Cookie policy: This site uses cookies (small files stored on your computer) to simplify and improve your experience of this website. Cookies are small text files stored on the device you are using to access this website. For more information on how we use and manage cookies please take a look at our privacy and cookie policies. Some parts of the site may not work properly if you choose not to accept cookies.

sections
Home > Selligent Marketing Cloud > THE PERSONALIZATION HANDBOOK FOR RETAIL MARKETERS
 

THE PERSONALIZATION HANDBOOK FOR RETAIL MARKETERS

White Paper Published By: Selligent Marketing Cloud
Selligent Marketing Cloud
Published:  Sep 24, 2019
Type:  White Paper
Length:  10 pages

Retailers who can identify their customers and deliver hyperpersonalized engagement on any channel are the ones thriving in this new age of retail. As the old model of inventory-led retail becomes obsolete, forward-thinking marketers deliver a new generation of shopping experiences with a common focus: the individual consumer.

In our Personalization Handbook for Retail Marketers, we’ll provide a toolset of proven strategies and technologies to help marketers leverage personalization for longterm wins such as increased customer loyalty, spending frequency and lifetime value. Starting things off, we’ll discuss why hyper-personalization is the only constant in today’s rapidly changing retail landscape.



Tags :