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measuring

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Published By: ForeSee Results     Published Date: Feb 05, 2007
To date it has been virtually impossible to find reliable and meaningful standard metrics for multi-channel customers that measure the influence of the online shopping experience on total revenues. Learn more about the Multi-Channel Value index (MCVI), a strategic metric developed by ForeSee Results that projects the contribution of the website to a multi-channel retailer's overall sales through a calculation based on the ACSI methodology.
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website analytics, conversion analysis, brick-and-mortar, multi-channel, foresee, foresee results
    
ForeSee Results
Published By: VisiStat     Published Date: Mar 22, 2007
This report outlines five important "insider" secrets for measuring the effectiveness of your Website, along with tips on how to turn it into a lead generation machine.
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website traffic, visitor tracking, web analytics, web metrics, site analysis, online marketing, site management, increase sales, advertising, marketing campaign, ad tracking, generate leads, sales leads, online sales, sales tool, small business, ecommerce, search engine ranking, seo, keywords
    
VisiStat
Published By: Quocirca     Published Date: Apr 23, 2007
The need to understand how the performance and problems within the technical infrastructure impacts the capabilities of the business is massive.  However, the majority of companies can only measure application and specific asset performance, whereas many issues within the infrastructure lie at the transport level, where packet switching presents both great opportunities and major issues.
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networking, infrastructure, network management, tcp/ip protocol, wide area networks, wan, wans, packet switching, packets, protocol, data packet, business metrics, quocirca
    
Quocirca
Published By: Quocirca     Published Date: Apr 08, 2009
Monitoring, measuring and reporting on the financial health of an organisation is a basic need that requires effective tools and processes to optimise the end result. Underpinning this is the requirement for planning capabilities, utilising scenario and what if analysis with simulations and other forward looking capabilities. The new primary research presented in this report shows that most organisations still have much to do.
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quocirca, oracle, monitoring, measuring, reporting, financial health, compliance, epm, soft-touch, governance, business intelligence, epm index, financial services authority, merger and acquisition, m&a, key performance indicators, kpis, enterprise applications
    
Quocirca
Published By: Visualware     Published Date: Sep 21, 2007
Connection Speed versus Connection Quality is a crucial issue for measuring bandwidth performance. A fast connection speed by itself can render more application deliver problems (such as VoIP), than a slower connection with consistent throughput.
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network traffic, traffic, traffic management, network management, network performance, congestion, network congestion, visual ware, connection, voip, voice over ip, ip telephony, broadband phone, vonage, connection quality, network quality, visualware, networking, bandwidth management, ip networks
    
Visualware
Published By: RisingMedia     Published Date: Oct 14, 2008
Defining specific metrics for measuring the success of a Web site is a daunting task. The inability to identify proper criteria and meaningful calculations is hampering the e-business world's capacity to determine the value of corporate Web sites and to set appropriate budgets for their development.
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emetrics, risingmedia, netgenesis, e-business, roi metrics
    
RisingMedia
Published By: RisingMedia     Published Date: Oct 14, 2008
Starting in 2002, the first few years of the eMetrics Marketing Optimization Summit were formative for an those interested in measuring the ROI of online marketing. Technologies were revealed, processes suggested, partnerships formed and an industry found its voice.
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emetrics, risingmedia, roi, online marketing, marketing optimization, wasp
    
RisingMedia
Published By: MediaVantage     Published Date: May 03, 2011
Read the top five reasons why companies have chosen MediaVantage to help them effectively manage their brand, corporate reputation, media relations and stakeholder relationships.
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mediavantage, canada, social media monitoring, measuring and reporting social media, manage pr teams, brand reputation
    
MediaVantage
Published By: MoreVisibility     Published Date: Mar 28, 2012
Measuring SEO results can be challenging. Are you struggling with understanding how your organic traffic comes to your site? Are you curious whether your organic visitors are converting into leads or sales? These three reports will help you better understand how Google Analytics can be used to analyze your search engine optimization efforts.
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morevisibility, marketing, google analytics, marketing optimization, seo
    
MoreVisibility
Published By: MoreVisibility     Published Date: Mar 28, 2012
Curious if your social media efforts are measuring up for your business? Then take a moment to see what best practices we advise upon to ensure social media success.
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morevisibility, google, marketing, social media, emerging marketing, internet marketing, digital media
    
MoreVisibility
Published By: MoreVisibility     Published Date: Mar 28, 2012
With 60+ million users and growing daily, it's impossible to ignore this recent introduction by Google. Join us as we unravel the "WHY, WHAT AND HOW TO" of Google's latest venture into Social Media.
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morevisibility, seo, google, social media, marketing, internet marketing, digital media, internet
    
MoreVisibility
Published By: BzzAgent     Published Date: Dec 22, 2010
Learn the truth about measuring the sales impact and ROI of social media
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social media, measurement, roi, word of mouth, social marketing
    
BzzAgent
Published By: Sysomos     Published Date: May 26, 2011
A strategy for monetizing social media marketing and measuring ROI.
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marketwire sysomos, marketingsherpa, cmo perspectives, social media monetization, social marketing roi, sergio balegno
    
Sysomos
Published By: Novita Training & Onboarding     Published Date: May 20, 2011
Results of a national survey measuring the impact that an effective new employee onboarding program can have on an organization.
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onboarding, on boarding, on-boarding, orientation, induction, new employee
    
Novita Training & Onboarding
Published By: ITAZ Technologies     Published Date: Aug 17, 2011
This white paper discusses the quantitative and qualitative benefits offered by electronic document management systems.
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document management, roi, return on investment, paperless office, small business, small office, software, document management system
    
ITAZ Technologies
Published By: Gleanster Research     Published Date: May 15, 2013
A must read if you are considering a marketing automation solution. Gleanster Research surveyed 219 organizations to isolate practices from "Top Performers". The report explores the use of Marketing Automation, solutions to common challenges, metrics for measuring the success of the investment, and best practices for maximizing the return on investment.
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Gleanster Research
Published By: AtTask     Published Date: Feb 11, 2012
Regardless the structure of your projects and work, the right work management approach can be the formula for success in your organization. This easy to read, 3 page guide, will introduce you to this formula.
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successful project techniques, project management success, achieving business success, project management techniques, project success, project success criteria, project success factors, measuring project success, it project success
    
AtTask
Published By: Ifbyphone, Inc.     Published Date: Feb 11, 2013
Phone leads are often the most valuable to sales. But most marketers don’t know how they generate calls. Learn how to get started with call tracking with this guide. It shares tips and best practices for tracking phone leads to their source.
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call tracking, inbound, phone, sales, marketing, calls
    
Ifbyphone, Inc.
Published By: Endace     Published Date: Aug 20, 2012
An intelligent, searchable recording fabric with 100% accuracy sounds pretty useful. But can you calculate a solid ROI to justify it? Use this white paper to figure out how to manage and measure the value and payback of your network and how to increase its benefits.
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endace, technology, white paper, network, value, payback, network visibility, infrastructure, roi, network management, local area networking, network performance
    
Endace
Published By: Adobe     Published Date: Oct 30, 2014
The Best of the Best Benchmark report compares the overall average versus websites in the top 20% on 6 key performance indicators across six regions — United Kingdom, France, Germany, BeNeLux, Nordics and United States.
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measuring your online presence, best of the best benchmark report, evaluating marketing techniques, increasing marketing trending
    
Adobe
Published By: Acrolinx     Published Date: Apr 01, 2015
Content marketing is one of the highest priorities for today’s marketers, with growth rates for content development and distribution skyrocketing. According to the Content Marketing Institute, for example, 70 percent of marketers are investing more in content marketing than ever before. A recent research report from global market intelligence firm IDC further underscores the point, noting that “building out content marketing as an organizational competency” is one of CMOs’ most important initiatives, second only to measuring ROI. Read this white paper to learn more about the Global Content Impact Index.
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global content impact index, brands, web pages, analysis, content marketing, roi
    
Acrolinx
Published By: Dell EMC     Published Date: Feb 23, 2017
This study provides IT decision-makers with insight on various types of clouds and how they are used today along with a practical framework to evaluate converged infrastructure versus do-it-yourself approaches.  Based on interviews with organizations that implemented VCE solutions, Forrester Consulting quantified how VCE converged infrastructure drove significant increases in IT efficiency and productivity, as well as decreases in the cost associated with infrastructure, security, and compliance. The study describes a process for setting improvement goals and measuring success for infrastructure modernization. This process is supported by an intuitive template.
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Dell EMC
Published By: Oracle Oracle Marketing Cloud     Published Date: Jul 26, 2016
Digital delivery and content is the new currency of advertising. Brands must find a way to connect while measuring returns on more than recall or click through rate (CTR).
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programmatic, modern marketers, publishers, digital marketing, ctr, click through rate, customer experience
    
Oracle Oracle Marketing Cloud
Published By: Cox Business     Published Date: Dec 19, 2016
Businesses need to plan for unforeseen events that can disrupt productivity, impair the customer experience, and possibly even threaten a business’s existence. A disruption every business needs to plan for is any event that destroys valuable data, inhibits access to data, or causes downtime of core applications. Consider the staggering amount of information your company stores electronically. What if an unforeseen event destroyed all financial records, client contacts, and application data? You wouldn’t be able to send customers accurate invoices. Your marketing efforts might be undermined. You would lack key metrics for measuring quality, profitability, and more. The losses could be staggering. In every aspect of life, it’s smart to plan for unexpected events. That’s especially true for two plans every business must have: a disaster recovery plan and a business continuity plan.
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Cox Business
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