Published By: Forrester
Published Date: May 10, 2012
More people own smartphones than ever before and they're using them more often too. This makes a mobile marketing strategy crucial for any interactive marketer. Yet today we find that although mobile budgets are beginning to increase, the majority of interactive marketers are just starting to experiment, and many still treat mobile phones as mini-PCs. This report explains how marketers at each phase of mobile marketing evolution should craft successful mobile campaigns by hewing to three key principles: immediacy, simplicity, and context.
The market for blade servers is becoming ever more complex and diverse due to the convergence of related modular form factors, a fast-growing interest in fabric-based infrastructure and the influence of cloud computing on buying behavior.
Published By: BlueVolt
Published Date: May 04, 2012
It's a Dog-Eat-Company world so maximizing your partner connections is important to your organization's success. Read the Maximizing your Partner Connections: The Role of your Online Presence in Reaching Your Market white paper from BlueVolt to learn how to optimize your extended enterprise.
Published By: Data Stax
Published Date: Apr 27, 2012
This paper will enable those implementing a NoSQL strategy to make more informed decisions when (1) choosing a particular set of NoSQL software, and (2) deciding which vendors to target. Find out more today!
Published By: Riverbed
Published Date: Apr 26, 2012
This CIO article discusses how WAN optimization solutions, like those Riverbed Technology offers, can accelerate private cloud implementations and enable users to be productive, while helping to deliver the cost and management efficiencies businesses require. Read the informational story now and learn why companies like MasterBrand Cabinets chose Steelhead WAN optimization appliances for superior performance.
A comprehensive user management platform provides the essential tools for improving acquisition, creating engagement and building intelligence. Use this guide when evaluating prospective vendors to select the right user management platform partner.
It has been well documented that just having a Facebook page or sending the occasional tweet are not enough to have a significant, sustainable impact on business results. The good news is that there are multiple ways to take advantage of the social media space, and one of the most effective places to start is actually from your own website.
In 2006 the world economy was booming, partly on the back of triple-A investment innovations. Then, suddenly, the boom ended. What fascinates the authors is the fact that almost no one saw the 2008 economic crisis coming. In this article, the authors come to terms with the reality that, in economics and business, accurate forecasts aren't possible. Therefore, they say, managers need to develop a different attitude about the future.
Bjarte Bogsnes holds the unique distinction of being the only person to have "blown up the budget" at more than one company: at his previous employer, the European plastics manufacturer Borealis, and at his current one, Statoil, the Norwegian oil giant. A dedicated champion of the Beyond Budgeting movement, Bogsnes takes the concept of rolling forecasting-itself a relatively new approach-one big step further, with dynamic forecasting.
In this white paper, we will examine how to define and articulate a strategy from a number of key perspectives. This white paper is essential reading for anyone interested in helping their organization achieve maximum performance.
In describing what forecasters are trying to achieve, Saffo outlines six simple, commonsense rules that smart managers should observe as they embark on a voyage of discovery with professional forecasters: Map a cone of uncertainty, look for the S curve, embrace the things that don't fit, hold strong opinions weakly, look back twice as far as you look forward, and know when not to make a forecast.
According to IDC - "Smart Building Energy Analytics solutions are the pivotal piece of intelligence from the end user's perspective because they bring heightened visibility into facility operations and maintenance to enable a new level of sophistication in building management." Learn more - download the study today.
View this on-demand webcast to learn the practical strategies, targeted initiatives and deployed technologies used by organizations that have "crossed the sustainability chasm", using findings from a wide-ranging survey of 130 sustainability-focused professionals.
Enterprise asset and integrated workplace management solutions from IBM can help create the smarter buildings that a smarter planet demands. IBM solutions offer a full range of capabilities and best practices.
With real storage virtualization, according to the report, you can improve operational efficiency and drive down costs. And you can do this without sacrificing - or while even improving flexibility - giving you the ability to "continuously migrate" applications as a part of normal business operations
In this four-part eBook, get a better understanding of the real-world issues associated with IT compliance, how they affect the business, and how you can simplify your compliance challenges. Get your copy today.
In this Quest white paper, get best practices for leveraging native Active Directory (AD) auditing from Microsoft MVP Darren Mar-Elia - and see what auditors are looking for! He also explores third-party solutions that can enhance native AD auditing.
This webcast features a conversation with Tom Lentz, Manager of IT and Finance for the Facilities Department at The Johns Hopkins Hospital in Baltimore, MD/USA. During this Webcast, Axendia Industry Analyst Daniel Matlis discusses with Mr. Lentz how The Johns Hopkins Hospital uses its Integrated Asset and Service Management solution to improve uptime to support patient care; control costs for procurement, maintenance, labor and materials; support regulatory compliance activities; and use workflow capabilities for internal controls.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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