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Home > Intel > How Intel IT's Integrated Analytics Platform Helps Sales and Marketing
 

How Intel IT's Integrated Analytics Platform Helps Sales and Marketing

White Paper Published By: Intel
Intel
Published:  Jun 07, 2017
Type:  White Paper
Length:  10 pages

Intel IT is building an analytics platform that integrates and connects business intelligence (BI) data using a data lake model to reduce insight latency from months to days. Eventually, we aim to reduce data insight latency to 24 hours.

Using the Integrated Analytics Hub, data analytics projects have already accounted for an estimated quarterly savings on marketing digital-media expenditures of approximately USD 170,000.

Download this white paper to find out more.



Tags : 
intel, analytics, data, data analytics, data science