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customer relationship mangement

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Published By: Merkle     Published Date: Sep 26, 2012
Download this white paper for a deeper look into the growing question surrounding the pharmaceutical industry--If customer centricity is so widely accepted as a way to unlock significant financial gains, why are companies so slow to adopt it?
Tags : 
crm, customer relationship amangement, customer centricity, connected crm, pharmaceuticals
    
Merkle
Published By: Soffront     Published Date: Aug 21, 2009
In the decade since customer relationship management (CRM) software first appeared on the market, implementation of the enterprise application suite that helps businesses find new customers, retain existing customers and otherwise increase revenues have gained a reputation as being risky ventures, subject to user rejection, cost overruns, and missed deadlines.
Tags : 
crm, customer relationship mangement, crm software, crm application, crm app, customer retention, customer satisfaction, lead generation
    
Soffront
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