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Results 126 - 150 of 409Sort Results By: Published Date | Title | Company Name
Published By: Turn     Published Date: Mar 09, 2016
From awareness to consideration to intent to conversion, marketers can now track campaigns at an extremely detailed level. Learn how to align the right programmatic tactics and metrics for each stage of the customer journey.
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programmatic, omnichannel, multichannel advertising, dsp, demand side platform, omnichannel campaigns, audience definition, campaign tactics, campaign strategy, awareness, conversion
    
Turn
Published By: Oath     Published Date: Nov 29, 2017
Target, reach and engage your audience to drive measurable action and conversions with Yahoo Gemini native advertising solutions. Get more customers Native ads deliver up to 3.6X lift in searches for your brand name and services. Yahoo native ads e?ectively enhance your search campaigns. Drive better results Achieve results with targeted reach and up to 4x the performance of traditional banners. Engage a mobile audience 650M of our 1B global users are on mobile. Consumers spend nearly 3 hrs. on their mobile devices each day. Cost e?ective ads Native ads deliver up to 3.6X lift in searches for your brand name and services. Yahoo Gemini native ads on Oath owned and operated sites and apps can be purchased on a CPC or CPM basis. Native ads will be served to your customers based on their geo, demo and interest targets.
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Oath
Published By: BrickWork Software     Published Date: Oct 24, 2017
Learn how Brickwork helped a leading retail brand implement a seamless shopping experience to drive online customers to brick-and-mortar stores. When a cutting-edge retailer discovered a need for a robust digital-to-store solution, they turned to Brickwork. Read this case study to learn how Brickwork’s integrated SaaS platform delivered: ? Increased digital-to-store conversions ? Higher average order value of in-store purchases ? Insight into the retailer’s highest-value customers
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BrickWork Software
Published By: Monetate     Published Date: Jun 27, 2018
Delivering personalized experiences at scale is a challenge the travel and hospitality industry would be well advised to take on. While segmentation can work to a point, truly 1:1 experiences are the key to more conversions. This case-study brief shows how eight companies, including one in the luxury travel space, used personalization to make an impact. In the case-studies you’ll learn: • What one luxury travel company did to achieve a +33.5% lift in email sign up traffic. • How a leading apparel company saw a 73.9% lift to email sign ups without offering a discount • How a retailer achieved a 3.3% reduction in homepage bounce rate with a customized carousel. • What 5 more companies did to achieve equally impressive results from their personalization efforts.
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Monetate
Published By: Monetate     Published Date: Jun 27, 2018
A robust testing and optimization program is critical to the success of any travel and hospitality online bookings and reservations engine. Discover how personalization can help you drive impact using your pre-exisiting creative and analytical assets. In this handy guide you’ll learn how Monetate’s testing, segmenting and optimization program helps travel and hospitality companies: • Recognize visitors and customers across devices to deliver connected experiences. • Optimize bookings funnels to raise bookings conversion rates and revenues. • Segment customers to deliver truly customized content. • Decrease the customers time to purchase by serving the right trip, excursion or reservation.
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Monetate
Published By: Ensighten     Published Date: Jul 17, 2012
Learn how Tag Management Systems optimize deployment, performance and ROI of digital marketing, while accelerating page load. Add, remove and modify all third-party services like web analytics and conversion pixels via a single interface.
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tag management, digital marketing, web marketing, web analytics, digital advertising, online advertising, javascript tags, web page optimization, web page performance, page load time, ad pixels, conversion pixels, digital marketing applications, conversion tracking, website tagging, tag management systems, tms
    
Ensighten
Published By: Ensighten     Published Date: Aug 02, 2012
Watch the playback on the hidden costs of website Javascript tagging in time, resources, page speed and stability. Hear the benefits of tag management systems and what to look for, plus hear how Sony increased web analytics ROI, while speeding page load.
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tag management, digital marketing, web marketing, web analytics, digital advertising, online advertising, javascript tags, web page optimization, web page performance, page load times, ad pixels, conversion pixels, digital marketing applications, conversion tracking pixels, website tagging, google analytics, sitecatalyst, omniture, website visitor tracking, third-party cookies
    
Ensighten
Published By: Oracle     Published Date: Dec 14, 2011
By integrating and aligning systems across multiple customer touch points you can drive higher conversion rates and lower operational costs, while improving the quality of each customer interaction. Take a look at this complimentary webinar to find out more.
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on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service, software-as-a-service, pms, product management
    
Oracle
Published By: Smartling     Published Date: Jul 17, 2014
Today's marketing technology stack offers a simplified, streamlined view of prospects and allows marketers to automate the customer conversion process. You may have a content management system ready to generate compelling content and email and social media marketing systems poised to send that content to prospects in a timely manner. The problem is that many of them don’t speak your language.
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smartling, website translation, translate website, global marketing, marketing technology, fast translation, faster translation, translation speed, speed up translation
    
Smartling
Published By: Adobe     Published Date: Jun 29, 2012
Adobe has released the results to the 2012 Digital Marketing Optimization Survey, where over 1700 global digital marketers across major industries offered insights into plans for driving revenue and growth in the coming year. With an increasing portion of marketing spend shifting to digital channels, it's more critical than ever to measure online marketing programs and initiatives to help identify where you can raise conversions and add to the bottom line.
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adobe, marketing, optimzation, digital marketing, digital, emerging marketing
    
Adobe
Published By: Limelight Networks     Published Date: Feb 14, 2012
Learn how to turn content assets into online consumer engagement andhigher web conversion rates. In this report, you'll find: An overview of content marketing strategies and solutions Keys to content development success Must-haves for content
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Limelight Networks
Published By: Limelight Networks     Published Date: Apr 03, 2012
Learn how decreasing the time it takes to interact with your website increases engagement, response, and conversion. In this report, learn: *Why slow page-loading sabotages your marketing *Proven ways to improve performance *How to boost speed across mobile devices
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limelight, marketing, webpage, internet, digital marketing, webpage speed, internet connection
    
Limelight Networks
Published By: Oracle Corporation     Published Date: May 11, 2012
Download this white paper to learn about the market-leading eCommerce solution and how improved performance can result in increased conversion rates and higher revenue.
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oracle, data warehousing, database, exadata, database machine, infrastructure, operation, operation costs, mobile, growth, payback, architecture, demands, enterprise applications
    
Oracle Corporation
Published By: Aberdeen Group     Published Date: Sep 11, 2012
Customers are the lifeblood of business, but their importance is sometimes forgotten when it comes time to collect payment. For most organizations, accounts receivable is one of the largest assets on the balance sheet. To maintain a competitive position in the market, companies are looking to improve asset-to-cash conversion performance. From the financial supply chain perspective, the goal of the order-to-cash cycle is simple: to translate successful sales into actual financial benefit for the organization.
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aberdeen, accounts receivable, customers, business, organization, conversion performance
    
Aberdeen Group
Published By: HiConversion, Inc.     Published Date: Apr 13, 2011
The goal of this white paper is to help you better understand options, limitations, and risks as associated with the various methods employed in attempting to increase e-commerce conversion rates.
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conversion rate optimization, amvo, adaptive multivariate optimization, cro, mvt, multivariate testing, taguchi method, hiconversion
    
HiConversion, Inc.
Published By: HiConversion, Inc.     Published Date: Apr 13, 2011
The goal of this white paper is to address the incorrect perception that all CRO implementations are time consuming and require expensive IT assistance.
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conversion rate optimization, ssi, server-side integration, cro, hiconversion, virtual enabler, eai, client-side integration, javascript, no-script, single-script, virtual enabling, mapping
    
HiConversion, Inc.
Published By: Twilio     Published Date: Aug 21, 2012
This whitepaper features industry innovators who describe what works in the new world of pay-per-call, performance-based and mobile advertising.
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twilio, ppc, call tracking, mobile advertising
    
Twilio
Published By: Symantec     Published Date: Jun 24, 2015
This white paper illustrates how there’s a better way to inspire consumer confidence and satisfaction, all while increasing conversions, order value, and repeat buyers on your site.
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online security, online shopping, customer trust, sales, online purchases
    
Symantec
Published By: Symantec     Published Date: Jun 24, 2015
This white paper illustrates how there’s a better way to inspire consumer confidence and satisfaction, all while increasing conversions, order value, and repeat buyers on your site.
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customer satisfaction, reassurance, customer confidence, online shopping, return on investment
    
Symantec
Published By: Symantec     Published Date: Jun 24, 2015
This infographic illustrates how there’s a better way to inspire consumer confidence and satisfaction, all while increasing conversions, order value, and repeat buyers on your site.
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online shopping, customer confidence, security, repeat buyers, conversion rate
    
Symantec
Published By: Tribridge     Published Date: Feb 09, 2015
Delivering great content is often the biggest stumbling block to effective learning in many organizations. A sensible content strategy can help any organization jump-start, rebuild, or enhance its learning initiatives.
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content development, training content, e-learning content development, content creation services, content conversion, enterprise content management, custom content, learning content, content optimization, content integration, content development services, enterprise content management system, content authoring software, content authoring tools, off the shelf content, e-learning content, repurposed content, content migration, content services, learning management content
    
Tribridge
Published By: Pluris     Published Date: May 05, 2015
Download this case study today and discover how to create a more predictable sales process. Learn how to improve the quality and consistency of Customer Service Reps (CSRs) performance, increasing cross-sell and up-sell performance to existing customers via inbound service calls.
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pluris, case study, media, order conversion, optimization, csr, analytics
    
Pluris
Published By: Optis     Published Date: Jun 08, 2015
This e-book offers four areas to focus on to better leverage your constant flood of disparate people data and more efficiently, securely, and effectively control how your organization acquires, integrates, manages, retains, and disposes of that valuable data.
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people data, business intelligence, data conversion, reporting and analytics, analytics
    
Optis
Published By: Bizible     Published Date: Jun 19, 2017
Learn how B2B marketers are moving away from vanity metrics and starting to optimize and plan for revenue with pipeline marketing. Get the comprehensive guide to get started!
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pipeline marketing, full-funnel marketing, revenue marketing, b2b marketing, conversion tactics, growth marketing, growth hacking, demand generation, demand gen, lead gen, lead generation, marketing data
    
Bizible
Published By: Magento     Published Date: Sep 29, 2017
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Magento
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