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ceo

Results 101 - 125 of 203Sort Results By: Published Date | Title | Company Name
Published By: Marketo     Published Date: May 18, 2017
Across industries, marketing increasingly plays a critical role in company growth. After all, the top expectation of CEOs polled by Gartner, in the 2014 Gartner Executive Summary for CMO Leadership, Accountability, and Credibility within the C-suite, is that the CMO would not only improve, but also own the customer experience by 2016. Combine this with the fact that digital is quickly becoming the de facto medium for customer interactions, and it’s easy to see why it’s essential that CMOs build an effective, efficient, and scalable marketing technology (aka MarTech) stack. Today, according to Forrester’s 2015 research, “Don’t Let Muddled Messaging Compromise Customer Experience,” as much as 90% of a buyer’s journey is self directed. Your buyers have moved online and many of them (likely a majority of them) prefer to be reached through digital channels.
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integrate, social lead tool, slide share, webinar platform, lead capture, web forms, delivery assurance, event automation
    
Marketo
Published By: Salesforce     Published Date: Nov 18, 2014
Small businesses define our economy, creating 60% of US jobs. And to thrive, they need to turn on fast and sustainable business growth. In this exclusive ebook, you'll see one-on-one interviews with three successful entrepreneurs: Buyer's Best Friend: Joyce Guan, Founder; Trunk Club: Brian Spaly, CEO; and Bespoke Collection: Paul Leary, President. See how they turned sales up +27%, kept up with that growth, and turned around a stunning ROI.
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business growth, small business, roi, economy, enterprise applications
    
Salesforce
Published By: Mimecast     Published Date: Nov 06, 2017
Trying to manage disparate email solutions? Not just for e-discovery, archiving and recovery, but security and continuity as well? Your perfect-world archive is achievable. Reduce administrative complexity with a 100% cloud solution for not only your email archiving but continuity and security, too. Watch the virtual event on cloud archiving on-demand now, featuring: Amanda Crew, from the hit show Silicon Valley, with a brief history of cringeworthy archive failures. First-hand industry insight from Mimecast CEO Peter Bauer and CTO Neil Murray. A deep dive demonstration of the leading cloud archive solution including, data protection, recovery, e-discovery and compliance features. View on-demand now
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mimecast, virtual event, email archiving, email solutions, cloud archiving
    
Mimecast
Published By: Bizible     Published Date: Jun 09, 2017
How much is marketing contributing to revenue? Learn how to report intelligently to your CEO using marketing attribution.
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marketing attribution, revenue attribution, b2b attribution, marketing anaytics, full-funnel marketing, b2b marketing, multi-touch attribution, omni-channel attribution, omni-channel marketing, marketing data, salesforce attribution
    
Bizible
Published By: Interactive Intelligence     Published Date: Feb 14, 2012
Read what makes the Interaction Center Platform a true-all-in-one solution for the contact center, the enterprise and the cloud, from Interactive Intelligence president and CEO Don Brown, and Tim Passios, senior director, Solutions Marketing.
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Interactive Intelligence
Published By: Enterprise Management Associates     Published Date: Nov 23, 2015
Join John Myers, managing research director at leading IT analyst firm Enterprise Management Associates (EMA), and Heine Krog Iversen, CEO at TimeXtender, for a discussion on how to improve your organization’s responsiveness to business change and how to adapt to a data-driven environment. Attendees will gain insight on: How data-driven organizations are changing business and technology Which data sources are empowering data-driven organizations and challenging IT departments How IT departments and analytical teams can get ahead of data-driven change How data warehouse automation enables not only data-driven business stakeholders, but proactive IT departments
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data warehouse, data automation, data driven organization, it departments, organization responsiveness
    
Enterprise Management Associates
Published By: IBM     Published Date: Jan 29, 2009
Mid-Market CEO Study - The rate and scope of change in the business environment is unprecedented. Organizations that approach this climate as an opportunity are the ones experiencing greater financial returns. Explore the study, The Enterprise Of The Future: Implications For Midsize Organizations, to learn about the core traits shared by these successful midsize organizations.
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ibm, midsize organizations, business environment, midmarket ceos, performance management processes, networking, enterprise applications, platforms
    
IBM
Published By: IBM     Published Date: Feb 03, 2010
A recent IBM CEO study revealed innovation, along with global integration and a disruptive business model, to be among the key traits of the Enterprise of the Future.1 As to how that innovation will take place-CEOs include collaboration and the use of Web 2.0 tools at the top of the list.
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ibm ep, empowering people, web 2.0, enterprise software, social networking environment, roi, network management
    
IBM
Published By: 6th Sense Analytics     Published Date: Sep 17, 2007
Dana Gardner, Principal Analyst with Interarbor Solutions, discusses the limited insight into developer productivity with Greg Burnell, Chairman, Co-founder and CEO of 6th Sense Analytics.
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offshore, offshoring, outsource, outsourcing, cost, costs, cost savings, spend management, spending, cost efficient, 6th sense, software development
    
6th Sense Analytics
Published By: IBM Software     Published Date: Aug 04, 2010
New research reveals that C-level executives feel good data protection efforts support organizational goals such as compliance, reputation, management or customer trust, but there is a lack of confidence in the ability to safeguard sensitive information.
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ibm ouncelab, data protection, c-level executive us, compliance, roi, performance, privacy, data security, data protection
    
IBM Software
Published By: IBM Software     Published Date: Aug 09, 2010
The following are what we believe to be the top findings in this study. We organized these findings according to five major themes that emerged: perceived threats to sensitive and confidential information, responsibility and accountability, impact on the organization, perceived value of a data protection program, and perception gaps between CEOs and other C-level executives.
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ibm ouncelab, data protection, c-level executive uk, compliance, roi, performance, privacy, data security, data protection
    
IBM Software
Published By: IBM Unica     Published Date: Feb 09, 2012
Our CMO Study is the latest in IBM's series of C-suite Studies, encompassing interviews with more than 15,000 top executives over the past seven years. The study casts light on the challenges public and private sector CMOs confront - and the opportunities they envision - in increasingly complex times. It also illustrates how closely CMOs' perception of the marketplace mirrors previous assessments by CEOs.
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cmo, ibm, marketing, chief marketing officer study, c-suite, customers, customer satisfaction, consumers
    
IBM Unica
Published By: Skillsoft     Published Date: Mar 27, 2015
Leadership development is a journey, not a destination Fueled by the relentless evolution of technology and global competition, the business environment is changing more rapidly than ever before. To tackle upcoming crises, rebuild organizations and create new business models, multiple skill and character sets will be required. And because new circumstances will continue to arise, leadership development is never finished. The need for the right leader at the right time remains constant. Read peer insight by CEOs from Avaya, Kaon Interactive, OtterBox, Jupiter Medical Center and Wayfair to help you on your leadership development journey.
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leadership, leadership development, succession planning, skills gap, talent gap, leaders, managers
    
Skillsoft
Published By: Skillsoft     Published Date: Mar 27, 2015
Everyone wants to win, not everyone knows how. Winning isn’t only important for top executives but for everyone — from the boardroom to the mailroom — who wants to get ahead and help his or her organization. The two are intertwined. For an individual, winning is personal. In the business world, winning is multidimensional. The successful salesperson, for example, helps not only himself but also his company and everyone connected with it. Even the most talented businessperson with the best intentions will get nowhere unless he or she knows how to win in today’s complex business world. Business is a game, and winning that game is a total blast! Download Winning by legendary CEO, Jack Welch with Suzy Welch and learn how to be on the winning team.
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leadership, leadership development, succession planning, skills gap, talent gap, leaders, managers, jack welch
    
Skillsoft
Published By: The Vitality Group     Published Date: Jan 28, 2014
Companies that offer employee wellness programs are clearly committed to the idea that a healthier workforce means a healthier bottom line. Yet, how this connection gets made is the subject of much debate. What's really known about what work? What will it mean to your company, in terms of business outcomes and healthcare costs? And, how do you show real bottom-line benefit to a skeptical CFO or CEO?
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employee wellness, employee wellness program, employee health, employee benefits, corporate health program, corporate wellness program, corporate wellness incentive program, employee health and wellness program, employee health incentive program, workplace wellness program, workplace health program, workplace health promotion, health and wellness program, corporate health program cost, the vitality institute, effective health promotion
    
The Vitality Group
Published By: gyro     Published Date: Sep 10, 2015
The role of the CMO is rapidly evolving as CEOs raise expectations about how marketing should contribute to company growth. Who are today’s CMOs, where did they come from, what do they do best and how do they do it? gyro, Forbes Insights and SAP surveyed more than 300 marketing executives to find out. Uncover answers and insights when you discover the unique traits that create a “growth CMO,” an elite marketer who successfully drives cultural change, builds marketing capabilities for the future and achieves compelling business results.
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cmo, marketing executives, marketers, marketing capabilities, growth
    
gyro
Published By: LogRhythm     Published Date: Apr 04, 2017
In this webcast, Chris Petersen, co-founder & CTO of LogRhythm, and Roselle Safran, co-founder & CEO of Uplevel Security, discuss best practices for building and staffing today’s Security Operations Center (SOC). The duo also touch on the essential tools needed to make your SOC effective.
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LogRhythm
Published By: Fitbit     Published Date: Mar 21, 2017
Fear not, it is possible to prove the return on investment (ROI) of your wellness program! But don’t take our word for it. Springbuk, a health intelligence platform, recently evaluated the health care claims and wearable device data for a self-insured employer (and Fitbit customer) over a three-year period. View this webinar, Rod Reasen, CEO at Springbuk, walks you through their study and reveals how: - Employees who opted into the company’s wearable program cost less than their counterparts - Total costs for engaged wearable users dropped by 46% vs. 14% for non-engaged individuals - Cost reductions were highest with less active members – encouraging news for all employee populations
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Fitbit
Published By: Forcepoint     Published Date: Jan 29, 2019
Some approaches to information security simply won’t deliver the results required for effective governance. Addressing head-on the primary issue—risk—is the key to a successful cybersecuritystrategy. In this session, Doug Landoll, CEO of information security compliance consulting firm Lantego, discusses how to take a risk-first approach to addressing information security. Specific topics include:- How to define cybersecurity success; - Common approaches that fall short; - Risk-based cybersecurity strategy planning. Find out how a proactive approach to information security now can help your organization avoid compliance issues later.
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risk-adaptive, carta, data protection, data security, critical data, intellectual property, dlp, cloud apps, cyber security, cybersecurity, analytics, data loss prevention, data leak prevention, compliance, dynamic, risk adaptive, gdpr security, data centric security, risk, cro
    
Forcepoint
Published By: IESE Business School     Published Date: Oct 01, 2018
Brexit is only the latest excuse for mobility and talent management to be at the top of the CEO agenda. For companies with limited experience in this area, the risks are multiplied. However, there are also great opportunities.
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iese, brexit, talent management, mobile workers, global talent, relocation, remote management, globalization
    
IESE Business School
Published By: Eloqua     Published Date: Sep 28, 2011
This quick guide will help you get inside the heads of your CEO, head of Finance, and head of IT and craft a persuasive argument to convince them about the value of Marketing Automation.
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marketing automation, marketing roi, improve conversion rates, buying marketing automation, marketing automation platform, marketing automation software, revenue performance management, benefits of marketing automation, marketing automation guide
    
Eloqua
Published By: Skillsoft     Published Date: Mar 03, 2015
This ExecBlueprint is written by CEOs who “get it,” i.e., the challenges CEOs face in maintaining a suitable work–life balance. These leaders are dedicated to their organizations, and work the requisite long hours, yet they all recognize the value — and necessity — of taking time out to nourish the rest of their lives.
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work-life balance, burnout, healthy balance, business practices, success strategies, coping mechanisms
    
Skillsoft
Published By: Black Duck Software     Published Date: May 18, 2016
Today, companies are more concerned than ever about software security threats. With some 95 percent of companies relying on open source software, its security is now a critical focus for CEOs, COOs, and boards of directors. Learn which security tools and methodologies are best suited for your organization's environment.
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black duck, open source, security, security testing tools, software, enterprise applications
    
Black Duck Software
Published By: Cylance     Published Date: Sep 13, 2017
Streamline your endpoint security stack and your team's workload with predictive, AI based, pre-execution malware protection plus prevention based EDR. CylancePROTECT combined with CylanceOPTICS = real-time, predictive threat prevention.
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Cylance
Published By: Centrify Corporation     Published Date: Apr 13, 2018
As business models have become increasingly digital, high-profile, reputation-damaging security breaches are grabbing more news media headlines. Leading companies have ramped up their investments in cybersecurity, yet that spending is often not well aligned with actual threats. Studies have shown that server-focused solutions such as network anti-virus, malware detection and website firewalls attract the biggest investments, ignoring the fact that misuse of privileged credentials is by far the most common cause of breaches. The reasons for this disconnect are not well understood, in part because it sits at the intersection of the people and technology domains. This survey, conducted by WSJ Custom Studios with sponsorship from Centrify, seeks insights into senior-level thinking on this issue, including current cybersecurity priorities and the perceived degree of alignment between threats and solutions.
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Centrify Corporation
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