As e-commerce continues to grow at a remarkable rate of 24%, manufacturers are faced with what’s arguably the biggest challenge yet: How to create meaningful connections with consumers while simultaneously maintaining relationships with retailers and minimizing channel conflict. It may be new territory, but armed with the right knowledge and tools, it’s possible to create a successful mix of digital marketing, selling and fulfilling activities. In this white paper, we cover the four critical components that all brands should be watching, including:
- Relationships with retailers
- Connections with consumers
- The importance of quality of product content
- How to maximize sales on marketplaces
IBM® InfoSphere® Big Match for Hadoop helps you analyze massive volumes of structured and unstructured customer data to gain deeper customer insights. It can enable fast, efficient linking of data from multiple sources to provide complete and accurate customer information—without the risks of moving data from source to source. The solution supports platforms running Apache Hadoop such as IBM Open Platform, IBM BigInsights, Hortonworks and Cloudera.
You can power your online store with more enterprise-level features out of the box than Shopify Plus at a fraction of the cost of Magento.
Find out how BigCommerce can save you from the instability, downtime and never-ending costs in our Ecommerce Comparison Chart.
“Magento was so difficult to work with and nothing operated smoothly. There was bug on top of bug, and glitch on top of glitch. And then, we were told that just to do a version update was going to run up to $10,000, give or take. That was the point we could no longer keep doing that.”
- Jessica McQueen, Founder of Henna Caravan
For many years, the Magento ecommerce platform has been the retail industry go-to running an enterprise online store. However, when most businesses first made Magento their solution of choice, it was the only viable option out there.
Today, Magento is no longer the only option in the mid-market and enterprise retail sectors. SaaS platforms like BigCommerce have disrupted this market, allowing for deep customization, unlimited products, industry-leading average uptime of 99.99% and 100% during Cyber Week, 24/7 support, one-click application integration, and seamless product updates. All for a fraction of the cost.
Learn the five more critical differences between the two leading platforms in this white paper.
Are you getting the most out of your ecommerce platform, for the best price?
In this Ecommerce Comparison Chart, find out how Magento, Shopify Plus, and BigCommerce compare. See who checks the box for important keys features, security, and support, and learn what each pricing plan includes.
How does your ecommerce platform stack up?
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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