A great customer experience requires great content. And to ensure all your content meets customer expectations, you need a combination of the right talent, technology, culture, and strategy. It takes effort, but it’s worth it to earn your customers’ loyalty. In this report, we share the nine steps to achieve content marketing excellence, including how to:
• Define a content marketing strategy
• Use personal experiences to connect with audiences
• Speed up and streamline content flow
Published By: HP Inc.
Published Date: Feb 14, 2019
With a couple of swipes, a like and a share, what’s in today is gone tomorrow. Graphic design trends are changing rapidly, based on a fastspreading global pop culture that determines what’s hot, and what’s not, almost instantly.
In such a connected world, keeping pace with the right look and feel is essential. While a picture was once worth a thousand words, it’s now worth much more. If you don’t want your audience to bounce, basic is not enough.
By creating unique printed and digital assets that engage consumers and drive social media posts (and a whole lot of likes and shares), brands can leverage the “Instagram effect” to attract customers. Start with these trends, and keep reinventing!
Employee engagement is being challenged by the increasing diversity of today’s workforce. From aspiring Millennials to aging Baby Boomers — working in a complex mix of full-time, part-time, contingent, temporary, and contract roles — the 21st-century workforce is more diverse than ever, challenging organizations to build and support a corporate culture that fosters employee engagement and drives the employment brand.
Download this report for an in-depth analysis of trends in customer experience management strategies for financial services companies. The study was developed using independent research and survey responses from 100 senior-level leaders across marketing, customer experience management, analytics, digital strategy, and innovation roles.
After identifying key market stressors, the report analyzes the five key drivers of successful customer engagement: Customer Understanding, Prioritization, Design, Measurement, and Culture.
Published By: Red Hat
Published Date: Jun 19, 2019
Technology has fundamentally changed the way we live. Access to data and information anytime,
anywhere is no longer a luxury—it is a requirement, in both our personal and professional lives. For
IT organizations, this means pressure has never been greater to deliver higher-quality applications
more often, enabling companies to stay relevant and seize digital business opportunities.
Cloud-native is an approach to building applications that takes advantage of cloud computing
models and DevOps principles to make the delivery of new features and services faster and more
flexible. With a cloud-native strategy, organizations can begin the culture, process, and technology
changes needed to meet new demands and become an IT organization that can deliver business
The following checklist will assess your needs and possible business impacts to help you choose a
cloud-native platform that benefits the business, developers, and IT operations team.
Published By: Red Hat
Published Date: Jun 26, 2019
Everything changes. We are in a period of significant shifts in companies—even entire industries—demonstrated in rankings, like the Fortune Global 500. For the last century, these periods
of volatility have been driven by a combination of technological change and capital expansion.1
There is obvious competition between direct, traditional market segments, but digital disruption also opens up the ability to compete and gain revenue in new areas. For example, a movie
streaming service like Netflix also launches a community around the software it created to run
its services, or an online retailer like Amazon also innovates with public cloud management.
Innovation requires more than a slick customer user interface (UI). There has to be a foundation of technology, processes, and culture that allow an organization to be flexible, to build on its
existing knowledge, and to incorporate new ideas.
At a strategic level, today’s software is expected to deliver on a multitude of new and different
Published By: Tricentis
Published Date: Jan 22, 2019
Agile is all about change. IT leaders adopt agile to accelerate the pace of change for their business-differentiable software. Adopting agile requires changes throughout the people, processes and technologies involved in building that software. Development teams must significantly change their structure, culture, tooling and daily activities for agile. And once agile is adopted, the applications under development change on a daily (or more frequent) basis.
Speed and agility matter.
Businesses are being disrupted every day by digital upstarts that find ways to address new market requirements before the more established companies can respond.
Despite talented IT teams and years of head start in both architectural and development work, it is still difficult to respond to these challenges using traditional development patterns centered around monolithic software applications. It’s simply impossible to get to market quickly when applications need to be maintained, modified and scaled as a single entity by a large, heavily inter-dependent team.
From this need has arisen the microservices paradigm: a set of patterns for software architecture, development, deployment and culture that focus on speed and agility. From small, independent services and teams to automated deployment to fault tolerance and resiliency, these patterns help accelerate time to market.
Digitizing communications governance is critical as banks adopt next-generation automation and RegTech solutions to address compliance and risk-mitigation measures. Regulations are changing risk profiles, requiring oversight of the culture of risk-taking, and preventing market abuse.
Hitachi Vantara solutions enable you to centrally “capture, curate, consume” all regulated employee communications across the front office, middle office and back office.
Most large enterprises have launched an initiative to adopt service-oriented architecture (SOA), but SOA is not a solution that comes in a tidy little box. SOA is a new way to design systems, and it is more about culture than it is about technology. SOA will impact many aspects of an organization—from software development and operations to accounting and incentive systems. Governance is critical.
How can this growing acceptance of the mobile platform — across geographies, verticals, cultures and even age groups — be leveraged and extended to secure traditional digital identities in both the physical and online spaces?
A successful pay-for-performance culture can literally transform any business. Learn the key steps necessary to unlock your employees' potential, keep your "superstars" happy and ultimately drive a healthier bottom line.
To survive in today's marketplace, small to mid-sized businesses are increasingly using the power of company-wide goal alignment to generate strong financial performance, increase productivity and create a more cohesive culture than their larger competitors.
Turn strategy into success by automating your manual performance management process in harmony with your culture. Discover how when you download SuccessFactors' new white paper, "The Perfect Marriage: Introduce Your Culture to Automated Performance Management."
Read to learn how talent managers must search for pivotal roles, value competencies, identify talent pools, build a talent pipeline, speed up new hire onboarding, and become a catalyst for a high-performance culture.
Published By: Skillsoft
Published Date: Jul 23, 2014
This ExecBlueprint provides practical advice for developing such a code that will go beyond “window dressing” and inspire leaders and employees alike to build and sustain a compliant and ethical culture. While acting ethically is important for its own sake, the authors also provide pragmatic reasoning for fostering such a culture: ethical organizations earn the trust — and loyalty — of employees, customers, and investors. Accordingly, the code should be simple to understand, widely circulated, and aggressively enforced. But most importantly: adherence starts at the top.
Published By: Skillsoft
Published Date: Oct 03, 2014
To compete in today’s global marketplace, employees at every level of your organization need to understand the risks associated with a broad spectrum of compliance issues and feel empowered to make the right decisions — even when no one is watching. Sixty-two percent of organizations cite risk management and assessment as a top-three concern when asked about elements of success.
Many companies struggle to meet this challenge, but an effective compliance training program can foster a culture of workplace best-practices from the boardroom all the way to the shop floor.
Here are 10 questions that you may find useful to consider when planning or reviewing your code of conduct program.
Securing your network requires more than just new hardware and software. It’s abouta change in your organization’s culture to a more security-conscious environment. Your staff needs strong and diverse passwords.
Design is more than just an artistic endeavor. It is a philosophy and culture that influences every business decision. Companies who embrace design create more appealing content and deliver better brand experiences. Customers expect these brand experiences, and they want them personalized on every device and platform. With modern tools and workflows, companies can now create content at the velocity needed to meet with customer demands — creating loyalty and boosting revenue.
Like the oxygen we breathe, journey analytics brings life to the customer behind those devices, over time getting to know their favorite pastry choice, when they’re most likely to buy gas, and how long they stay online while in the station’s café.
If you want your customers to enjoy seamless, personalized experiences, you need to treat them like people. That means marketing to the person — not the device. When you know a customer’s interests, wants, and needs — perhaps even before they do — you’ve succeeded at becoming a true experience business. For some, this may require a shift from analytics as a tool to analytics as a way of life. It may also mean evolving corporate or office culture.
Benefits open enrollment, like music festivals, is an annual event
that spans cultures, ages, gender and family size. Getting ready
for this event can be challenging.
You spend months preparing for annual open enrollment,
because you know that benefits are strategic and vital to your
organization’s success. You work hard to line up the right mix of
core benefits offerings that reflect the needs of your employees.
As the company continued to expand, the decision was taken in 2011 to find a different package to support its international service desk operations across Europe, the US, India and Australia.
Hollister launched a competitive tender to find the right solution for its needs and explored several options as part of the selection process. Mike and the team were immediately impressed by Cherwell, both by the working culture and the flexibility and ease of use of its solutions.
Published By: MuleSoft
Published Date: Jul 06, 2017
DevOps has become not only trendy, but an important rethink of the IT culture at many organizations. And with good reason
the benefits to adopting DevOps are well-documented. A recent study, conducted by Utah State University and sponsored
by Puppet Labs, revealed that DevOps practices can boost IT performance and ultimately improve a business’s bottom line.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
Data Centre Dynamics Ltd.
102-108 Clifton Street
London EC2A 4HW