"Every kind of online interaction—website visits, API calls to mobile apps, and others—is being attacked by bots. Whether it's fraud, scraping, spam, DDoS, espionage, shilling, or simply altering your SEO ranking, bots are wreaking havoc on websites as well as mobile and business applications.
But that’s not all: they’re also messing with your business intelligence (BI). They can skew audience metrics, customer journeys and even ad buys, making business decisions questionable and costly. According to Forrester, ad fraud alone was set to exceed $3.3 billion in 2018.
Not all bots are bad. In fact, your business depends on them. Search engine bots, for example, give your web presence visibility and authority online. Other good bots help you deliver better customer experiences—perhaps a chatbot provides instant customer assistance on your site. What’s important is enabling the good bots and blocking the bad ones."
Published By: BehavioSec
Published Date: Oct 04, 2019
Authentication is evolving from static one-time user action, to transparent and continuous ways of validating digital identities without imposing frustration on end users. Behavioral biometrics technologies invisibly and unobtrusively authenticate users by validating the manner in which they physically interact online. Behavioral biometrics technologies learn how individual users hold mobile devices in their hands and press their fingers on the touchscreen. On computers, the system learns how users type on keyboards and move their mouse and cursor. The BehavioSec solution gathers this behavioral data and analyzes it using advanced techniques, to ensure that the user is who you expect them to be.
Published By: BehavioSec
Published Date: Oct 04, 2019
In this case study, a large enterprise with an increasing amount
of off-site work from both work-related travel and a fast-growing
remote workforce, is faced with a unique challenge to ensure
their data security is scalable and impenetrable. Their data access
policies rely on physical access management provided at the
company offices and do not always provide off-site employees
with the ability to complete work-critical tasks. Legacy security
solutions only add burden to productivity, sometimes causing
employees to ignore security protocols in order to simply
complete their work. Upon evaluating security vendors for a
frictionless solution, they selected BehavioSec for its enterprise-grade capabilities with on-premise deployment and integration
with existing legacy risk management systems.
Published By: Workable
Published Date: Oct 09, 2019
In every organization, the recruiting process generates data: how long it took to fill one role, how many candidates progressed to the final hiring stage or how many comments hiring teams exchanged until they made a hire. Through tracking metrics, you can get tangible evidence of how successful your recruiting process is, rather than relying on intuition.
In this guide, we put together everything you need to know to start making the most out of your recruiting data. You’ll find:
A list of common recruiting metrics to track.
A detailed look into five of the most important KPIs.
How to collect data and track metrics consistently over time.
Published By: Quovant
Published Date: Oct 01, 2019
Even with the greatest level of talent on your in-house legal team, you will at some point, need the services of external counsel. When an organization rates its outside law firms, selecting just the right data might be a challenge. Business leaders may not be lawyers, so it may be necessary to rely on the self-assessment of firms to determine the “health” of their programs.
But does it need to be that subjective? Hard data is an essential tool when it comes to performance evaluation. There are specific metrics organizations can use to evaluate law firm performance. While it may not be “all about the money,” these key metrics can provide insight into how your panel handles its work and the value of the results you receive.
To stay ahead of the competition in a global marketplace, firms are increasingly speeding up operations, in many cases adopting real-time systems and tools to allow for instant decision-making and faster business cycles. Download here to learn how.
As organizations have improved service delivery, they have also turned their focus to presenting business value more positively. These organizations are beginning to develop true BSM systems in two ways: by understanding the metrics that successful businesses employ to determine the value of IT, and by linking these metrics and associated business services to IT infrastructure components.
Published By: Marketo
Published Date: Sep 03, 2019
How much additional profit will a 10% increase in your marketing budget generate?
44% of qualified marketers have NO idea.
If you fit into the 44% above, justifying your budget will be a serious challenge, as will asking for an increase. In fact, you'll likely find yourself asking the question the other way around: What will happen if my marketing budget gets cut by 10%? You can't expect your organization to place value on something you're unable to quantify.
Our Definitive Guide to Marketing Metrics will help you do just that. You'll learn about:
How Measurement Builds Respect and Accountability
Planning for Marketing ROI
A Framework for Measurement
Marketing Performance Measurement
The Art of Forecasting
Implementation: Team, Tactics, Technology
Download the comprehensive 88-page guide and start taking your marketing to the next level.
The average computer room today has cooling capacity that is nearly four times the IT heat load. Using data from 45 sites reviewed by Upsite Technologies, this white paper will show how you can calculate, benchmark, interpret, and benefit from a simple and practical metric called the Cooling Capacity Factor (CCF).
Calculating the CCF is the quickest and easiest way
to determine cooling infrastructure utilization and
potential gains to be realized by AFM improvements.
As direct marketers, you know "the devil is in the details." Being able to drill-down on results is important to determine future strategies. It takes discipline and the application of direct marketing tenets. But you can fine-tune your results, target better and reap the rewards.
As digital business evolves, however, we’re finding that the best form of security and enablement will likely remove any real responsibility from users. They will not be required to carry tokens, recall passwords or execute on any security routines. Leveraging machine learning, artificial intelligence, device identity and other technologies will make security stronger, yet far more transparent. From a security standpoint, this will lead to better outcomes for enterprises in terms of breach prevention and data protection. Just as important, however, it will enable authorized users in new ways. They will be able to access the networks, data and collaboration tools they need without friction, saving time and frustration. More time drives increased employee productivity and frictionless access to critical data leads to business agility. Leveraging cloud, mobile and Internet of Things (IoT) infrastructures, enterprises will be able to transform key metrics such as productivity, profitabilit
Finding the right data protection and recovery solution for complex enterprise infrastructures is a formidable challenge. Traditional backup and recovery solutions cannot keep up with or meet today’s business-critical requirements.
Read this white paper to learn smarter approaches to data protection and recovery. See how to radically improve key performance metrics – including business continuity – as well as backup windows, operational recovery and disaster recovery.
Now is the time to take a smarter approach to data protection an recovery. Finding the right data protection and recovery solution for complex enterprise infrastructures is a formidable challenge. Traditional backup and recovery solutions cannot keep up with or meet today’s business-critical requirements.
Read this white paper to learn how to radically improve key performance metrics – including business continuity – as well as backup windows, operational recovery and disaster recovery.
Searching for a Cloud Security Provider can be confusing. Many providers appear the same at first glance: similar metrics, similar promises. The fact is, the information you need to make a real comparison requires asking questions and probing for details that cloud services vendors don’t always volunteer. Use this list to be sure you’ve covered the essential elements for choosing the right cloud security provider to protect your organization from malicious cyberattacks.
Every cloud security vendor will give you impressive-sounding metrics for cloud security. But what do they really mean? Our infographic explains which metrics really matter, and what questions you need to ask to get them.
To keep your organization and your data safe, it is crucial to consider forward-thinking approaches to cybersecurity. In this e-book, we discuss how you can augment your existing website infrastructure or within a data center with security measures in the cloud for a more robust security posture. We share Akamai’s approach to cloud security as well as those of other vendors. We then take a closer look at some commonly used, but sometimes misleading, metrics — so you can make more educated decisions about the best solutions for your needs.
Published By: Zendesk
Published Date: Dec 03, 2018
Customer service metrics help us track how well we perform in our primary customer service mission—achieving and maintaining high customer satisfaction.
To achieve this mission, we need data to understand our operations and the customer experience. Fortunately, lots of data is available these days.
All the metrics for measuring this data are valuable, but which ones do we rely on to effectively measure our success and guarantee that we’re making smart business decisions? Which metrics make the difference when it comes to ensuring customer satisfaction? We’ve created this guide to help your business find those answers.
In recent years, it seems like technology is changing faster than it used to in decades past. As employees devour newer technologies such as smartphones, tablets, wearables, and other devices, and as they become more comfortable with solutions such as Dropbox and Skype, their demands on enterprise IT intensify. Plus, management and other decision makers are also increasing their demands on enterprise IT to provide more infrastructure with less cost and time. Unfortunately, enterprise IT organizations often don’t see much, if any, associated increases in funding to accomodate these demands.
Published By: Freshdesk
Published Date: Aug 15, 2016
While email is perfect for one-to-one communication, it doesn't work half as well for managing many-to-many conversations like a helpdesk would. When businesses use email to support customers, they leave room for conversations to get lost, ignored or forgotten. Not to mention, the lack of accountability and metrics to gauge the process and figure out what's working and what's not working.
In this whitepaper, we discuss, for those businesses, the advantages a helpdesk has over email and lay out just how easy it can be to win customer love.
Choosing the right mobile solution (and solution provider) is a complex undertaking – and asking the right questions is critical in helping you find your best fit. In order to determine your ideal mobile solution, it’s important to understand what your needs are, what a given solution offers and how the two might intersect.
In this workbook, we’ve presented the most commonly referenced mobile solution criteria for retailers in 2015. For the purposes of this guide, we’ve defined mobile solution providers as companies that bring together a productized mobile technology platform with creative and strategy services that are focused on improving mobile metrics.
You can use this criteria to validate different solution providers, and can download included template to customize it for your business’ unique needs.
Content marketing is driving the way marketing organizations are engaging their audiences. In our consumer-empowered world, it’s become more difficult for marketers to cut through clutter and a lot more challenging to garner loyalty with their audiences. That’s why smart content delivered in context will make you stand out in the crowd. Read the modern marketing essentials guide on Content Marketing now.
Learn the 20 key commerce metrics that you should be tracking to measure and optimize your commerce results. For each metric, you will learn what it means, why you should be tracking it, industry benchmarks. Download the eBook now.
Published By: LogMeIn
Published Date: Mar 19, 2015
In today’s competitive market, you understand the importance of delivering outstanding customer experience while improving service desk productivity and keeping costs low. Remote support solutions enable you to meet these objectives by allowing agents to connect to remote devices and computers, pull system diagnostics and push configurations to deliver personalized hands-on support. With these solutions, you no longer have to walk novice users through detailed recovery procedures or complex settings.
This white paper details how remote support solutions enable your organization to increase customer satisfaction, reduce costs by improving productivity, improve support metrics, and solve complex problems in a highly secure environment.
Watch our webinar, 4 Steps to Building a Customer Satisfaction Engine. SurveyMonkey's Director of Customer Success, Jeffrey Coleman, will show you how to:
- Ask questions that yield actionable data
- Scale follow-up actions and improvements
- Analyze survey data and get key metrics
- Close the loop by turning data into action
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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