As Google’s Search Appliance Reaches End-of-Life, Now Is the Opportunity to Rethink Your On-Site Search in the Age of Conversational UX and AI.
As the Google Search Appliance reaches its end-of-life in 2018, organizations essentially have two options: replace it with a comparable search technology, or rethink search in the era of conversational experiences and AI.
Despite having the power of the world’s largest search engine behind it, the GSA has not always lived up to business or customer expectations, and today, on-site search remains a common CX pain point.
The good news is that search can be solved using today’s technology and conversational user experiences, powered by AI that is rapidly advancing how brands serve the needs of their consumers.
If you’re one of the companies who currently view the current GSA implementation as a customer experience problem, this is a golden opportunity to take a step back and learn from your previous experiences.