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corporate master data

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Published By: IBM     Published Date: Dec 30, 2008
Corporate master data is a critical asset that must be increasingly managed within and beyond the enterprise, primarily to solve business problems in compliance, customer service, sales, and marketing. Such master data may be indentified, harmonized and integrated at multiple levels of the software stack to materialize a single customer view (or supplier, product, view etc.).
Tags : 
ibm, enterprise master data management, corporate master data, data integration, enterprise applications
    
IBM
Published By: IBM     Published Date: Aug 26, 2009
We need to move away from the current environment in which data is treated as separate from (and subservient to) applications and business process-which may require a cultural shift within the IT department.
Tags : 
information strategy, ibm, corporate data resides, master data management, etl, data governance, lifecycle management., ibm's information agenda
    
IBM
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