Globally, payments are going digital—whether they are cash moving to cards, QR codes at point of sale (POS), purchases moving from physical to online stores with electronic forms of payment, or payments becoming seamless with in-app experiences. This phenomenon is not new, but does appear to be accelerating.
This increased speed of adoption is driven by multiple factors, including an abundance of new electronic payment methods—many of which are layered on top of existing payment methods— focused on convenience, speed and the overall consumer experience.
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Published By: ScanLife
Published Date: Feb 25, 2012
Good use of QR codes can catapult a campaign into the realm of the innovative, however, true innovation requires the effective use of new technology. And since the technology is new, literature and knowledge regarding its effective usage is scarce, resulting in the failure of many QR Code campaigns. Read to find out more.
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