must for frms to be successful in expanding their competitive differentiation in the digital economy. Operating systems (OSs) provide a common foundational layer that enables IT to run current and new generations of applications in traditional IT environments, on its own private cloud, and in public clouds and utilize a variety of computing options such
as bare metal, virtualization, and containerization. The increased reliance of IT on the cloud has accelerated the
Hotels and resorts with function space may well have an opportunity to boost their
overall property revenue, given the escalating demand for function space and the
fact that many of them have already maximized the value of their guest rooms
through sophisticated revenue management capabilities. Success generally starts
with a next-generation technology solution that can empower sales and catering
personnel. Success also requires having in place the right organizational resources,
business processes and performance metrics.
To win the colocation race you need to be faster, reliable, innovative and efficient –all while making smarter design choices that will ensure positive returns. Customers are demanding 100% uptime and always-on connectivity –be it small enterprises to large Internet Giants–and colocation providers need to meet these expectations. The growing adoption of prefabricated data centers allows just that. With the undisputed benefits of prefab modules and building components(like speed or quality),colocation providers can manage their business today, and deploy faster in the future.
Chris Crosby, CEO for Compass Datacenters, is well-known for his expertise in the data center industry. From its founding in 2012, Compass’ data center solutions have used prefabricated components like exterior walls and power centers to deliver brandable, dedicated facilities for colocation providers. Prefabrication is the central element of the company’s “Kit of Parts” methodology that delivers customizable data center solutions from the core to the edge. By attending this webinar, colocation providers will:
• understand the flexibility and value delivered via the use of prefabricated construction
• Hear the common misperceptions regarding prefabricated modules and data center components
• learn how prefabricated solutions can provide more revenue generation capability than competing alternatives
• know what key things to consider when evaluating prefabricated data center design
In the digital era, businesses in every industry are becoming technology companies. New business models such as
“product as a service” (in which traditional manufacturers and distributors are driving new revenue streams by
integrating software-based services into their offerings) and new operational models, such as collaboration, social
business, and mobile platforms, mean that nearly every company is deriving at least part of its revenue from cloudbased
So, why are so many of these new cloud solution providers building their businesses on shaky foundations? The
truth is, when your business is based in the cloud, you need more than on-demand leased compute and storage
capacity. You need a cloud that is enterprise-grade, secure, and resilient. Equally important—and overlooked by
too many cloud solution providers—you need a cloud platform that is able to grow your business into the future,
supporting next-generation functionality like Artificial Intelligence (AI). No matter wh
Published By: Brightcove
Published Date: Feb 18, 2016
Video used to be a nice-to-have asset, but today it is a fundamental part of any successful marketing strategy. Yet, some companies still seem reluctant to invest in a video strategy because their leadership may not fully grasp the benefits of video.
The ability to deliver exceptional customer experiences is proving to be a business differentiator – in fact, organizations that have a more mature customer experience strategy report between 10-20% greater impact on revenue generation outcomes than less mature businesses.
This white paper reveals how your organization can better respond to changing consumer behaviors, needs, and expectations regarding customer experience and touch points.
New Techniques That Will Drive Revenue in 2019
If you’re ready to move beyond simple calculations and realize the vast potential of data driven selling, you’re ready to explore the next generation of SPM platforms.
Download the report to learn how the modern technologies like Artificial Intelligence and Machine Learning, can give your sales reps a roadmap to better performance and give sales management insights that will enable them to achieve more profitable sales.
Streamline your Financial Processes on the Salesforce Platform
Imagine operating your core financial management functions including general ledger, invoicing, accounts receivable, revenue recognition, fixed assets, spend management and accounts payable on the same Salesforce cloud platform you use to run your sales, marketing, and services operations.
FinancialForce Accounting combines the power of the Salesforce App Cloud with a groundbreaking cloud accounting system design. The result is an efficient and cost-effective solution that goes well beyond basic bookkeeping and transaction processing, spawning a new generation of financial management applications.
Download this eBook and learn how you can:
Published By: Oracle OMC
Published Date: Nov 30, 2017
Your marketing budget and sales staff provide a finite set of parameters around how your business creates revenue. You need a way to get the most out of them while delivering on the
brand promise and experience your customers expect.
Enter Account-Based Marketing (ABM), the truest way to align your sales organization and marketing operations to drive holistic account interactions that yield higher returns. It’s the next
generation of B2B marketing automation.
According to Demandbase, “ABM is the process of identifying the companies most likely to buy, and then marketing to them. B2B companies understandably want to focus their marketing dollars on accounts with the highest potential to deliver sustainable revenue.”
While IMS is not new, complete virtualization of IMS (vIMS) is new. Network functions virtualization (NFV) provides operators with the ability to rapidly and inexpensively deploy, configure, launch, and upgrade services, which can lead to faster time to market and lower operating costs, providing an important competitive advantage against traditional CSPs and new OTT service providers. It can also reduce the business risk associated with new service introductions. This agility allows operators to offer trials of new service offerings on a much larger scale, leading to acceleration of new revenue generation.
Virtualizing the IMS will bolster competitiveness for communications service providers. This Intel solution brief details how vIMS and NFV provides operators the ability to rapidly and inexpensively deploy, configure, launch, and upgrade services and provide a competitive advantage and accelerating new revenue generation.
Published By: SAP Inc.
Published Date: Jun 16, 2009
Innovation is no stranger to the information technology function. Armed with increasingly sophisticated applications, IT-led teams have consistently found new ways to streamline enterprise business processes, vastly improving operating efficiency and reducing costs. Corporate leaders, however, are raising the bar: they expect IT’s core mission to expand from cost-cutting to enabling revenue generation within a short period of time.
Published By: Marketo
Published Date: Feb 11, 2019
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue.
In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, TheDefinitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team.
ResizedImage389253 dog with laptop lead generation
You’ll learn how to:
Define a lead and understand his or her buying journey
Build a robust lead generation strategy t
Published By: LeadGenius
Published Date: Dec 22, 2016
Sales Velocity is an excellent Marketing-Sales alignment metric, because it combines high-level KPIs from both departments. In this whiteboard video, Lena Shaw, Director of Marketing & Growth at LeadGenius, shows marketing and sales leaders how to use sales velocity.
Published By: LeadGenius
Published Date: Dec 22, 2016
Effective Account Based Marketing (ABM) requires messaging to a decision making panel -- meeting the needs and concerns of different players at your target accounts. In this whiteboard video, Ryan Williams, VP of Sales at LeadGenius, illustrated hows marketing and sales leaders can build a foundation for highly-personalized account-based messaging at scale.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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