Omnichannel is one of those words everyone
uses, but few use correctly. It’s not another word for
multichannel. It’s a different state of existence.
In our experience, multichannel is the ability to interact
with customers across many different channels, but
not necessarily in a cohesive fashion. As new channels
become available, they are “bolted on” to existing
customer experience infrastructure such as CRM
or customer support systems. Too frequently, the
management of these channels becomes siloed (web
versus in-store sales, for example). The effect of this from
the customer experience standpoint can be disjointed
and jarring. For example, the resolution of an issue
following a customer conversation with an associate
in the contact center may not be reflected when the
customer goes online or into a store.
Yet the ability to offer multichannel service experience is
table stakes for today’s business. If you’re not available in
the channels where customers want you to be, you cease
In today's digitalized economy, web applications and the browsers that connect
to them predominantly rely on the Secure Socket Layer (SSL) and Transport Layer Security
(TLS) protocols to encrypt sensitive business information and personally identifiable
information (PII) – such as customers’ credit card details, user account passwords,
corporate sales and payroll data, etc. – before sending them securely over the internet.
SSL/TLS encryption ensures information transmitted over the internet through e-mails,
e-commerce and online banking transactions and a myriad of cloud and online services
are kept secure.
Build.com is a well-established online retailer of home improvement products.
Their sales team was stretched thin, and they needed a way to ensure accurate
records in Salesforce in a way that didn’t hurt overall sales and customer
outreach. While they were initially drawn to Groove for the Salesforce Email Sync,
they soon discovered more ways to turbocharge their sales effort with
personalizable drip campaigns through Flow.
Published By: OneLogin
Published Date: Oct 24, 2017
SaaS has fundamentally changed security requirements. We used to just go into work, and everything—corporate applications, sensitive customer data, employee health records, etc.—was within the “safe” four walls of the corporate network behind a firewall.
Now employees work remotely and use mobile devices, including unmanaged, personal devices. They access SaaS apps that live in the cloud without any sort of firewall that IT can use to monitor and manage access. Prominent examples include Salesforce.com, Google Apps, Office 365, Box, and many others.
As employees use these SaaS apps, they are creating proprietary company data, often confidential in nature, that exists outside the control of IT, creating new challenges for security teams.
In this new world, IT needs to track sensitive corporate data in third-party SaaS apps, and ensure that only the right people have the right level of access to it. In this whitepaper, we’ll explain ten steps on how to do that
Published By: Resonate
Published Date: May 30, 2018
The seismic shift in consumer behavior has created the slow demise of many long-established, iconic brands. The woes of brick and mortar retail have become a daily news item, with store closures and financial downturns dominating the headlines. Though low cash and heavy debt play a significant role, many point to online retail as the culprit for this decline. Retail margins on average fell to 9% last year
from 10.5% in 2012 and over that period ecommerce sales increased to 15.5% of total sales according to the Wall Street Journal. For most companies, this meant shifting towards online sales.
Published By: Optymyze
Published Date: Feb 05, 2018
The best sales teams have strong leaders who exercise control and use their experience to set a strategic direction, to inspire and coach sales reps individually. But keeping the team on track and focused on winning it’s not always easy.
Read this article and find out what are the 5 leadership mistakes that keep sales managers from achieving their goals and how you can fix them.
Published By: Optymyze
Published Date: Feb 05, 2018
Do you want to increase visibility across your global business, reduce risk, and boost sales performance? Find out how a Sales Operations Center of Excellence can help you achieve all this and more:
• Lower costs by standardizing processes.
• Gain more control over operational performance.
• Create standards for collecting, storing, and managing data.
• Identify which factors determine harmonization, and how it can benefit your entity.
• Ensure global compliance through enterprise standards.
• Provide expertise and support to boost sales performance across all business units.
Get your free copy now!
Published By: Optymyze
Published Date: Feb 05, 2018
Sales compensation has the potential to be the most effective and responsive aspect of sales performance management. It can lead to:
• greater process efficiencies
• increased sales and profitability
• greater retention of salespeople.
A well-designed sales compensation process can help the organization reap tremendous financial benefits. It further contributes to creating a company culture characterized by high productivity, team pride, and easy, dependable communication between management and sales teams.
Download this guide to find out the true value of sales compensation management.
Managing your data can be a challenge, but establishing an analytics solution that every user can navigate, regardless of skillset, is where organizations often need help. TIBCO® Spotfire® features AI-driven data visualizations and dashboards, which helps enables each organizational role to discover and deliver valuable insights with ease.
Riteway Sales and Marketing, which helps many Southeastern supermarkets execute strategies, leveraged the power of TIBCO Spotfire to better understand individual product performance throughout their stores, achieving exponentially faster time to insight than their previous solution allowed.
Watch this on-demand webinar to learn how TIBCO Spotfire, when leveraged on Amazon Web Services cloud, can help you generate deep insights in minutes. You’ll learn:
• How to generate relevant, actionable insights from any data, anywhere
• Some of the best practices for leveraging AI-driven visual and predictive analytics solutions in the cloud
• How to
Want to attract new, valuable customers and keep them coming back? This demo shows how card-linked offers from OfferLink let you reward customers in the currencies they crave; no changes to POS, no vouchers, no coupons.
Do you recall the commercial a cellular provider once ran a that displayed cellular-connection “bars” above people’s heads to indicate the signal strength of the connection? Maybe that’s the way we can all look at employee engagement. Employee engagement is measurable, and we call that engagement signal strength (ESS). It’s not a static score, but a dynamic measurement that may change every day depending on what happens at work with a co-worker or supervisor, or at even home. This white paper from TharpeRobbins explains how you can understand your ESS and increase it with smart solutions.
Looking for cost-effective benefit alternatives that increase productivity and reduce absenteeism? It’s time to look at workplace wellness programs. These programs are no longer a trend — they are here to stay. Providing employees with incentives to get healthy and stay healthy can have a positive impact on engagement and the bottom line. This white paper from TharpeRobbins shows you the advantages of an employee wellness program and how you can get started with one in your organization.
Many companies are adding integrated recognition and reward strategies specifically to engage employees, enhance the employee experience, and drive shared responsibility for reaching corporate goals throughout the organization. This white paper from TharpeRobbins shows you how performance-driven rewards help our clients move beyond traditional service and safety reward programs to new levels of employee recognition.
Employee recognition is constantly evolving. As people’s tastes change, new generations enter the workforce and recognition’s effectiveness in driving employee engagement continues to get results. This e-book from TharpeRobbins explains the top five employee recognition trends to watch for in 2015.
Codorníu is Spain's leading sparkling wine producer, with additional vineyards in Argentina and Chile. The group has worldwide sales offices, and this family-owned business continues to grow, based on its reputation for quality.
Read the article about SAP Rapid Deployment Solutions for SAP CRM. The article answers three important questions about these solutions, discussing what functionality is available, why you can be sure the implementation will bring rapid benefits, and where you can find more information. (SAPinsider, Jan - March 2011 )
Personalization is on the rise as companies strive to meet customer expectations for a more customized and relevant experience. When used effectively, the rewards of personalization can be enormous—increasing sales and revenue, and enhancing online conversion rates.
You only have seconds to make a good impression on prospects. Can you grab their attention and prove your competence in fewer than 90 words?
This one-pager by Jill Konrath, sales strategist and author, outlines seven essential guidelines that will increase your email prospecting success.
Efficient O2C processes play a large role in the customer experience and company success — unfortunately, they can be a challenge to attain when you have different teams working towards different goals.
In this eBook, you’ll explore how O2C automation not only improves efficiency, but the entire customer experience, by uniting your five most strategic teams:
1. Order Management
3. Logistics & Distribution
4. Account Receivable
Start creating a positive customer experience with a proactive solution. Download your copy of the eBook now!
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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