Cookie policy: This site uses cookies (small files stored on your computer) to simplify and improve your experience of this website. Cookies are small text files stored on the device you are using to access this website. For more information on how we use and manage cookies please take a look at our privacy and cookie policies. Some parts of the site may not work properly if you choose not to accept cookies.

Home > Adobe > 2019 Digital Trends

2019 Digital Trends

White Paper Published By: Adobe
Published:  Jun 26, 2019
Type:  White Paper
Length:  49 pages

The Digital Trends 2019 survey closed with more than 12,500 responses worldwide!

The results are in for 2019 and once again, businesses have their sights set on improving customer experience. Data continues to dominate, with an understanding that smarter use will lead to greater rewards. Data ownership and compliance are top-of-mind. And technological advances are an exciting prospect for many. But some need more guidance to understand the benefits for their business. Discover what your top digital priorities for 2019 should be with the 2019 Digital Trends report by Econsultancy in association with Adobe.

Key topics that you’ll read more about in this year’s report:
• Optimising customer experience and delivering personalised experiences in real time.
• Using data better for smarter audience segmentation and targeting.
• Be wary of walled gardens. Control and own the data, and always be compliant.
• Automation is the future. Understand the benefits, learn how to use it.

Tags :