You donít get a second chance at a first impression. Your email welcome series is one one of the best opportunities you have to build a lasting relationship with a customer. But the stakes are high ó you can gain or lose a customer in that initial contact. But with proper planning and data, a well-crafted welcome series can help build a love story between you and your subscribers.
This eBook will guide you through the steps to build a welcome series that will turn your subscribers into loyal customers, while collecting valuable data along the way that will drive action throughout the customer relationship.
Set your email marketing success in motion with triggered messages. From a customized welcome series to reengagement messages, learn how to identify triggered message opportunities and define business rules. Explore these key concepts and best practices to create or enhance your automated campaigns today.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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