37% of the world's population—a whopping 2.8 billion people—use social media. That’s a lot of social media demographic research to sort through when you want to zero in on understanding audience characteristics of specific networks—and we know the last thing a social marketer has is time to spare. That’s why we’ve done all the heavy lifting for you. Our 2018 Social Audience Guide surfaces the demographic data you need to inform a smart strategy, like age, gender, and income—plus device usage and site behavior in one easy-to-read infographic.
Did you know YouTube reaches more 18-49 year olds than any cable network in the US? Or that 30% of retail shoppers who recently made a purchase discovered a new product on Facebook? Download the 2018 Social Audience Guide to discover more about what makes the audiences unique for Facebook, Instagram, Twitter, LinkedIn, YouTube, and Snapchat.
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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