Cookie policy: This site uses cookies (small files stored on your computer) to simplify and improve your experience of this website. Cookies are small text files stored on the device you are using to access this website. For more information on how we use and manage cookies please take a look at our privacy and cookie policies. Some parts of the site may not work properly if you choose not to accept cookies.

sections
Home > Bluecore > evo Makes Intelligent Email Marketing Scalable with Bluecore
 

evo Makes Intelligent Email Marketing Scalable with Bluecore

White Paper Published By: Bluecore
Bluecore
Published:  Dec 10, 2018
Type:  White Paper
Length:  7 pages

Bluecore helped evo:

  • Move from batch and blast to 1:1 email marketing. Replace one-size-fits-all promotional emails with automated emails that feature targeted content and send based on customers taking certain actions or changes to products. 
  • Scale the email program and results without scaling the team Introduce 15 high performing email campaigns and expand the email program reach to support a growing business without adding new headcount. 
  • Add new value for shoppers and the marketing team Launch a series of emails that proactively notify customers about changes to products with which they’ve engaged, including price and stock changes, while simultaneously adding a new opportunity to capture email addresses.



Tags :