The explosion of Big Data represents an opportunity to leverage trending attitudes in the marketplace to better segment and target customers, and enhance products and promotions. Success requires establishing a common business rationale for harnessing social media and determining a maturity model for sentiment analysis to assess existing social media capabilities.
Organizations are increasingly adopting a hybrid cloud computing strategy to realize the benefits without compromising on security and control. The integration at the network, infrastructure, and process layers that is required by hybrid models can be addressed by three new cloud-focused solution types: bridges, brokers, and gateways. This paper gives you the insight you need to better understand which architectural approach will meet your requirements and expectations.
Emerging data center models are based on flexibility and non-disruptive, on-demand scalability. Infrastructure must not only support these capabilities, but be able itself to provide these same benefits and capabilities. F5 ScaleN is a breakthrough in high availability and scalability, offering the robust capabilities required to enable multi-tenant solutions, elastic applications, and infrastructure for any environment.
When rack-mounted servers first appeared on the scene in the 1990s, they offered considerable advantages over the behemoth boxes they replaced. Their small, standardized footprint went a long way toward making data centers easier to manage. In the ensuing decades, form factor size and compute power have had an inverse relationship.
Their universal standardization earned them the nickname “pizza box” servers, and it was a key driver of the scale-out computing model popular in the early 2000s. Populating a rack of eight servers and either clustering them or implementing failover from one to the other was far easier than previously possible.
Published By: Quantcast
Published Date: Jul 16, 2013
Increased competition in a world of growing and complex data requires tremendous resourcefulness to both find and implement scalable ways to grow your business. Using sophisticated data modeling coupled with real-time media buying, US Cellular was able to reduce their CPA to 46% below the campaign average. Read how big data works to drive customer acquisition in the complete success story.
Published By: TruSignal
Published Date: Jun 03, 2013
This white paper aims to provide B2C digital marketers with a better understanding of why you may need an audience expansion technique and what questions to ask yourself before you get started. We hope to not only build an imperative for audience expansion techniques, but also to offer a guide that will help you choose the right data and right techniques for reaching more of your desired prospects online. Specifically, this white paper will discuss and differentiate two specific expansion approaches: lookalike and act-alike audiences including how they are built, the problems they solve and how to use them effectively throughout the marketing funnel.
Elasticity is considered superior to traditional scalability because it attempts to exactly match resources to demand. Take a closer look at a ScaleN technology that offers a more efficient, elastic, and multi-tenant approach to meeting the challenges and demands of modern data center architectures. You’ll learn how elasticity can be achieved and how it offers multiple scalability models to better meet the sub-second failover and on-demand scalability required by modern business and IT organizations.
It is very clear that datacenter managers need, in addition to server virtualization, the virtualization, pooling, and management of all the other resources that interoperate with their VMs. They require virtualized network interconnects and storage. They also need the tools to manage and automate these converged IT assets as an integrated datacenter system.
This more agile system is the key to enabling the shift to a cloud-based infrastructure IT delivery model. Solution providers like HP are now addressing the need for more optimized and agile IT solutions. They are delivering virtualized storage, virtual application network (VAN) infrastructure, and the orchestration software to manage and automate all these ingredients as a single system. Read this whitepaper to learn more.
Published By: Polycom
Published Date: Apr 30, 2013
Video conferencing is an increasingly important technology to improve employee and partner collaboration, especially for increasingly virtual organizations supporting rising numbers of mobile and home workers. But many companies still struggle to justify their investments in video conferencing, and not to understand potential cost differences among competing solutions - not just hardware and software expenses, but also investments required for bandwidth and operational support. Comparing various video conferencing solutions requires examining deployment models, licensing arrangements, network, hardware, and operational costs for leading video conferencing solution vendors in a variety of scenarios, using real-world data gathered from actual buyers of video conferencing products and services. The result: Significant differences in costs across all areas, especially for varying deployment models.
NJ 2-1-1 is a free phone number and online database that connects New Jersey residents quickly and effectively to community resources and emergency information. It is part of a growing national model that provides 190 million Americans in all 50 states.
Published By: Prophix
Published Date: Apr 24, 2013
Having experienced challenges with spreadsheets and other reporting tools, Porter Airlines Inc. obtained advanced software that would allow them to model complex business problems, including the viability of their air routes, and analyze the health of their growing operations.
Will the people you need for your future workforce be there? This complimentary SuccessFactors white paper shows how to shorten the journey to data-driven decision-making about talent. Download it today.
Insurers lose millions each year through fraudulent claims. Learn how leading insurance companies are using data mining techniques to target claims with the greatest likelihood of adjustment, improving audit accuracy and saving time and resources. Read this paper to learn how to combine powerful analytical techniques with your existing fraud detection and prevention efforts; build models based on previously audited claims and use them to identify potentially fraudulent future claims; ensure adjusters focus on claims most likely to be fraudulent; and deploy results to the people who can use the information to eradicate fraud and recoup money.
By using the Oracle Exadata Database Machine as your data warehouse platform you have a balanced, high performance hardware configuration. This paper focuses on the other two corner stones, data modeling and data loading.
Join us on from the comfort of your desk and hear about IBM Cognos Insight, the newest addition to the IBM Cognos family. See for yourself how this extremely affordable and breakthrough solution empowers all users to independently explore data, build scenario models and share insights for better business outcomes.
Published By: iKnowtion
Published Date: Nov 17, 2011
This highly successful dot-com brand leveraged its customer information assets to understand the broad range of customers attracted to its product offering, as well as how to evaluate each customer's future value potential.
This paper discusses the radical change in datacenter and IT processes brought about by virtualization and by the inception of a cloud or service led model for delivery of IT resources. Perceived risks and organizational hurdles are analyzed, and guidance is given for organizations as they move to the cloud.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
Data Centre Dynamics Ltd.
102-108 Clifton Street
London EC2A 4HW