The rate at which technology is evolving is increasing almost exponentially. In the business sector, hardware has given way to software-defined everything, while many on-premises technologies are now offered as a service. Much of the advances in technology over the last few years have been the direct result of the growing ubiquity of the cloud and faster connectivity speeds, both of which have enabled companies to adopt digital transformation technologies to help them work smarter and more efficiently.
Published By: Marketo
Published Date: Jul 12, 2017
As a marketer, you face daunting expectations and goals. You are probably expected to generate successful outcomes in less time, and in a digital age where everything can be measured, you probably feel increased pressure to illustrate the impact you are driving. But without the right tools and processes in place, hitting your goals and demonstrating the results is difficult, time-consuming, and stressful!
Marketing automation can help you scale your programs, deliver more personalized and targeted communications, align with sales, and measure effectiveness. Download this ebook to explore 10 reasons you may want to consider marketing automation to support you through the sales cycle, from attracting and engaging leads, to closing the deal.
The digital service revolution is well underway. For communications service providers (CSPs), it means going beyond traditional voice and data and upgrading their entire digital communications infrastructure. Research shows enterprise-class organizations are allocating heavy dollars towards communications solutions and prefer a single provider for digital services. This is a massive opportunity for CSPs to expand their services, generate more revenue, grow profit and increase market share. However, the majority of enterprises reported not receiving a consistently excellent experience with their most recent service contract. As a result, many switch to new providers. CSPs are losing credibility and the loyalty of their customers because of legacy and traditional systems that constrain their ability to act quickly. Enterprises are looking for CSPs who understand their complex business and can offer a full portfolio of digital services with quality and creativity to meet their needs. Dow
Published By: ElcomSoft
Published Date: Dec 06, 2007
Rapid development of digital technologies and electronic communication, availability of mobile PCs and smart phones, abundance of tools for creating documents or high-quality presentations coupled with constantly growing volumes of information and yearning for doing business more effectively leads to switching to electronic exchange of information.
This case-study talks about how the Packet8 broadband voice over Internet protocol (VoIP) and video communications service which lets broadband Internet users add digital voice and video communications services to their high-speed Internet connection. Videophone users now account for almost 5 percent of Packet8’s 74,000 lines, and are one of several drivers in the company's quarterly growth, up 54 percent in the most period to $6 million in revenue. Download to learn more.
The digital age has driven a rapid transformation of the IT role. No longer an order-taker, IT must now become a game-changer for the organization, according to new research gyro conducted addressing the perceptions, expectations and future priorities of IT. For IT to become a true change agent and business consultant, it must embrace its “human side” and show its relevance to business operations’ and leaders’ success. For many IT groups, this requires a change in culture and an updated mindset about the department’s ultimate purpose and focus, along with improvements in interdepartmental communication.
In the Application Economy, speed, innovation, and quality, have become table stakes. If you can’t meet your customers’ expectations, they will surely find a competitor who can. Whether your organization is in one of the sectors facing the most intense digital competition (like insurance, banking, telecommunications or retail), or a more traditional industry, how rapidly and successfully you embrace a software-driven digital transformation strategy will likely have a profound effect on your organization’s long term viability. In this Whitepaper, learn how the Application Economy is driving Digital Transformation in companies, and how you can position your organization for success.
In the Application Economy, speed, innovation, and quality, have become table stakes. If you can’t meet your customers’
expectations, they will surely find a competitor who can. Whether your organization is in one of the sectors facing the most intense digital competition (like insurance, banking, telecommunications or retail), or a more traditional industry, how rapidly and successfully you embrace a software-driven digital transformation strategy will likely have a profound effect on your organization’s long term viability. In this Whitepaper, learn how the Application Economy is driving Digital Transformation in companies, and how you can position your organization for success.
You know the way we communicate with each other has evolved, but what about the way your business communicates with your customers? A third of the US population is made up of millennials that use multiple channels when reaching out or making a purchase, so how does this shift affect your bottom line? More importantly, how closely aligned is your customer experience strategy with how customers are buying?
Looking for some clarity? Check out this infographic for a clear understanding of how customers are shopping, why they abandon your transactions, and what steps you can take to keep them happy.
Published By: Genesys
Published Date: Jul 13, 2018
In today’s digital world, the messaging and texting that have become a prominent part of most people’s lives are a form of asynchronous messaging. These are a simple, convenient method of communication for people on the go, with varied time in response based upon intrigue and urgency.
Asynchronous messaging has become so ingrained in consumers’ lives, an expectation has evolved that businesses should be able resolve issues just as quickly and easily, and on the customer’s timetable.
To keep up with consumer expectations and offer differentiated customer experiences, there is a strong case for implementing capabilities where messages can be fielded by bots using artificial intelligence, with a human touch through skilled representatives, or a combination of both within the same conversation, without losing context.
Download this white paper to learn about:
• 6 benefits to asynchronous messaging in B2C customer experience and operations
• Incorporating asynchronous messaging into your u
When the CMO Council recently asked more than 200 senior marketing decision makers how effectively they have aligned physical and digital experiences, half admitted that these integrated experiences were selective, at best. Yet it is alignment, consistency and connection that drive the foundational relationship between the brand and the buyer.
The CMO Council, in partnership with IBM, will host a one-hour interactive webcast with industry-leading media, entertainment and telecommunications marketers to discuss how audience insights across the digital and physical experience have been turned into action, allowing these brands to personalize and enrich each engagement.
Multiple case studies will also be discussed during the webcast that focus on the power of segmentation and innovations around cognitive computing.
Published By: Progress
Published Date: Mar 26, 2018
The transition to value-based outcomes, an aging population, and new mobile and
wearable and chat bot technologies are driving changes across every aspect of the
Advances in digital health technologies hold great promise that healthcare can be
delivered in smarter, simpler, and more cost effective ways. Mobile technologies
can foster patient engagement, enhance care team communication, reduce cost
of delivery, and improve the healthcare experience for both patients and their
The key is figuring out which apps to tackle first. This document outlines a few of
the key use cases that are showing positive impact. While this isn’t an exhaustive
list, it provides several great places to start on the digital health innovation journey.
It’s no secret the restaurant industry is highly populated by teenagers. So what are the best tactics to engage your generation z employees while keeping your restaurant compliant with today’s labor laws? Research has found generation z to be very different than their older millennial brothers and sisters, meaning operators need to find a whole new approach to engage them.
In this guide we’ll highlight the engagement and compliance challenges restaurants face with this group of workers. And then we’ll walk you through best practices we’ve seen work using mobile scheduling apps and digital communication tools.
Content is a core element of digital business. Companies must create, secure, manage, and collaborate upon content with both internal and external participants. But traditional ECM technology is costly and dated while EFSS is limited in functionality. The result? Too many content repositories, leading to silos and broken communication. Companies need a better way to work!
• Join us as we chat with Cheryl McKinnon, our featured speaker from Forrester Research, to learn how to make the most of your content investment and drive innovation through IT. Takeaways from the webinar include:
o 5 key trends shaping the market
o Key capabilities of content management vendors
o Essential use cases and recommended tactics to accelerate digital transformation
Large companies have made considerable investments in video webcasting to their external audiences. Now they need to turn their attention toward internal communications—for reasons that can enhance
their competitiveness and bottom line. As companies undergo a digital transformation, the playing field becomes increasingly technology-democratized and fierce. In this climate, an organization’s employees are one of its most, if not the most, valuable competitive differentiators. And the same energy and focus that companies put toward reaching their external audiences needs to go toward reaching and engaging their employees.
Here’s where strong internal communications can pay big dividends. High-performing companies recognize the significant impact effective internal communication has on their business. Chief among the gains are:
• Increased productivity.
• Improved brand trust and company loyalty among employees.
• Increased company alignment within and between departments and remote loc
The creation of an immersive virtual setting requires students to understand the immersive visual and audio environment of the world they intend their characters to inhabit. Development of a digital story arc requires an understanding of sequence, causality, and communication of meaning to digital story viewers. An immersive digital story can be created and viewed on mobile devices, tablets, and computers by students as early as elementary school.
Virtual Digital Storytelling sits at the convergence point of empathy, social and emotional learning, engagement with community, and learning with emerging technologies.
Download today to find out how Fujitsu's suit of Augmented and Virtual Reality tools can help your business.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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