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Published By: Interactive Intelligence     Published Date: May 07, 2012
IT strategies in insurance have traditionally been driven by business objectives and business strategy. But with technology advancements for mobile solutions, social media, analytics, content management (ECM), and process automation, insurers can now take a conjoinment view to evaluate opportunities and drive differentiation. Read more in this paper from Mark Breading of Strategy Meets Action.
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interactive, technology, ecm, process automation, social and mobile technology
    
Interactive Intelligence
Published By: Bronto     Published Date: Nov 07, 2011
As channels for communicating digitally with customers evolve and increase, email's role is changing. Explore current trends in e-commerce, the influences of social content and the mobile experience, as well as provide ideas you can deploy now to distinguish yourself in the inbox.
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bronto, marketing, email marketing, customer engagement, strategies
    
Bronto
Published By: CCMI     Published Date: Jul 20, 2011
Telecom expense management is a critical and well-established discipline that has grown to encompass the challenging problem of mobile device and cost management. And now there's a simple, self-service approach to successful mobile expense management (MEM) that is simple to implement and demonstrates immediate results.
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xigo, ccmi, mem, mobile expense management, voice report, telecom expense management, tem, mobile device management, mobility management
    
CCMI
Published By: Adobe     Published Date: May 09, 2011
C&C pros will face several challenges when mobilizing enterprise content strategies: addressing fragmented mobile device support, tailoring content delivery to device form factors, and navigating ECM vendor support options. For now, a segmented, use-case-driven approach will be the norm.
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adobe, ecm, mobile device, c&c, enterprise content management, collaboration, ecm
    
Adobe
Published By: SAP     Published Date: Apr 13, 2011
If you are a business running SAP Business Suite solutions, learn how you can use Sybase mobile solutions for SAP to dramatically increase sales productivity and bring the advantages of business mobility to your organization now.
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sap business suite solutions, sybase mobile solutions, business mobility, sales productivity, mobile crm, sales management, forecasting, mobile business application
    
SAP
Published By: SAS     Published Date: Apr 13, 2011
BI usage among organizations with mobile BI has doubled compared to those companies that have not mobilized their BI. Learn about these results, the emerging best practices for mobile BI usage and the framework by which you can assess your own management capabilities for enterprise mobile BI adoption.
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mobile bi, business intelligence, andrew borg, david white, aberdeen, performance management, data management, knowledge management, maturity, data security
    
SAS
Published By: MicroStrategy     Published Date: Mar 16, 2011
See what MicroStrategy Mobile is all about. The iPad's stunning touchscreen and gesture motif allow anyone to find information naturally and intuitively. See it in action, watch the video now.
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microstrategy mobile, ipad, mobile bi, business intelligence
    
MicroStrategy
Published By: VeriSign     Published Date: Feb 10, 2011
This white paper will detail the rise of mobile applications and why code signing certificates are essential to protecting the entire mobile apps ecosystem.
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verisign, mobile apps, code signing, mobile application development, signing certificates
    
VeriSign
Published By: SDL Web Content Management Solutions     Published Date: Sep 01, 2010
Recent evolution in the mobile applications market now offers enterprises new opportunities for reaching customers in ways never before possible. In the past 18 months, a number of independent market forces have converged to enable goods-and-services providers to market to specific customers, at specific times, at specific locations. Importantly, such targeted messaging draws on a richer-than-ever set of consumer information, including not only detailed demographics from implicit (inferred) and explicit (user-provided) profiles, but also real-time, location-based data.
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sdl, web content management, magic quadrant, wcm, content, web, mobile marketing, strategy, analytics
    
SDL Web Content Management Solutions
Published By: Online Marketing Summit     Published Date: Apr 21, 2010
Register for this free virtual event on Thursday, May 27th with the best and latest online marketing educational content including best practices, case studies, research and more. You can expect: *Seven tracks covering all major domain of online marketing, including Social Media, Search Engine Marketing and Optimization, Web Analytics, Mobile, Email and Demand Generation; * Content for all skill levels from the online novice to the eMarketing expert, there are sessions that will benefit all corporate, brand and online marketers; *Online marketing education kiosks and learning centers provide you additional access to 1-on-1 consultations, whitepapers and webcasts; *Live Q&A at the end of each session. Speakers and expert practitioners further explain the tactics learned in the session, answering questions and providing live support. Virtual Peer Networking gives you the opportunity to network, collaborate and share ideas with strategic marketers from leading companies around the world, so register now!
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oms, online marketing summit, online marketing, emarketing, strategic marketing
    
Online Marketing Summit
Published By: BlueHornet     Published Date: Apr 12, 2010
Over the next few years, more and more people are expected to check their email on their smartphones, rather than their PCs. In this free whitepaper, you'll learn how the most common mobile operating systems render your HTML emails, and more importantly, what you can do now to optimize your email creative to keep your messages looking great, no matter where they're opened.
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bluehornet, email marketing, mobile rendering, smartphones, html email
    
BlueHornet
Published By: Unica     Published Date: Mar 29, 2010
Marketers have been limited to bland options for sending communications to consumers on their mobile phones. With the introduction of Apple's iPhone and operating systems like Google's Android and Palm's Pre/Pixi, now offering similarly rich user experiences, you have the opportunity to reach your customers, anywhere, any time, on their mobile devices.
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unica, email, emarketing, esp, email trends, social media, sms, spam, mobile email, templates
    
Unica
Published By: BlackBerry     Published Date: Mar 19, 2010
Today, many companies are investing in wireless and mobile solutions. Where mobility was once viewed as a risky venture, its value is now understood. These solutions are expected to increase productivity and improve efficiency due to improved field-based access to knowledge within the mobile workforce. In the current competitive climate where companies must compete globally, wireless solutions are no longer about gaining an edge, but about keeping up with the competition.
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blackberry, mobile applications, cio, pim, voip, smartphones, it communication, microsoft exchange, mobile device management, mobile device management software, mobile workers, remote computing, wireless applications software, wireless computing
    
BlackBerry
Published By: Microsoft Windows Phone     Published Date: Feb 05, 2010
In this e-Guide, we recap Windows Mobile OS's evolution and look at the wide array of Windows Mobile-powered devices available to untethered today's workforces. We'll explore where and why Windows Mobile OS devices are used to support a wide range of mobile apps, from vertical business automation to knowledge worker access.
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microsoft, windows mobile 6.5, mobile apps, smartphone, mobile worker, wince, business applications
    
Microsoft Windows Phone
Published By: MoreVisibility     Published Date: Jan 18, 2010
The potential rise in usage and value of mobile search has been evident to Search Marketers for several years now, with the question always hanging in the balance - When will technology and usage reach its tipping point? The answer is fast becoming: Soon.
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mobile search, more visibility, search marketers, b2b, b2c, applications, seo, google, social media, advertising
    
MoreVisibility
Published By: AdMob     Published Date: Jul 20, 2009
Devices like the iPhone have made the mobile Internet a massively valuable new advertising medium, with a worldwide audience of 546 million consumers and 10 times higher brand awareness and 10 times higher click-through rates than online advertising. The mobile Internet is changing the face of advertising, and marketers must adapt to stay ahead of the competition. This White Paper is an introduction to mobile advertising and the key things marketers need to know to run successful mobile campaigns. What you'll learn: 1) The Basics: An introduction to mobile advertising; 2) Who you can reach: Demographics and statistics; 3) Spotlight on the iPhone: What it means for marketers; 4) Results you can expect with mobile advertising; 5) Case studies: Examples of Brand and Performance mobile campaigns; 6) What you need to know to extend your campaigns to mobile.
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iphone, mobile, internet, pda, mobile phone, cpc, cost per click, blackberry, mobile advertising, cpm, click through rate, ctr, click through rates, sms
    
AdMob
Published By: Intermec     Published Date: May 07, 2009
For companies that are evaluating mobile computers, several key considerations should drive the decision. Among these are whether the solution fits now, whether it will fit in the future and whether it will pay for itself in the short term.
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terminal emulation, rfid, real time location systems, rtls, voice-over-ip, voip migration, mobile computers, proofing, mobile, touch screen, intermec, tco
    
Intermec
Published By: iPass     Published Date: Feb 12, 2009
Unlike Wi-Fi access, 3G mobile broadband is available anywhere users have a mobile phone signal-from. From taxis, to trains, to remote stretches of road - your workforce will have access to critical data. If your company is even considering about deploying mobile broadband to its workforce, read this guide now!
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wifi, wi-fi, ipass, mobile, broadband, security, workforce, wireless communications, mobility, pda, blackberry, vpn, firewall, network management
    
iPass
Published By: Motorola     Published Date: Feb 06, 2008
This White Paper outlines how mobile solutions help organizations work efficiently in a global business environment. It also discusses how organizations can best create processes around device usage, data/service access and security.
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mobile strategy, wireless, mobility, adoption, htc, mobile workers, security, network, wireless knowledge, mobile messaging, mobile device, data access, motorola, motorola good
    
Motorola
Published By: Secure Computing     Published Date: Jan 25, 2008
This paper discusses the value of two-factor authentication systems that provide vital access security for today's mobile workforces, who can now be productive from numerous remote locations: the home office, the airport, hotels, and customer sites. Moreover, the ubiquitous nature of mobile phones has now given rise to a new, convenient form factor for the software-based authenticator that resides right on the mobile phone/device.
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cell phone, cell phones, wireless security, mobile security, mobile workers, authentication, 2-factor authentication, iam, identity management, access control, securecomputing, secure computing
    
Secure Computing
Published By: Secure Computing     Published Date: Jan 25, 2008
Enterprises are increasingly opening up their networks to a greater constituency of remote users, but they often do not take into consideration the protection of user identity as a critical component of their strategy. The mobile workforce can now work productively from a remote location such as a home office, the airport, a hotel, or a customer site.
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cell phone, cell phones, wireless security, mobile security, mobile workers, authentication, 2-factor authentication, iam, identity management, access control, securecomputing, secure computing, remote access
    
Secure Computing
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