Published By: Salsify
Published Date: Mar 15, 2019
Branded product pages on the digital shelf have become incredibly important both as a sales and marketing channel. For that reason, most brands are putting time and resources into improving the content of their product pages. But how exactly does content impact the numbers every business relies on? Read this report to get deep statistical insights on how product page content impacts search ranking, online market share, and sales overall.
This study includes a range of analyses to help you quantify the actual sales value of your brand's product content using a variety of methodologies, including:
An analysis of more than 500,000 Amazon search results pages
A full-year examination of 60,000 Amazon product pages across 78 brands working with Salsify
Data and stories from individual Salsify customers that invested in product content optimization
Salsify is the product experience management platform for thousands of brands and retailers worldwide.
Integrated Talent Management: Improving Business Results through Visibility and Alignment: Research shows the vast majority of organizations have only achieved integration across two or more elements of talent management, those that have are reporting superior performance gains.
This paper will explore the potential of applying business performance management (BPM) principles to advance document performance management (DPM) in a way that enables organizations to reduce costs; better manage documents as vital strategic, ?nancial and information assets; and secure positive returns on investments from outsourcing. An example of this approach — spotlighted later in this paper — is MAX, a document performance management system that enables companies to more effectively manage their document processes and outsourcing service providers.
Join EMA Research Director, Charles Betz, and Blazent Senior Director of Sales Engineering, Adam Clark, to learn how Blazent is pioneering a new approach to master data management that can greatly improve the business results from IT.
It's time to revolutionize marketing team productivity with social business technology. Improving cross-functional collaboration is the new marketing mandate, and social business is the enabler, allowing marketing teams to drive more leads, increase sales, and cut operational costs. Learn how to drive real business results with social business technology.
If your company provides services throughout a major metropolitan area, or even in multiple areas, you may think you're improving the odds of attracting new business by offering a toll-free 800 number on your web site. However, a recent test by the Engine Ready team actually proved the opposite. Read the results in this white paper.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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