How effective is your mobile app development process when it comes to meeting customer needs and business objectives? IBM commissioned Forrester to identify the key drivers of successful mobile apps and the costs of failure -- for both customer-facing and enterprise applications.
Watch the webcast to understand the key cost drivers and why it’s more important than ever to get this right due to what Forrester calls the “mobile mind shift.” IBM customer, Bank of Montreal, also shares their mobile app dev story. A good app can increase traffic, sales, productivity and brand satisfaction. And a bad app will do the opposite (you could risk doubling your costs if you’re not mindful of the key cost drivers).
In many enterprises, marketing is a multichannel effort that
includes a wide range of touch points. The touch points
range from websites and email promotions to traditional print
advertising, postal mail, and broadcast, and direct sales by phone and in-person sales teams. But too often, each channel works independently, accountable to its own objectives, unaware of the efforts and results made within other marketing channels. As a result, call centers speak to customers without knowing the
offers the customers previously accepted or rejected. In addition,
emails launch without reference to online promotions and
websites present messages that disregard their visitors’ previous contact history.
This white paper offers a brief overview of how organizations can make best use of social data by implementing a framework to integrate social data with other enterprise and public or curated data. This framework provides a platform for uncovering new insights that can be fed into business intelligence and customer-experience-management systems in near real time to help marketing, sales, service, and commerce teams accelerate decision-making and create long-term, profitable customer relationships.
Published By: DocuSign
Published Date: Apr 12, 2017
In the last decade, customer relationship management (CRM) platform adoption has increased rapidly to meet the speed of business. Enterprises of all sizes and types are adopting CRMs as the norm. CRMs offer a single source of customer information and reduction in paper. Most importantly, they allow companies to do business more rapidly and with greater agility.
Read this eBook to learn how you can extend the value of your CRM system to see increases in operational efficiency, lead conversion, customer satisfaction, and sales revenues.
Enterprise mobile capabilities ideally complement, protect, and enable market-leading mobile applications to improve workforce productivity and intelligence and enable increased sales performance as a result. After a number of years of considering the relative value of various new devices, mobile device management (MDM) paradigms, development methodologies, new services, and new connectivity models, retailers are ramping up investments in enterprise mobility. Rugged devices can be part of this business outcome-centered approach, adding enterprise mobility to deliver great experiences and comparatively reduce the economic cost of doing so — importantly, doing so with continued ease in supportability, excellence in performance, and consistency in usability. Retailers are continuing to invest in deployment of secure ruggedized mobile devices for many reasons that are explored in this white paper.
Dramatic shifts in workplace norms as a result of remote sales teams are now a reality, as field-based personnel perform so many vital selling and strategic account management business functions, more effectively armed with tablets than ever before. Aberdeen research conducted for Sales Performance Management 2012: How the Best-in-Class Optimize the Front Line to Grow the Bottom Line (December 2011), shows that 60% of companies’ sales team members are primarily remote workers. Indeed, in Aberdeen research for Mobile HCM: Workforce and Talent Management on the Move (June 2010), 57% of respondents who track the impact of their mobile recruiting efforts report improved quality and/or size of their talent pool as a result of their work. Does attracting and retaining a quality sales force thus require corporate technologies and processes that are influenced by consumer trends and cultural sea changes? Moreover, are there benefits to enterprises that enable their sales team to work remotely?
Customer relationship management (CRM) deployments are most effective when they legitimately support all three words that make up the acronym itself. Customers of the modern business-to-business (B2B) enterprise benefit when they purchase goods and services from companies who are focused on the buyer’s experience. Internal relationships within the selling organization are more effectively maintained when all customer-facing stakeholders have access to the rich data contained in a well-maintained CRM. And the management of the enterprise providing solutions can run their business like a finely-tuned machine when the maximum levels of visibility into customers and accounts are clear and accurate. This Research Brief combines research from a number of Aberdeen Sales Effectiveness research data sets, to create a holistic view of the most effectively deployed CRM systems.
SaaS is one of the hottest trends in the enterprise application market, but it remains unchartered territory for many software businesses. This eBook discusses some of the most important issues with SaaS that need to be addressed, including pricing your SaaS application, compensating your sales team and exporting your SaaS applications into new and emerging markets.
Published By: Salesboom
Published Date: Aug 21, 2009
The high price and complexity of traditional, installed-on-premise enterprise software has left SMBs unable to obtain true integrated Customer Relationship Management (CRM) and Enterprise Resource Planning (ERP) software. On-demand software-as-a-service is changing all that. This white paper discusses the benefits of the on-demand, or hosted CRM and ERP vs on premise CRM and ERP solution and the benefits to the SMB.
An introductory view of AutoPlay Media Studio 6.0 from the ground up. Learn all about AutoPlay Media Studio 6.0 and see everything it can do. Create everything from attractive front-end menu systems for CD/DVD-ROMs to full multimedia applications!
Designed to empower both software developers and non-developers alike, AutoPlay Media Studio 6.0 brings advanced multimedia development abilities to business users, video producers, educators, content distributors, and anyone with an intermediate level of computer knowledge.
This document outlines the new features in AutoPlay Media Studio 6.0 over previous versions of the product. Built on a solid base of proven predecessors, AutoPlay Media Studio 6.0 is more powerful and flexible than ever!
Explore the latest thinking on use of mobile technology to deliver business value by enabling sales and service processes - and transform processes across the enterprise. Business software vendors can best support their customers by collaborating with strategic partners to co-innovate and foster a mobile ecosystem.
If you’ve started to think your lumber and building materials (LBM) business could be getting more from your software, then it might be time for a change. It is no longer sufficient to own a solution that is “good enough.” The most successful LBM companies know that growth comes from integrated online trading, access to business intelligence tools, and using technology to be more efficient.
It can be daunting to make the switch to a new enterprise resource planning (ERP) system, and with so many options, it’s hard to know when if you’re choosing the right one. Epicor has provided LBM businesses with the tools needed to make the most informed software choice. The lumber and building materials solutions evaluation kit consists of three white papers that tell you:
• How to know when you’ve outgrown your current software solution
• How to choose between generic and industry-specific ERP systems
• How to outperform in an era of LBM sales growth
You’re ready for growth. Learn how Epicor ca
As mobile devices become increasingly essential to our working lives, your business—and your enterprise resource planning (ERP) system—must connect to these vital tools or risk losing to the competition. When employees can use their preferred devices to access information on demand, distributors like you can improve employee collaboration, increase productivity, and deliver exceptional customer service.
In this Epicor eBook, you’ll discover how mobile technologies can integrate with your ERP solution to help you:
• Instantly give customers what they want
• Make faster business decisions
• Use the right tools to enhance sales productivity
Download the eBook to learn how else you can capitalize on greater mobility and grow your distribution business.
How effective is your mobile app development process when it comes to understanding customer needs and delivering the right apps at the right time?
IBM commissioned Forrester to identify the key drivers of successful mobile apps and the costs of failure -- for both customer-facing and enterprise applications.
Watch the webcast to understand the key cost drivers and why it’s more important than ever to get this right due to what Forrester calls the “mobile mind shift” and the competitive reality of “mobile moments.” We also invited our customer, Bank of Montreal, to share their mobile app dev story.
A good app can increase traffic, sales, productivity and brand satisfaction (see what happened for the Bank of Montreal). And a bad app will do the opposite (you could risk doubling your costs if you’re not mindful of the key cost drivers).
In this Forrester Wave evaluation of customer relationship management (CRM) suites for enterprise organizations, we identified the nine most significant CRM suites solutions — Infor CRM (formerly known as SalesLogix), Microsoft Dynamics CRM, NetSuite, Oracle Siebel CRM, Pegasystems, Salesforce, SAP CRM, SAP Cloud for Customer, and SugarCRM — and researched, analyzed, and scored them. This report details our findings in order to help application development and delivery (AD&D) professionals supporting CRM operations select the right partner for their customer engagement initiatives.
The modern enterprise is dependent upon connectivity at every level. Every business initiative, whether driven by sales, marketing, manufacturing, finance, R&D or HR, is dependent upon reliable network availability and continuity. Disrupting that continuity is what Distributed Denial of Service (DDoS) attacks are all about.
Published By: Progress
Published Date: Mar 26, 2018
In our 37-criteria evaluation of enterprise health
cloud providers, we identified the 10 most
significant ones — ClearDATA, CloudMine,
IBM, Kinvey, Medable, Microsoft, MphRx, NTT
DATA, Salesforce, and SAS — and researched,
analyzed, and scored them. This report shows
how each provider measures up and helps
healthcare CIOs make the right choice.
Be ready for the future today, with Sage Business Cloud Enterprise Management
To manage this growing technology and business complexity, modern ERP is a must for distributors.
It’s needed due to:
• A need for multiple sales channels, both offline and digital
• Ever-growing product portfolios, including offerings that may be customized, complex or bundled
• The addition of value-added services, which could include assembly and labelling
• Pricing, rebates and the addition of incentives that could drive profitability
• Calculation and demand complexity, which increases the need for customer segmentation
Modern ERP is the driver of digital transformation for a distribution business. It can provide streamlined processes, centralize back office functions, allow new service offerings, and help in understanding profitability.
• Business is changing faster than ever, and disruptors doing things in digital ways are leading the charge in just about every market. If you're not already managing your content in the cloud, it’s time to make a shift.
• With Box, teams are unified, collaboration is sped up and productivity is amplified. This ebook illustrates how real Box customers are using the power of the cloud to get every part of their extended enterprise working together, from mobile productivity to streamlined business processes.
o Marketing collaboration is integrated when internal teams and external partners work from one digital hub
o Sales teams and workers in the field are empowered across any device with mobile productivity
o HR streamlines processes for better team workflow and a stronger onboarding experience
• To read how Box customers are using Cloud Content Management to enact practical transformation across teams, and to find out how you too can use Box to benefit every line of business within
Retailers know that stores will be a hub of sales activity for many years to come. While eCommerce sales continue to rise, the store remains the primary contributor to retail enterprise sales. It also serves as the retailer’s tangible face to the world.
Data drives decision making across the enterprise. For sales executives, it’s critical to have
information about where to focus outreach and understand what potential customers are looking
for. But having data for its own sake won’t do much good. With advanced tools and a customerfocused mindset, companies are learning things about prospects never before possible. Thanks to
advanced insights and machine learning that process algorithms and crunch millions of data points,
new purchase patterns and propensity models are emerging to guide sales leaders as to what will
work best for their business.
Read this paper to learn how to act on advanced insight in the sales and marketing process.
The enormous potential of new data tools and analysis
Resources needed to act on the insight
Strategic and operational recommendations
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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