A great customer experience requires great content. And to ensure all your content meets customer expectations, you need a combination of the right talent, technology, culture, and strategy. It takes effort, but itís worth it to earn your customersí loyalty. In this report, we share the nine steps to achieve content marketing excellence, including how to:
Define a content marketing strategy
Use personal experiences to connect with audiences
DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Our portfolio of live events, online and print publishing, business intelligence and professional development brands are centred on the complexities of technology convergence. Operating in 42 different countries, we have developed a unique global knowledge and networking platform, which is trusted by over 30,000 ICT, engineering and technology professionals.
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