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Home > Zilliant > Complexity, Competition & Skills: Dynamics Hindering MRO Growth

Complexity, Competition & Skills: Dynamics Hindering MRO Growth

White Paper Published By: Zilliant
Published:  Oct 11, 2019
Type:  White Paper
Length:  4 pages

The maintenance, repair and overhaul (MRO) and industrial distribution industry is massive and continues to grow at a steady pace. Despite this positive outlook, individual MRO distributors arenít short on their own challenges when it comes to retaining and growing their market share.

There are several factors hindering MRO companies from retaining the share they have and claiming more. Namely:

  • Complexity: Their large customer counts and behemoth SKU counts render it impossible to give reps market-aligned pricing guidance and sales intelligence
  • Competition: MRO is ripe for poaching by Amazon, and as a result, traditional distributors continue to see market share slipping away to the online giant
  • Skills: A massive generational shift in the workforce is resulting in a skills gap thatís proving particularly problematic to fill

In this playbook for MRO and industrial products distributors, we will discuss how growth is hindered in this dynamic industry and then provide reimagined strategies for retaining and growing share.

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