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open rates

Results 1 - 25 of 26Sort Results By: Published Date | Title | Company Name
Published By: Cisco     Published Date: Dec 20, 2018
Intent-based networking is the difference between a network that needs continuous attention and one that simply understands what your organization needs and makes it happen. It’s the difference between doing thousands of tasks manually and having an automated system that helps you focus on business goals. Cisco® Digital Network Architecture (Cisco DNA™) is your team’s bridge to an intentbased network. It is an open, extensible, software-driven architecture that accelerates and simplifies your enterprise network operations, while lowering costs and reducing your risk. Only Cisco provides a single network fabric that is powered by deep intelligence and integrated security to deliver automation and assurance across your entire organization at scale. Cisco DNA gives IT time back from time-consuming, repetitive network configuration tasks so you can focus on the innovation your business needs. Cisco DNA automation and assurance are built on a Software-Defined Networking (SDN) controller, ri
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Cisco
Published By: Oracle     Published Date: Nov 22, 2018
Here's how you can win with cross-channel marketing Marketers from Australia share real results they've generated from cross-channel platforms. As a bonus, we've summarized four best practices for you to keep in mind when implementing cross-channel marketing. 2) NRMA generated $5 million in incremental revenue 3) Dymocks Tripled Open and Click Rates 4) PETstock improved sales conversions by 13% 5) Here's everything you need to know. Download now
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Oracle
Published By: Juniper Networks     Published Date: Sep 10, 2014
To find out how a simple, open and smart network accelerates the deployment and delivery of applications, read the Whitepaper on network virtualization best practices. Find out how to transform and bridge the virtual and physical network.
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network virtualization, best practices, overcoming challenges, network acceleration, deployment, delivery of applications
    
Juniper Networks
Published By: CA Technologies EMEA     Published Date: Aug 07, 2017
Ubiquitous connectivity and mobile devices have changed everything, opening up markets to millions of new consumers across the globe. Within the past few years, nimble upstarts have created mobile apps that have converted banking customers, cab riders and hotel guests at unprecedented rates. Large, established brands are scrambling to transform their businesses in order to maintain market share. To compete in this application economy, you must adapt or be left behind.
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testing effort, delivery model, sdlc, ca technologies, continuous testing, testing effort, service virtualisation, delivery ecosystem
    
CA Technologies EMEA
Published By: Group M_IBM Q119     Published Date: Feb 21, 2019
At IBM Watson Marketing, we believe deeply in this practice and have dedicated a large effort to provide some of this critical data to marketers. The newest IBM Watson Marketing annual report of marketing benchmarks is bigger and better than ever with mobile marketing metrics data in addition to email marketing metrics. This year’s report includes traditional benchmark metrics such as email marketing open, click-through and unsubscribe rates, as well as email client and device data and engagement/read rates. New this year to the report are delivery and message frequency metrics for SMS and open and clickthrough rates for mobile push messages.
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Group M_IBM Q119
Published By: Urban Airship     Published Date: Jul 24, 2017
Have you ever wondered how push notifications impact app user retention rates? This first of its kind study analyzed the 90-days after first app open for 63 million new app users, comparing retention rates of those who received push notifications with those who did not. We uncovered surprising, and critical, insights as well as devised recommendations on how to keep users engaged and decrease user churn. This 61 page benchmark report is full of data points, insights and recommendations. Download it to learn about: • The impact of messaging at different intervals in the app user lifecycle • Recommendations on when & what to message to increase new user retention rates • Insights on the data specific to four key verticals - retail, media, sports & recreation and utility & productivity.
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retention rates, push notifications, app traffic, user engagement, user churn
    
Urban Airship
Published By: Teradata     Published Date: Feb 04, 2015
Digital marketing campaigns provide quantifiable results like nothing ever before, and the multi-channel world is certainly the biggest opportunity to hit marketing strategies in decades. But how can sophisticated brand marketers keep pace with everything new in digital marketing? Where will it take us next? And how can marketing leaders use digital channels to edge out competitors? Read this white paper to learn the benefits of personalization to digital marketing, how to make your digital marketing practices future focused, and how responsive email design can increase open rates and reduce subscriber opt-outs.
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teradata, digital, marketing, brand, engagement, personalization, experience, performance, revenue, conversion, acquisition, data, future, email, content, social, search, display, mobile, paid
    
Teradata
Published By: Entelo     Published Date: Sep 06, 2017
Engaging with candidates is a long game. To be remembered, it's crucial to take the necessary steps to develop effective relationships, grow your network, and cleverly capture candidates' attention. Join TripAdvisor's Jeff McCarthy and Lori Busch as they share how to leverage recruitment marketing and outreach platforms to improve response rates, influence long-term relationships, and stay top of mind with candidates. In this webinar, you'll learn: TripAdvisor's messaging strategies for increasing open rates by 15% How to structure a multi-touch nurturing workflow to sustain a relationship with candidates A breakdown of TripAdvisor's Attract, Engage, and Convert model Why they emphasize employee-generated content as vital to branding and candidate engagement
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Entelo
Published By: OpenText     Published Date: Nov 08, 2013
Leverage infrastructure investments and reduce costs with a unified, IP-based OpenText RightFax system that fully integrates with your Cisco network environment.
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voip, phone systems, voice over internet protocol, voice over ip
    
OpenText
Published By: eDataSource     Published Date: Mar 20, 2017
Today, email deliverability is a challenging goal and a moving target all at the same time. Traditional metrics such as email volume and open rates are going up, but inbox placement is in decline. And no matter how fantastic your email is, it won’t generate a response if it isn’t delivered. So, what can today’s marketers do to make sure their messages hit the inbox?
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edatasource, email marketing, performance insight, email delivery rates
    
eDataSource
Published By: AppNexus     Published Date: Apr 04, 2017
Email marketing is one of digital media’s most effective channels. Inside the inbox, marketers can capture the consumer’s undivided attention in a uniquely intimate environment, creating a perfect opportunity for meaningful brand engagement and driving new purchase transactions. However, with open rates for even the most effective brands hovering around 25%, there is huge opportunity for marketers to reach their customers with impactful formats on the open internet to successfully engage them across the marketing funnel. Download the free eBook “Beyond The Inbox: How To Transform Your Email Marketing Platform Into An Omnichannel Solution” to learn: • How to rapidly build an omni-channel solution for your clients • How AppNexus can help your platform reach your marketer’s customers most cost-effectively • How AppNexus ensures complete security for your client’s CRM data assets ?
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appnexus, email marketing, omni-channel, crm data, branding, marketing, brand engagement, customer engagement
    
AppNexus
Published By: NetProspex     Published Date: May 12, 2014
NetProspex analyzed the success rate of hundreds of email open rates and thousands of phone calls. The statistics proved that trigger-based emails had significantly higher conversion rates, but email sent on optimized days also did well. Download this guide on the best days to send emails.
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marketing data services, marketing data management, marketing data quality, installed technology list, international contact data, business contact list, marketing database cleansing, marketing database services, database cleansing, b2b data cleansing, b2b data quality, b2b contact database, business contact database, b2b technology data, global contact list, marketo data quality, eloqua data quality, marketo database cleaning, eloqua database cleaning, marketing data enrichment
    
NetProspex
Published By: Epsilon     Published Date: Jun 22, 2012
Epsilon and the Direct Marketing Association's Email Experience Council released the Q1 2012 North America Email Trends and Benchmarks which show a steady increase in open rates over both Q4 2011 and Q1 2011.
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epsilon, marketing, email marketing, marketing trends, email trends
    
Epsilon
Published By: AcquireWeb     Published Date: Apr 07, 2008
This opinion piece, published by DM News in November 2007, addresses a common but less talked about problem with email marketing – over-mailing to positively effect otherwise mediocre results; which is likely the result of an acquisition email provider using a compiled response file, and guaranteeing high open and click rates in addition to a positive ROI. This article provides insight on what the marketer, broker or agency can do to ensure they are maximizing the ROI from a given campaign, while disincentivizing over-sending behavior.
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email, conversion, conversion testing, email marketing, frequency, overdelivery, over-delivery, acquireweb, email marketing campaign, email campaign, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing
    
AcquireWeb
Published By: AcquireWeb     Published Date: Apr 07, 2008
This article, published by Target Marketing in April 2008, examines principles and practices associated with acquisition e-mail, which also apply to CRM programs, that are often overlooked by marketers when building their e-mail strategies. These fundamentals serve as strategies to consider and employ to yield higher response rates and a more effective e-mail marketing effort.
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acquireweb, acquisition email, email marketing, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing, franchise marketing, acquisition marketing
    
AcquireWeb
Published By: Neolane, Inc.     Published Date: Dec 30, 2008
The late 1990s marked AXA Bank’s foray into email marketing. For the first phase of this project, AXA Bank management decided to use a bulk email tool to push Web content to customers. However, this tool rapidly showed its limitations in terms of scalability and functionality. No personalization, tracking or reporting functionality was available, and many operations (such as list management) had to be performed outside the tool, by hand. Marketing teams also required constant IT support, especially as email volumes increased.  By 2002, ready for a more sophisticated approach, the bank sought to personalize and expand its online marketing to improve effectiveness.
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email marketing, neolane, axa bank, personalizing online marketing, list management, crm software, custom content, deliverability, e-commerce, email marketing, emerging marketing, international marketing, lead generation, rich media
    
Neolane, Inc.
Published By: Neolane, Inc.     Published Date: Jan 08, 2010
Learn how DigitalGlobe decreased time-to-market for delivery of personalized, event-triggered campaigns and improved email open rates by 10-15% while reducing bounce-back rates.
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neolane, digitalglobe, marketing automation software, lead management optimization, crm integration, satellite imagery, google earth, mapquest, cross-channel, event-triggered campaign, delivery, email open rate
    
Neolane, Inc.
Published By: IBM     Published Date: May 12, 2017
In today’s world, the data is flowing from all directions: social media, phones, weather, location and sensor equipped devices, and more. Competing in this digital age requires the ability to analyze all of this data, and use it to drive decisions that mitigate risk, increase customer satisfaction and grow revenue. Using a combination of proprietary software and open source technology can give your data scientists and statisticians the analytical power they need to find and act on insights quickly. IBM® SPSS® Statistics provides all of the data analysis tools you need, and integrates with thousands of R extensions for maximum power and flexibility. In this next Data Science Central Webinar event, we will show how SPSS Statistics can help you keep up with the influx of new data and make faster, better business decisions without coding.
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ibm, spss, data analysis, statistics, risk mitigation
    
IBM
Published By: Silverpop Engage B2B     Published Date: May 19, 2009
Smaller budgets. Fewer personnel. More pressure to show value. As the recession lingers on, B2B marketers are being called upon to deliver bigger, faster, cheaper results with less resources. But the current economic climate means even companies able to make high-dollar purchases will require more touch points to nurture them through the buying process. Today's business buyers are cautiously working to make smarter, more informed decisions.
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silverpop, engage, roi, metrics, email marketing, opens, clicks, recession, b2b, b2c, roi, return on investment, engaging, recipient, communications, customers, prospects, customer relationship management, crm, click-through rates
    
Silverpop Engage B2B
Published By: Vocus     Published Date: Jun 10, 2014
Tune into this webinar to learn five tactics your company can utilize to achieve outstanding email marketing marketing.
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vocus, marketing software, pr software, email marketing, email marketing roi, open rates, deliverability, email engagement
    
Vocus
Published By: Marketo     Published Date: Jun 05, 2014
Download the ebook, Move Beyond Batch and Blast Emails, to see how you can achieve your marketing goals — whether you’re looking for higher open rates, higher click-through rates, higher audience engagement, or higher marketing-driven revenue.
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marketo, marketing automation, map, marketing automation platforms, lead nurturing, lead scoring, email marketing
    
Marketo
Published By: Infor     Published Date: Feb 27, 2007
In today's process manufacturing environment, innovation is viewed as critical to sustainable growth and profitability. While open innovation is regarded as the answer, few companies can effectively measure the return on R&D investment, have acceptable product success rates, achieve acceptable promotional effectiveness, or have visibility into their compliance risks or operational readiness for new product launches.
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collaboration, return on investment, holistic, process manufacturing, manufacturing, supply chain management, scm, product lifecycle management, plm, knowledge management, infor
    
Infor
Published By: TailoredMail     Published Date: Nov 21, 2008
Leading-edge email service provider introduces new concept of delivering emails to the inbox, resulting in up to a 20% increase in delivery and open rates.
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tailored mail, email service provider, email marketing, email deliverability
    
TailoredMail
Published By: Monetate     Published Date: Aug 19, 2014
If you could cut your email marketing design work in half and improve the performance of your email, would you? Of course you would. We can help you do just that. Download this case study to find how True Religion used Monetate’s open-time personalization technology to streamline its email marketing process and increase click-through rates by 10%.
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email marketing design, personalization technology, ctr, email design templates
    
Monetate
Published By: Monetate     Published Date: Aug 19, 2014
If you could cut your email marketing design work in half and improve the performance of your email, would you? Of course you would. We can help you do just that. Download this case study to find how True Religion used Monetate’s open-time personalization technology to streamline its email marketing process and increase click-through rates by 10%.
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email marketing design, personalization technology, ctr, email design templates
    
Monetate
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