Marketing executives, face a constant stream of business pressure. At the same time, customer expectations are increasing and customer satisfaction is becoming increasingly difficult This report provides a blueprint of what best-in-class CMO's (Chief Marketing Officers) do differently to improve marketing effectiveness through marketing automation.
The lack of trusted information - information that is accurate, timely and relevant - is on the minds of CEOs and senior executives around the world. The cost and complexity of managing increasing volumes of data and content, combined with the need to provide trusted information to every user for every transaction, is driving CIOs to rethink their approach to information delivery.
We need to move away from the current environment in which data is treated as separate from (and subservient to) applications and business process-which may require a cultural shift within the IT department.
hat makes the connected customer tick and what can you do to ensure your brands are top-of-mind when these customers start and finish their browse and buy agendas? Find out in this paper by Lauren Freedman of the e-tailing group.
Published By: Sitecore
Published Date: Feb 25, 2015
The forces of digital disruption have empowered consumers and inverted the power relationship between buyers and sellers. Competitive advantages based on manufacturing, distribution, and IT are no longer sustainable. Customer loyalty has all but disappeared; buyers can and will shift their allegiance immediately if disappointed. In the era of the empowered consumer, business success depends upon offering consistently outstanding customer experiences across multiple touchpoints and over the entire customer lifecycle.
Virtualization has moved to the forefront of many organizations’ IT agendas, because it reduces both the number of physical servers required and the associated costs. This independent study by the International Technology group found IBM PowerVM more cost-competitive over time, compared to VMware, in terms of IT costs and the costs of downtime.
See the Connected Factory at Work
- Understanding the Connected Factory and its benefits to the organization's overall profitability
- Case studies: reducing costs, increasing quality, and maximizing productivity
- The building blocks of an IoT network: unique design considerations for environments with rigid requirements
Cisco vision for the internet is one that is entering into the next generation. Connecting enterprises through rapid adoption of digital infrastructure: 5X faster than electricity and telephony. The agenda includes:
Understanding the Connected Factory and its benefits to the organization's overall profitability, case studies: reducing costs, increasing quality, and maximizing productivity, the building blocks of an IoT network: unique design considerations for environments with rigid requirements.
Enterprise risk management (ERM) is moving to the top of corporate agendas, and evidence shows strategic risk is a key factor in a robust ERM framework.
Check out this white paper from risk management pioneer James Lam. In it, Lam explains why every organization should be focusing on strategic risk. You'll learn how to integrate risks into the planning process, use economic capital and risk-adjusted return on capital to measure risk, and how to apply these results.
To support a business technology agenda, infrastructure and operations (I&O) professionals must factor critical aspects of their own environments into their decisions and understand how these requirements affect implicit and explicit weighting as they evaluate hyperconverged infrastructure (HCI) offerings. This report covers the major variations in workloads and data services that can make an impact on your selection and outlines a methodology for evaluating the true cost of these solutions.
Digital technology is so intrinsic to our personal lives that we barely think about the fitness trackers and smartphones that are as much a part of us as the clothing we wear. For organizations, the shift to digital is more disruptive and the stakes far higher. Digital transformation has been high on the executive agenda for a few years and, for many, harnessing data has become a significant force for value and revenue creation.
Last week, SAP Ariba held a human trafficking roundtable event at its SAP Hudson Yards New York City
offices. The roundtable focused on the United Nations Global Compact that adopted 17 sustainable
development goals for its 2030 agenda two years ago. While most individuals and businesses believe
slavery was abolished years ago, there are currently over 40 million forced laborers worldwide. The
United Nations Global Compact initiative is assisting in highlighting the problem of modern slavery,
forced labor, and noncompliance with human rights. And this initiative lines up quite well with
procurement and global supply chains.
This Oracle report considers the IT community across 22 markets and what type of innovation is happening in their organisations. It also looks at the most important KPIs for measuring innovation driven growth. This Oracle report reveals the results, as well as common barriers to innovation and the type of support that helps innovation flourish.
Consider where you may need to increase your innovation initiative. Read our report
People analytics is increasingly on the agenda for organisations. With the rise of workplace technology allowing leaders to track employees’ performance, productivity and wellbeing, we partnered with the CIPD to survey over 3,000 business professionals to understand how people analytics is being used.
And the results are in. 65% of respondents who work in an organisation with a strong people analytics culture, say their business performance is strong compared to competitors.
As well as outlining the key opportunities leaders can capitalise on, this report covers:
- How different professions are using people data
- The various types of people data that are being used
- How people analytics adds value to organisations
- What the future holds for people data
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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