Com o crescimento explosivo no uso de smartphones e tablets nos últimos cinco anos, a maioria dos profissionais de marketing desenvolveu estratégias para atrair clientes através de canais mobile. Nessa pesquisa, descobrimos que esses profissionais aprenderam a atingir os clientes por meio de dispositivos e plataformas, além de adaptar seus investimentos mobile à medida que eles se desenvolvem. Também analisamos e avaliamos as melhores práticas desses profissionais, de setores como: mídia e entretenimento, varejo e comércio, serviços financeiros, B2B e alta tecnologia. A pesquisa oferece uma visão geral dos investimentos em mobilidade pelos principais pro ssionais de marketing e o que é preciso para manter a liderança.
Published By: Flexera
Published Date: Feb 19, 2019
As the technology landscape grows and evolves with new devices, new software, and new platforms, keeping tabs on an organization's IT assets is a moving target. How can you gain accurate visibility of software assets to drive strategic and financial decisions that impact finance and reduce security risk?
A commissioned study conducted by Forrester Consulting on behalf of Flexera shows the potential return on investment for a Data Platform customer. Through their research, Forrester found that customers achieved a 302% ROI with their investment, with payback within months by benefiting from multiple use cases throughout the organization in the following areas:
-Cost savings from reduction in licenses
-Avoided increases in licenses from audit activities
-Hardware maintenance savings
-Reduced effort for divestiture activities
Get the full study to learn how your business can benefit from Flexera solutions.
Published By: BlackLine
Published Date: Jun 15, 2016
Finance is shifting from traditional rigid and manual accounting processes to more automated, more flexible, and more agile cloud based systems. This shift is essential, because it provides the productivity benefits so that finance can focus more on reporting and analyzing financial performance. Download this eBook, “The Modern Approach to Closing the Books” to learn a new approach to the Record-to-Report processes - an approach in which automation, controls and period-end tasks are embedded within daily activities allowing for; more balanced workloads, time freed for analysis, current – not out of date – results, and Finance to better align with business operations.
How adopting a framework can optimize cybersecurity
Today’s threat landscape has created new challenges for security analysts and incident responders, as the number of alerts and their complexity have increased significantly. Organizations with small IT teams are overwhelmed, often lacking the time or resources to investigate every alert. Failing to do so means a high-risk threat might go unnoticed. This can result in a devastating breach, damaging an organization's finances and reputation.
This white paper discusses how CrowdStrike is solving these challenges, by implementing the MITRE ATT&CK™ Framework across multiple CrowdStrike processes and product features to help improve analyst’s productivity and prevent breaches. This provides many benefits, including time savings; adding advanced context to security alerts and information; and enabling a common, shared language. However, it also provides some hidden advantages, especially concerning cybersecurity.
Read this whitepaper to lear
Learn how HP Recovery Center played a vital role in the business continuity of this Irish finance house, providing the flexibility and expertise needed to transfer trading and business operations within four hours.
Published By: Workday
Published Date: Nov 03, 2017
CIOs today face a delicate, difficult balancing act between meeting business objectives and securing information. Markets are becoming more global, product life cycles are shrinking, and profit margins are declining. Organisations need their finance, human resource, and planning systems to be agile and able to change as quickly as the business.
Many CFOs and the finance organizations they lead have started to take on new strategic roles within the enterprise. Their goal is to enforce stricter control processes to ensure legal and regulatory compliance, offer strategic insights into the internal and external business environment, and connect the business strategy with daily operations through performance tracking.
Read this white paper from CFO Research Services, which examines why and how chief financial offers are looking to create "highly integrated" organizations by moving from standalone spreadsheets to integrated planning, budgeting, and forecasting systems. (CFO Research Services, 2008)
Find out how operations is a key driver to operational excellence. Operations executives are closest to the processes along the value chain, and as a result are best positioned to drive operational excellence initiatives. However, collaboration with other functions is essential. Data from IT, metrics and measurements from Finance and changing customer and market demand from Sales and Marketing are all drivers for operational excellence. But ultimately, it is the operations function that needs to be responsible for implementation.
Become acquainted with the script logic functionality available in SAP BusinessObjects Planning and Consolidation 7.x, version for SAP NetWeaver. Review use cases for script logic, its architecture, various ways to execute it, and a few basic key words. Designed for individuals who will be end users of SAP BusinessObjects Planning and Consolidation or who require a product overview. The goal is to work with the SAP BusinessObjects Planning and Consolidation Excel, Word, PowerPoint and Web interfaces.
When an unpredictable economy brings sudden shifts in revenues, costs, and profits, Software solutions can give Finance the ability to anticipate and adapt. But Finance needs the help of IT. Specifically, Finance needs the help of inspiring IT Managers who can lay out the roadmap that will take Finance from the automation of discrete processes to the broader task of transforming the business to compete successfully in a challenging global economy.
The current business environment is still characterized by skittishness, tenuous demand and sporadic growth. It’s no surprise then, that 60% of CFOs plan to make major changes to critical finance practices and processes, according to the 2010 IBM Global CFO Study. In fact, 70% of CFOs claim to be taking a more prominent role in enterprise decision making beyond the traditional role of finance.
Yet many CFOs admit to significant gaps in their ability to deliver on this expanded agenda, particularly in their ability to measure and monitor business performance. The IBM study found that those companies that invest in capabilities to expand their business insight are better able to anticipate and react to the unpredictable external forces affecting the economy.
Published By: Intacct
Published Date: Jan 08, 2014
In the last few years, the demands on the finance department—from real-time reporting to global consolidation—have increased significantly. At the same time, the choices for accounting and financial software have become much more complex. How do you begin to research, evaluate, and select the right software for your business?
Download the 2015 Buyer's Guide to Accounting and Financial Software and discover:
• Why most financial software systems hinder your ability to get good financial information
• The six key questions you need to ask before considering a move to a cloud-based financial solution
• Why the process for evaluating software is different for cloud solutions – and the seven SLA must-haves you should get in writing
Get all the facts for a successful buying journey!
Published By: Avalara
Published Date: Jan 28, 2014
Sales tax compliance and the CFO: What automation means for risk management conveys why it’s time C-level executives should take a closer look at how sales tax is managed within their organizations. This report highlights what finance and accounting professionals know (and don’t know) about managing sales tax, and more importantly, why risk of non-compliance is more important in this legislative climate.
This report draws upon a recent study by Wakefield Research, which investigates what leading and emerging companies in the U.S. know about sales tax compliance — and, more importantly — what the accounting and finance professionals in the trenches are doing to safeguard their organizations from potential audits and accounting pitfalls.
Download this White Paper for more information.
As digital workplace initiatives grow, it is vital to examine their impact through a financial business case to obtain funding, structure stakeholder dialogue and secure commitment. Here, we describe how IT leaders can create a convincing business case with a strong link to business benefits.
¦ It is difficult for IT leaders to quantify the financial returns associated with digital workplace initiatives, as they often fail to recognize the broad and indirect benefits.
¦ Treating digital workplace initiatives as infrastructure rollouts obscures their business relevance and distances business stakeholders, whose commitment is vital for success.
¦ Business and finance executives are more likely to take seriously a digital workplace initiative with a credible financial impact assessment.
In today’s highly competitive business environment, many organizations are expanding through mergers and acquisitions (M&As). Unfortunately, success comes at a cost. Growth via M&A activity often involves absorbing disparate ERP applications, which, over time, can create significant inefficiencies — particularly in the accounts payable (AP) department. The good news is, AP automation is emerging as an end-to-end solution that forward-thinking organizations can use to eliminate AP-related silos and maximize their market potential.
Businesses with a complex ERP environment have several choices when it comes to AP automation solutions.
This white paper is intended to assist AP and finance leaders, along with ERP system administrators, in evaluating their options, simplifying the decision-making process, and getting the absolute most out of their AP automation investment.
Learn how HP Recovery Center played a vital role in the business continuity of this Irish finance house, providing the flexibility and expertise needed to transfer trading and business operations within four hours. The HP continuity solution protected Goodbody’s corporate reputation while meeting regulatory requirements, and more importantly, resulted in no disruption or loss of business for their external customers.
To hire and retain top talent in today’s ultra competitive job market, you need accurate salary data.
As the economy recovers and the unemployment rate declines, job seekers can be more selective—which often means waiting for the right salary.
Although benefits, career paths, cultural fit, vacation time and work-life balance still matter, salary remains the most important factor to job seekers. In fact, two thirds of the respondents in Workforce 2020, an Oxford Economics and SAP SE study, said compensation matters most.
Our Salary Guide helps you have more informed salary discussions and put together competitive compensation packages—the key to hiring and retaining the best talent.
Onvia’s 3 Trends Shaping State & Local Contracting Growth in 2015 reflects on important trends that are expected to shape government contracting this year.
Highlights from the report:
Onvia’s 3 Trends Shaping State & Local Contracting Growth in 2015 reflects on important trends that will shape government contracting over the coming year.
Highlights from the report:
• 2014 Review: A “slowing trend” in competitive opportunities, due to macro political-economic factors, with context for expected changes in 2015.
• 2015 Trend 1: Potential for stronger growth driven by an expected rebound in government tax revenue and greater bond income for large debt-financed infrastructure projects.
• 2015 Trend 2: Technology contracting volume gains traction in non-IT industry sectors, with insight into five niche technologies shaping 2015 procurement.
• 2015 Trend 3: Cooperative purchasing influences the overall state and local agency market, with implications for both local and national competitors.
The company’s technology solution, FLEX, is based on Oracle’s Siebel CRM application. FLEX provides brokers with online sales tools, the capability to lodge loan applications electronically with lenders
It’s tough for community financial institutions to succeed, especially when faced with fierce competition from large banks with large budgets. See how IBM can help with solutions tailored for community banks. Click now and receive the new 18-page report from TowerGroup on CRM Metrics and how smart banks measure success.
Your company's success is predicated on making the right moves and staying competitive. A vital component of your success is the creation and execution of an actionable plan that supports your strategic goals and drives business decisions. Read this white paper to learn more.
Published By: Winshuttle
Published Date: Dec 04, 2006
This paper describes how to easily integrate Excel data with SAP solutions and the resulting benefits from such integration – reduction in financial closing time, reduction in data entry resources, and availability of timely data for reporting.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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