Attention digital marketers, we are no longer in control. Whether they realize the true strength of their powers or not, consumers now have the upper hand of the digital marketing experience.
Download this e-book to explore each phase of the customer lifecycle and detail programs to reach your customers across channels, devices and levels of engagement.By downloading now, you'll gain instant access to Chapter 1, Acquiring and Welcoming New Subscribers. Then, keep an eye on your inbox for the remaining 5 chapters over the next few weeks.
Improvements and advances in online communications are dynamic, rapid and occur on a continuum. Response Media has teased out a few trends that savvy marketers are using to their advantage, available now.
Published By: AppSense
Published Date: May 02, 2008
Email marketing provides a lot more flexibility as the delivery schedule isn't dependent on outside factors. However, just because email gives you instant access to your subscribers doesn't mean you can email them impulsively or impetuously. Your emails must follow a plan that is as well thought-out and deliberate as all of your other marketing initiatives in order to remain effective.
Nutra-Flo case study that shows cost reduction and increased productivity - team members can carry this capability with them on mobile devices, so they can stay connected with colleagues via instant messaging even when in the field. Lotus Sametime Web conferencing, Nutra-Flo can save travel costs to the Asia Pacific region. Web conferencing allows us to stay in touch with partners around the world without being there in person.
As a small to midsize business owner, you understand that in order to grow, you need to be able to communicate and collaborate with people, quickly and easily. But you have limited budgets and IT resources. You want security-rich solutions that will extend your assets, improve operating efficiencies and grow as your company grows. IBM offers you reliable solutions that can help you compete with your larger counterparts.
Download IBM® Lotus® Sametime® Standard V8.0, a platform for unified communications and collaboration that combines security features with an extensible, open solution including integrated Voice over IP, geographic location awareness, mobile clients, and a robust Business Partner community offering telephony and video integration. Lotus Sametime Standard V8.0 expands on the existing instant messaging, Web conferencing, VoIP, point-to-point video, mobile clients, external IM gateway, and extensible client with additional platform support and enhancements to the end user experience, administration, and performance.
Use of instant messaging applications-like AOL Instant Messenger, Yahoo! Messenger, MSN Messenger and ICQ-and peer-to-peer applications has grown significantly. Although the benefits of real-time communication offer a productivity benefit to corporate environments, instant messaging and peer-to-peer applications add significant vulnerabilities and risks to an enterprise's security posture.
This white paper reviews the five most common current approaches to messaging security. While the five approaches discussed here are not the comprehensive list of available solutions, they are the basis for most variations of messaging security solutions available today.
This white paper describes how Sigaba's secure email solutions minimize the burden on IT organizations through a combination of easy integration with existing enterprise systems and simple maintenance.
Published By: SiteScape
Published Date: Aug 21, 2009
A noted consultant recommends that, to be leaders in their industry, financial companies must implement collaboration technologies such as workflow, instant messaging and virtual workspaces. Download this free white paper to learn more about collaboration in financial markets.
Published By: SiteScape
Published Date: Aug 21, 2009
To be leaders in their industry, financial companies must implement collaboration technologies such as workflow, instant messaging and virtual workspaces. Download this free white paper, written by a financial industry consultant.
Download this information-packed white paper by Nancy Flynn, Executive Director of the ePolicy Institute, for a no-nonsense look at the business risks and legal liabilities associated with employee misuse of the Internet, email, instant messaging (IM), and peer-to-peer (P2P) file-sharing technology.
Create amazing autorun CDs, software demos, presentations, and much more with AutoPlay Media Studio 6.0, the professional choice for multimedia authoring. Get started instantly with the intuitive workflow and included gallery of pre-built, ready-to-use projects.
The Rodgers & Hammerstein Organization (R&H) manages and administers musical and theatrical licensing rights for the heirs of Richard Rodgers, Oscar Hammerstein II, and many other talented writers. The company implemented Microsoft Dynamics AX in 2006 to gain complete control and visibility over its licensing and business operations. More recently, the company wanted to give employees quick and easy access to the information they need to perform their jobs more efficiently. R&H enrolled in the Microsoft Technology Adoption Program and became one of the first companies in the world to implement Microsoft Dynamics AX 2009. Now, employees throughout the organization have almost instant access to company information tailored to their specific roles. Employees spend less time tracking tasks and more time efficiently serving customers.
Published By: ProofSpace
Published Date: Jul 31, 2007
This paper details the processes by which ProofMark tags electronic records with a self-validating cryptographic seal that acts as a "tamper indicator" based on a true and provable time-reference datum. With this it is able to provide instantaneous and irrefutable proof of authenticity, no matter where the data resides or who has controlled it.
With so much of today's commerce being conducted electronically, providing staff with internet access has become a business necessity. The improper use of e-mail and instant messengers can lead to extremely expensive lawsuits, and the proliferation of mobile devices has made it considerably easier for errant employees to steal sensitive information. This white paper will detail the risks to which organizations that do not monitor their employees are exposed and explain the right way for organizations to go about monitoring.
Published By: BlueHornet
Published Date: Apr 12, 2010
Email marketing service provider BlueHornet recently partnered with mobile marketing solutions provider SmartReply to develop an automated sign up process via mobile text messaging for email marketing communications. In this free case study, learn how Chuck E. Cheese's, a nationally recognized leader in full-service family entertainment and dining, used text messaging as a sign up method for their Chuck E-Club email program to grow their email list and increase engagement levels.
Consumers contact you through a growing number of channels. With this Yankee Group study, you'll learn how predictive analytics can help you instantly identify your best customers and prospects, match them to the best agents and give them more personalized attention - thus maximizing customer acquisition and cross-sell opportunities.
Today's buyers possess a wealth of comparison shopping information. But you can be smarter, too. Learn how you can prioritize your inbound contacts in a split second, applying a wealth of information to instantly convert a prospect to a sale.
By embracing new-breed financial software solutions, organizations of all sizes are achieving and enjoying the unprecedented flexibility of anytime/anywhere instant-access to financial data, reports, transactions, and analysis.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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