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forbes insights

Results 26 - 44 of 44Sort Results By: Published Date | Title | Company Name
Published By: Tyco Integrated Security     Published Date: Sep 10, 2015
The role of the CMO is rapidly evolving as CEOs raise expectations about how marketing should contribute to company growth. Who are today’s CMOs, where did they come from, what do they do best and how do they do it? gyro, Forbes Insights and SAP surveyed more than 300 marketing executives to find out. Uncover answers and insights when you discover the unique traits that create a “growth CMO,” an elite marketer who successfully drives cultural change, builds marketing capabilities for the future and achieves compelling business results.
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Tyco Integrated Security
Published By: gyro     Published Date: Sep 10, 2015
The role of the CMO is rapidly evolving as CEOs raise expectations about how marketing should contribute to company growth. Who are today’s CMOs, where did they come from, what do they do best and how do they do it? gyro, Forbes Insights and SAP surveyed more than 300 marketing executives to find out. Uncover answers and insights when you discover the unique traits that create a “growth CMO,” an elite marketer who successfully drives cultural change, builds marketing capabilities for the future and achieves compelling business results.
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cmo, marketing executives, marketers, marketing capabilities, growth
    
gyro
Published By: Sitecore     Published Date: Sep 10, 2015
Fostering the closer relationships and superior experience that lead to customer loyalty isn’t good just for a brand’s reputation; it’s good for its bottom line.
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crm, customer experience, acquisition, personalized marketing, forbes
    
Sitecore
Published By: Cisco     Published Date: Aug 27, 2015
Read this whitepaper to learn how top 8 ways video conferences are helping companies improve their business advantage.
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video conferencing, business intelligence, collaboration management, forbes insights, online conferencing methods, customer service, problem solving, business process management
    
Cisco
Published By: Cisco     Published Date: Aug 03, 2015
How to boost innovation with video communications and was to build business advantage
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Cisco
Published By: join.me     Published Date: Jul 10, 2015
Collaboration is key. This report combines quantitative research sponsored by join.me by LogMeIn and a range of other prominent research firms with qualitative analysis conducted by Forbes Insights.
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collaboration tools, online meetings, virtual meetings, collaboration, benefits of collaborative tools, teamwork
    
join.me
Published By: Quantcast     Published Date: Jun 26, 2015
Learn how marketers are improving their digital campaigns to reach the right audiences.
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quantcast, digital campaigns, measurability, audience targeting, brand marketers
    
Quantcast
Published By: LogMeIn     Published Date: Jun 23, 2015
This report shows the main findings and predictions for the future of workplace collaboration and how companies can find real value in bringing the workforce together with meeting tools.
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workplace, the future of workplace, workplace collaboration, meeting tools, bring real value with meeting tools, virtual meetings, e-meetings
    
LogMeIn
Published By: Cisco     Published Date: May 21, 2015
In today’s global economy, innovation matters. For teams to innovate rapidly and with great frequency, they must be able to clearly communicate and closely collaborate.
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cisco, innovation, video, communications
    
Cisco
Published By: Sitecore     Published Date: Feb 25, 2015
Are too many technologies preventing you from having a single customer view? Find out the latest customer lifetime value trends in the new Forbes Insights report.
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content management, vendors, digital experience, optimization, web page, hosting, business, agenda
    
Sitecore
Published By: Teradata     Published Date: Feb 04, 2015
How can the 21st century CMO create a cohesive, creative and streamlined marketing department that delivers a better product and message to the customer, leading to an ideal customer experience? This report aims to be a blueprint—a roadmap even—for CMOs who want to build better-integrated marketing teams, increase customer engagement and turn bigger profits, but who find that silos are a persistent, nagging barrier.
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terada, forbes, insights, marketing, silos, roi, customer, satisfaction
    
Teradata
Published By: Cisco     Published Date: Jan 05, 2015
In today’s global economy, innovation matters. For teams to innovate rapidly and with great frequency, they must be able to clearly communicate and closely collaborate. Miscommunication, misunderstanding and misinterpretation only leads to costly errors, bottlenecked business processes and market misfires. Most of these issues are avoidable.
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mobile, video collaboration, portfolios, investments, unified communications, wireless
    
Cisco
Published By: Sitecore     Published Date: Sep 15, 2014
Are too many technologies preventing you from having a single customer view? Find out the latest customer lifetime value trends in the new Forbes Insights report.
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strategies, technology, customer, relationship, loyalty, profitability, sales, insight
    
Sitecore
Published By: Adobe     Published Date: Jul 09, 2014
Adobe collaborated with Forbes Insights on this study in order to shed light on new mobile engagement opportunities: How are companies using apps, whether they are aimed at customers, employees or partners? What are the lessons learned so far? And what are best practices for using mobile and tablet apps?
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apps that engage, mobile engagement, mobile and tablet apps, best practices for mobile apps
    
Adobe
Published By: Turn     Published Date: Mar 27, 2014
In this study from Forbes Insights and Turn, learn what privacy means to marketers and consumers.
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turn, forbes insights, privacy, big data, marketing, advertising, marketing solutions, security
    
Turn
Published By: Adobe     Published Date: Feb 20, 2014
Adobe collaborated with Forbes Insights on this study in order to shed light on new mobile engagement opportunities: How are companies using apps, whether they are aimed at customers, employees or partners? What are the lessons learned so far? And what are best practices for using mobile and tablet apps?
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forbes, adobe, mobile marketing, mobile applications, apps. mobile apps, digital marketing, customer engagement, marketing strategy
    
Adobe
Published By: Turn     Published Date: Jan 07, 2014
In this study from Forbes Insights and Turn, learn what privacy means to marketers and consumers.
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big data, privacy, security, data-driven marketing, b2c consumer privacy
    
Turn
Published By: Cisco Systems     Published Date: Jun 27, 2013
To help us understand what business leaders think about ‘the cloud’ and the impact of cloud collaboration to their businesses, we asked Forbes Insights to conduct research. In response, Forbes surveyed over 500 senior executives from global companies with sales ranging from $250 million to over $20 billion, and interviewed 15 executives. The study examined the ways business leaders increasingly look at cloud collaboration as a way to increase productivity, accelerate business results, and enhance innovation and collaboration across borders and functions.
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cloud, collaboration, technology, business leaders, perspective, results, productivity, innovation
    
Cisco Systems
Published By: Rosetta Stone     Published Date: Mar 22, 2012
In global, multicultural organisations, simply expecting all employees to speak one common language, such as English, marginalises the potential impact of international talent and leaves monolingual staff ill-equipped to help the organisation compete effectively in a globalised environment.
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language, bilingual, business, forbes, rosetta stone, business research
    
Rosetta Stone
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